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Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
Making it happy_with_mobile_content_management
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Making it happy_with_mobile_content_management

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  • 1. Making  IT  Happy  With     Mobile  Content  Management     Lee  Dallas   Big  Men  On  Content   http://bigmenoncontent.com    © 2011 bigmenoncontent.com
  • 2. Who  Are  The  BMOC?   Opinions and discussions about content management by two of the biggest names in the business (measured by weight not volume) Lee  Dallas   Disclaimer lee@bigmenoncontent.com   The opinions expressed here Twitter:ldallasBMOC   are the personal opinions of the authors. Content is not read or approved in advance by EMC and does not Marko  Sillanpää   necessarily reflect the views and opinions of EMC. marko@bigmenoncontent.com   Twitter:msillanpaaBMOC  © 2011 bigmenoncontent.com
  • 3. From  a  personal  wireless   device  outside  your  brick  and   What  does  mobile   mortar  you  must  be  able  to:   really  mean  for  us?     Consume   Content  must  be  more  than   simply  managed  –  it  must  be     Converse   manageable  while  in  motion.     Capture     Contribute     Collaborate  © 2011 bigmenoncontent.com
  • 4. The  Worst  Kept  Secret   in  Technology   IT  Really  Does  Hate  You  © 2011 bigmenoncontent.com
  • 5.   You  break  things     You  control  the  money   Why  IT  Hates  You     You  ask  for  things  you  can’t   In  a  perfect  world  no  one  would   afford   be  able  to  use  anything     You  break  the  rules  and  hold      -­‐  Mordac,  Preventer  of   them  responsible   Technology       You  hate  them  too  © 2011 bigmenoncontent.com
  • 6.   Introduction  of  Risk     Loss  of  control     Why  IT  Hates     Access  and  Location   Mobile  Content     eDiscovery     Consumerized  Expectations   Disruption  of  the  balance   between  productivity  and  risk     User  Experience   that  IT  is  tasked  with     Pace  of  Delivery   maintaining.         Threat  to  Entrenched   Development  Practices       Outdated  Funding  Models  © 2011 bigmenoncontent.com
  • 7. How  Do  We  Get  Along   What  are  the  trends  in  the  market   that  will  make  mobile  enablement  of   content  applications  palatable  to   more  IT  organizations?  © 2011 bigmenoncontent.com
  • 8. Trend  #1     The  Paradox  of  Choice   Computing  is  Changing   Everything   The  users  –  not  IT  –  will  determine   the  platform  and  form  factor  for   consuming  enterprise  content  and   data.    The  very  thing  that  appears  to   be  the  greatest  threat  will  make   possible  the  greatest  gain.  © 2011 bigmenoncontent.com
  • 9. To  deploy  or  not  to  deploy…   Companies  must  make  a   strategic  decision  to  either   own  or  enable  user   technology  to  meet  the   demand  for  consumer   technology.     ….Enablement is winning© 2011 bigmenoncontent.com
  • 10. Apps  Over  Assets     Deliver  Logic  Over  Logistics     Connectivity  is  no  longer  the  barrier     Cost  savings  overwhelm  security  objections       Challenges  Remain         Which  platform  to  target       Which  paradigm  to  follow  (Native  or  WebApp)     Accordion  Form  Factors     Security  is  still  a  risk  © 2011 bigmenoncontent.com
  • 11. It’s  a  dirty  job  but   somebody  has  to   do  it   IT  must  still  address  issues  of     data  security  and  development   logistics  that  are  made  more   complicated  with  mobile     delivery.    © 2011 bigmenoncontent.com
  • 12. Trend  #2   Industrial  Strength   Security  Moves  Outside   the  Firewall   Security  capabilities  for  mobile   content  and  application  delivery  are   becoming  industrialized.  IT  no  longer   has  ride  on  the  bleeding  edge  to   deliver  basic  capabilities.  © 2011 bigmenoncontent.com
  • 13. Things  that  go  beep  in  the   night   IT  has  legitimate  concerns   about  mobile  computing   and  mobile  content   initiatives  are  not  immune   even  with  basic  publishing   model.    © 2011 bigmenoncontent.com
  • 14. Off  The  Bleeding  Edge   Tools  and  patterns  have  matured  making  risk  acceptable     Mobile  VPN  Enabling  Access  To  Existing  Systems     Security  Aware  Clients       Cloud  Trusts   Public  Sector  Could  Actually  Lead  Private  Sector     Public  Data  Easier  To  Mobilize     Federal  Initiatives  Drive  Acceptance     Conservative  Agencies  Embrace  Mobile  Form  Factors  © 2011 bigmenoncontent.com
  • 15. Trend  #3   Content  Management   Entering  The  Jetstream   Applications  and  data  moving  to   mainstream  cloud  offerings   accelerate  mobile  content   enablement.  © 2011 bigmenoncontent.com
  • 16. Cloud  Content  Acceleration     Mobility  and  Cloud  Adoption  Are  Symbiotic     Acquisition  and  Adoption     OPEX  vs.  CAPEX       Business  vs.  IT  Initiated     Delivery  Decisions  Without  Debate     Validated  Requirements       Core  Features     Security     Paving  The  Last  Mile  © 2011 bigmenoncontent.com
  • 17. Trend  #4   Service  Enabling   Existing  Applications   Leveraging  BPM  and  SOA  IT   departments  are  rethinking   monolithic  applications  to  move   discreet  use  cases  onto  mobile   platforms.    © 2011 bigmenoncontent.com
  • 18. Beyond  eMail    Enable  access  to  existing   processes  with  mobile   transactional  components   ! Source : EMC xCP xCelerator – Travel Portal Sample© 2011 bigmenoncontent.com https://community.emc.com/community/edn/documentum
  • 19. Trend  #5   Mobile  Enabling   Development  Tools   Multi-­‐Platform  Integrated   Development  Environments  (IDE’s)   and  full  lifecycle  hosted  mobile   application  services  accelerate   traditional  IT  release  cycles.    © 2011 bigmenoncontent.com
  • 20. Write  Once,  Run  Use   Anywhere     Internal  granular  services   expose  enterprise  data     Cloud  application   deployment  services  solve   for  BYOD     It  is  now  faster  to  develop,   deploy  and  dispose  than  to   analyze,  agonize  and   alienate.  © 2011 bigmenoncontent.com
  • 21. Trends  to  Happier  IT     Trend  #1  –  The  Choice  Computing  Paradox       Trend  #2  –  Industrialization  of  Cloud  &  Mobile  Security     Trend  #3  –  Mainstream  Cloud  Content  Management     Trend  #4  –  Service  Enabling  Existing  Components       Trend  #5  –  Mobile  Enabling  Development  Environments  © 2011 bigmenoncontent.com
  • 22. How  Do  We  Get  Along   ­  Acknowledge  each  other’s  challenges   ­  Accept  IT’s  requirements   ­  Appify  experience  expectations   ­  Adopt  Incrementalism   ­  Assume  multi-­‐cloud  integration  © 2011 bigmenoncontent.com
  • 23. Discussion  © 2011 bigmenoncontent.com
  • 24. Thank  You  © 2011 bigmenoncontent.com

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