Privacy On The Web
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Privacy On The Web

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Presentation slides for Module BN3374

Presentation slides for Module BN3374

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  • "Digg knows what stories you've submitted, what demographic you're in, how other people in your demographic react to what you post" The answer is - data. Information. Marketing. Every detail about you and me. That is where the money is.
  • Avoid registrations Keep reading for more ways to protect your Web privacy.

Privacy On The Web Privacy On The Web Presentation Transcript

  • PRIVACY ON THE WEB Sophia Banh
  • WHAT IS WEB PRIVACY?
    • Web privacy is the concept of how to maintain certain standards of control over information procured, used and stored on the Internet.
    • In other words, web privacy keeps data about a person hidden when accessing websites or simply surfing the web.
  • PROBLEMS
    • How to provide personalization of Internet services while still protecting users' privacy
    •  when we read information or chat on a web site , how can we ensure that our privacy is preserved?
    •  when we search for information with a search engine, how can we ensure that traces of our searches will not be used for purposes outside our control?
    •  when we register on a website , how can we ensure that private data will not be disseminated on the web to other parties we do not trust?
  • WEB PRIVACY
  • WHAT’S THEIR PROFIT???
    • Why are the companies worth so much money?
    • Why is MySpace, Facebook, Flikr worth over half a billion dollars without a proper revenue model?
  • HOW ‘THEY’ CAN INFILTRATE OUR PRIVACY?
    • Information we gather and track
    • Personal information
    • Aggregated Tracking Information
    • Cookies
    • Third party cookies
    • Third-party advertising
  • WEB 2.0 SECURITY’ S RISK LEAD TO PRIVACY VULNERABILITIES
    • Insufficient Authentication Controls
    • Cross Site Scripting (XSS)
    • Information Leakage
    • Cross Site Request Forgery
    • Fishing
  • RECOMMENDATIONS
    • Private information
    • Clean out your search history
    • Clean up your cookies
    • Clean out your cache
    • Search with a proxy
    • Avoid registrations
    • Disable auto-complete
    • Careful of your downloads
    • Thank you for listening
    • Questions?
  • REFERENCE
    • http://www.wisegeek.com/what-is-web-privacy.htm
    • http://www.w3.org/TR/NOTE-Web-privacy
    • http://www.cs.princeton.edu/sip/pub/webtiming.pdf
    • http://www.echannelline.com/canada/story.cfm?item=DLY121609-2