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    10 key decisions_your_ecm_checklist 10 key decisions_your_ecm_checklist Presentation Transcript

    • <Insert Picture Here>10 Key Decisions: Your ECM ChecklistMichelle HuffProduct Management Director
    • Agenda• Movement to ECM as Infrastructure <Insert Picture Here>• Why Shared Services Model• Ten Key Decisions & Oracle’s Approach• Summary• Questions? 2
    • <Insert Picture Here>Movement toEnterprise Content Mgmt(ECM) as Infrastructure 3
    • The Information ExplosionDocuments, Images, Voice, Video, IM, Email … 4
    • Enterprise Content Management Foundation for Content-Centric Business Solutions Marketing and Brand Management Document & IP Web Presence Management Employee Engineering Marketing Secure Deal On-boarding Collaboration HR Sales Enterprise Content Management Policies & ContractProcedures Mgmt IT Legal HelpDesk Finance Regulatory Compliance Accounts Records Payable Claims Management Processing 5
    • Enterprise Content ManagementBack-Ending Enterprise Applications & Processes IDC Sees Growing Awareness of the value of better integrating content into enterprise applications & enterprise business processes • Streamline business processes • Improve cost efficiency • Improve consistency and auditability • Improve business agility • Fueling growth of vertical and LOB content-enabled applications Source: Worldwide Content Management Software 2009-2010 Forecast: First Look (IDC #217207, March 2009 6
    • ECM as Software InfrastructureContent Management as a Shared Service• Better manage & reduce costs – Reuse of customizations & processes – Reuse existing models for attributing costs to different departments & divisions – Better manage overall costs related to content – Reduce costs by concentrating skill-sets to one team• Ensure consistent policies & services to internal customers – Up-time / SLA – System & content back-up / recovery – Security applied uniformly (policies, patches, etc.) – Retention policies can be applied uniformly 7
    • <Insert Picture Here>Ten Key Decisions &Oracle’s Approach 8
    • Assess Your Content EnvironmentUnderstand, Define, Prioritize 1• Perform content inventory across your business – # of content repositories and systems• Understand how they are being used and why• Define & prioritize content stores – Strategic – Tactical – Replaceable• Cost - benefit analysis 9
    • Oracle Content Management Unified and Integrated Enterprise Content Mgmt E-BUSINESS SUITE PEOPLESOFT SIEBEL | JD EDWARDS Oracle Enterprise Content ManagementSOA, BPM, JDev Desktop & Portal OOTB Application Mobile Connectors Web Apps Connectors Office Integrations DeliveryIdentity Mgmt High Values Features and Services A D Notes / Business Capture Web Content Archiving Imaging A Domino FUSION Intelligence P File MIDDLE Digital Systems Document Rights Records T WARE Assets E 3rd Party R Application Core Content Services S Grid 10
    • The American Institute of Architects (AIA) Partner: 11
    • Establish An “ECM Center of Excellence”Cross-departmental team responsible for success 2• Team of • High-level executives • Technical architects • Business / content ownersDefining Shared Services StrategyModel, Functionality & Performance Requirements 3• Where do you draw the line between common infrastructure services vs. specific business group functionality?• Plan on multiple performance demands • High volume ingestion vs. contribution vs. consumption 12
    • Determining File & Storage Mgmt NeedsWhere the content “lives” and its lifecycle requirements 4• File system vs. database• Hierarchical storage management• Records and retention management policiesOracle’s Approach to File Storage & ManagementOpen & Integrated = Flexible Options Oracle Enterprise Content Management Oracle Database Oracle Oracle 3rd Party SecureFiles, RAC Exadata * Storage Database, AuditVault, DB Vault DB Machine Archive Manager File System * High Volume Results:179 million docs / day * Two Node UCM Server + Exadata Half Rack Hardware 13
    • Defining Enterprise Taxonomy & MetadataBalancing usability and findability 5• Don’t focus on trying to make it “perfect” before you go-live• Recognize your corporate taxonomy evolves• Ensure that your tools allow it to easily grow and be maintainedOutlining Security RequirementsBalancing data protection and information sharing 6• Remember security is meant to “secure” not “organize”• Unless there’s a compelling reason to prevent access – err on the side on information sharing• Tracking is as important as securing 14
