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Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
Hr Harnessing the Power of Social Media.final
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Hr Harnessing the Power of Social Media.final

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  • Digital marketing agency.What does this mean. We offer digital marketing strategies and solutions to our client. Everything from complicated website builds to social media campaigns.
  • We sell hours, so our business is all about the people.
  • We have 250 Quirkstars across our CPT , Jozi and UK officesThe average age is only 27 years old and executives like myself actually push those numbers up.They make Quirk the best place to work
  • We encourage the use of social media in office hour. Our team spends time socialising on FB, tweeting content and watching YouTube to their heart content. Why, because it encourages learning and makes them happy. This obviously needs to be balanced against the business objectives, but generally we find that our team manages to find this balance.
  • We encourage the use of social media in office hours
  • Nielsen, Global Faces & Networked Places, 2009
  • Over half of Facebooking South Africans access the site via their mobile devicesFifty-seven percent of Internet users are in developing countries
  • Focussed focused
  • Focussed focused
  • Focussed focused
  • Focussed focused
  • Focussed focused
  • Transcript

    • 1. HELLO!JANINE CARPENTERHR Director, QuirkHR HARNESSING THE POWER OF SOCIAL MEDIA16 March 2012
    • 2. UNLIKE ANY AGENCY YOU WILL EVERWORK WITH
    • 3. IS A CULTURE
    • 4. WHY IS THIS RELEVANT?
    • 5. OUR APPROACH IS UNIQUE
    • 6. SO WHAT IS SOCIALMEDIA THEN?
    • 7. A COLLECTION OF TOOLS…
    • 8. (more like these)
    • 9. …THAT FACILITATES... Credit: Ben Werdmuller http://www.flickr.com/photos/benwerd/
    • 10. …THE CREATION ...
    • 11. … ANDSHARING ... Credit: Jason Staten http://www.flickr.com/photos/jasonstaten/
    • 12. A COLLECTION OF TOOLSTHAT FACILITATE THE CREATION AND SHARING … OF CONTENT.
    • 13. CONTENT COMES INALL SHAPES ANDSIZES…
    • 14. STORIES
    • 15. InformationINFORMATION
    • 16. REVIEWS
    • 17. “Theres a plane in the Hudson. Im on the ferry going to pick up the people. Crazy.” 10:36 PM Jan 15th from TwitPic NEWSViews 486,314
    • 18. JOBS
    • 19. PEOPLE
    • 20. So, how big is this Social Media beast?
    • 21. 2 billion people are online(35% of the world population)
    • 22. 82% of the global Internet population visit social networksNielsen, Global Faces & Networked Places, 2009 Credit: Christian & Cie http://www.flickr.com/photos/christiangates/
    • 23. 10% of total internet time is spent on a social networkSource: Nielsen, Global Faces & Networked Places, 2009 Credit: Catherine http://www.flickr.com/photos/mayeve/
    • 24. Social Media has displaced Email as 4th most popular activity on the Internet.Source: Nielsen, Global Faces & Networked Places, 2009 Credit: Esparta http://www.flickr.com/photos/esparta/
    • 25. Video ismassive .4 BILLION videosviewed on YouTubeevery day Credit: Jared http://www.flickr.com/photos/generated/
    • 26. The number of minutes spent on Facebook every day.Credit: Mark Auer http://www.flickr.com/photos/thegeekshallinherittheearth/
    • 27. 750 million photos were posted on Facebookduring last New Year’s Eve weekend
    • 28. What about closer to home?
    • 29. About 70% of South Africans who areonline, are using social networks
    • 30. HOW DO SOCIALMEDIA AND HR WORKTOGETHER?
    • 31. SOCIAL HRMEDIA PEOPLE PEOPLE BUSINESSTECHNOLOGY COMMUNICATION CONTENT
    • 32. SOCIAL HRMEDIA PEOPLE PEOPLE BUSINESSTECHNOLOGY COMMUNICATION CONTENT PEOPLE
    • 33. SOCIAL MEDIA ISTRANSFORMING HR
    • 34. HOW?
    • 35. IN THREE WAYS 2. INTERNAL 1. TALENT 3. RISK RELATIONSHI ATTRACTION MANAGEMENT PS
    • 36. IN THREE WAYS 2. INTERNAL 1. TALENT 3. RISK RELATIONSHI ATTRACTION MANAGEMENT PS People are social, use it to find them.
    • 37. IN THREE WAYS 2. INTERNAL 1. TALENT 3. RISK RELATIONSHI ATTRACTION MANAGEMENT PS A good platform, use it to keep in touch with your talent.
    • 38. IN THREE WAYS 2. INTERNAL 1. TALENT 3. RISK RELATIONSHI ATTRACTION MANAGEMENT PS Very public, so manage it.
    • 39. 1. TALENT ATTRACTION SHARESEARCHINGSCREENING ENGAGINGMARKETING
    • 40. SHARE
    • 41. SHARE HERE
    • 42. LIKE THIS
    • 43. SEARCHING
    • 44. REFERRALS
    • 45. US companies havehired through socialnetworks
    • 46. SCREENING TALENTSocial networking profiles are the new CV<full stop>
    • 47. 79% of talent mangers in the US reviewcandidates online profiles
    • 48. ENGAGING
    • 49. MARKETINGAmplify your culture on SocialMedia…. Credit: altemark http://www.flickr.com/photos/altemark/
    • 50. MARKETING…. this will attract likeminded talent to yourorganisation.The trick is to make it REAL.That is the hard part.
    • 51. MARKETING
    • 52. 4 KEY GREAT PEOPLE BENEFITS REFER GREAT PEOPLEREDUCED COSTS WIDER REACH ATTRACT GEN Y
    • 53. 2. INTERNAL RELATIONSHI PS EMPLOYEECOMMUNICATION KEEPING IN TOUCH
    • 54. ONLINECOMMUNICATION “Technology is shifting power away from the editors, the publishers, the establishment, the media elite. Now it’s the people who are taking control” Rupert Murdoch Mogul
    • 55. KEEPING IN TOUCH WITH YOUR PEOPLE
    • 56. TEAM BUILDING
    • 57. PR
    • 58. 3. RISK MANAGEMENT BUSINESS RISK VSEMPLOYEE RISK
    • 59. BUSINESS RISKS
    • 60. EMPLOYEE RISKS
    • 61. “ ”
    • 62. ’
    • 63. Strict – or “no fault” - liability of an employer forthe conduct of an employee acting in thecourse and scope of employment.
    • 64. IN SUMMARY 2. INTERNAL 1. TALENT 3. RISK RELATIONSHI ATTRACTION MANAGEMENT PS
    • 65. THE BONUS SECTIONSOCIAL MEDIA PROMOTES LEARNING PERSONAL BRANDINGAND THOUGHT LEADERSHIP …. IN ALL ORGANISATIONS
    • 66. Questions…?

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