    • Research ReusabilityContent and content-related business processes 7• This can be tough to discover – common areas to look • Multi-channel marketing content • Translated content • Technical documents • Customer-related documentsInvestigate Key Content IntegrationsFor enhanced functionality, efficiency, usability 8• Where do we need to integrate content? • Enterprise applications & custom Web applications • Within existing business processes • Customer & partner “touch points” – Web sites, mobile, email • Desktop and collaborative tools 15
    • Oracle’s Approach: ECM FoundationFor Middleware & Enterprise Applications• Out of the box integrations with Fusion Middleware• Out of the box integrations with Oracle Applications• Strategic Platform for Oracle Fusion Applications 16
    • Directly From Your DesktopIntegrations w/ Microsoft Office & Windows Explorer 17
    • Directly from Enterprise ApplicationsOut of the Box Integrations for Accessing Content 18
    • Directly within Business Processes Certified Solution AcceleratorsAutomate and image-enable: A/P, Time & Expense, Student & Employee On-Boarding… 19
    • Directly from Sites & Custom Web ApplicationsIn-Context Web Content Authoring & Approvals 20
    • Directly from Portals & Composite Apps With Oracle WebCenter Suite• Modern User Experience Platform for the Enterprise & Web • UCM is strategic content repository • Leverage’s Oracle Universal Content Management for Web Content Management• Enterprise Social Services • Activity streams & graphs • Recommendations, mash-ups, blogs & wikis• Build communities & spaces • Community member interaction • Bring collaboration to critical business processes & applications 21
    • Target First ProjectsKey projects that offer quick success 9• Try to focus on low hanging fruit with quick ROI• Start building the processes and institutional knowledge within your ECM Center of Excellence• Gain momentum for user adoptionInvest in Change Management & TrainingAn ECM strategy is an ongoing initiative 10• Build in processes for end-user feedback throughout the implementation• Identify and help enable and train your business champions and early adopters 22
    • Slide text goes here Partner: 23
    • Oracle Content Management 11g Moving from Point to Platform• A Simple, Smart and Scalable Content Infrastructure – Low cost of ownership – Effective standardization• A Pre-Integrated Solution for Content- Enabling Oracle’s Business Applications – High return on your investment – Improved business responsiveness• A Foundation for Content-Centric Business Solutions – Optimize revenue and mitigate risk• The Strategic ECM Solution – Complete, Open, & Integrated – Join 7900+ Oracle Content Management customers 24
    • Engage in the Conversations! Twitter: #WebCenter, #E20, #ECM, #Oracle Facebook: http://facebook.com/OracleE20 http://facebook.com/OracleWebCenter LinkedIn Oracle Enterprise 2.0 Group Oracle’s Enterprise 2.0 blog: http://blogs.oracle.com/enterprise20
    • Get your Oracle Red Velvet Cupcake!
    • Oracle Track@info360 In Room 1543:30 Unlocking The Value of Your Application Content Stephen Schleifer and Brian Dirking, Oracle Learn how organizations are drastically cutting costs and raising productivity by making content available in enterprise applications4:20 Optimize Web Content Targeting Michelle Huff, Oracle Molly Wenzler, MeadWestvaco Learn how with Oracle’s revolutionary one-click web content management, in-context updates can be added to any web application by just dragging and dropping Oracle Content Management services into your application
    • Kindle Drawing • Win A Kindle! • Load your favorite book on your Kindle with an Amazon Gift Certificate!
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    • The preceding is intended to outline our generalproduct direction. It is intended for informationpurposes only, and may not be incorporated into anycontract. It is not a commitment to deliver anymaterial, code, or functionality, and should not berelied upon in making purchasing decisions.The development, release, and timing of anyfeatures or functionality described for Oracle’sproducts remains at the sole discretion of Oracle. 31