Your SlideShare is downloading. ×
0
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Improving Customer Experience with Website Feedback
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Improving Customer Experience with Website Feedback

619

Published on

Website feedback is a critical piece to any effective Voice of Customer program. We'll show you how you can turn your website into an effective real-time customer feedback channel. …

Website feedback is a critical piece to any effective Voice of Customer program. We'll show you how you can turn your website into an effective real-time customer feedback channel.

Many of our customers have successfully improved customer experience using Qualtrics. We'll discuss how our clients like Ancestry.com, Quiznos, and The Weather Channel are achieving:

75%+ satisfaction rates
50% increase in feedback volume
30% engagement rates

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
619
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Improving Customer Experience with Website Feedback 1 ©2013 Qualtrics – Company Confidential 11/14/13
  • 2. Josh Cazier Product Specialist 2 ©2013 Qualtrics – Company Confidential John Mayfield Product Marketing
  • 3. Today’s Agenda 1.  The Modern Customer 2.  Client Success 3.  Hands-on Walkthrough 3 ©2013 Qualtrics – Company Confidential
  • 4. Who is Qualtrics? The Global Leader in Enterprise Survey Technology Leader in Enterprise Customers 4 ©2013 Qualtrics – Company Confidential Leader in Colleges and Universities Leader in Growth and Innovation
  • 5. What are People Doing? •  Customer loyalty/NPS •  Website feedback •  Voice of the customer •  Market research •  Employee feedback •  Event Registration •  Product/concept Testing •  Academic research 5 ©2013 Qualtrics – Company Confidential
  • 6. Qualtrics Enterprise Survey Platform 6 ©2013 Qualtrics – Company Confidential
  • 7. Qualtrics Site Intercept Understand the “whys” behind: Website Feedback •  •  •  •  •  Cart abandonment Bounce rates Site KPI trends Navigation and page layout SEO effectiveness Collect insights about your visitors’: Site Visitor Research •  •  •  •  •  Contact information Demographics Reason for visiting Site satisfaction / NPS Ad awareness Improve relevance of: Targeted Content 7 ©2013 Qualtrics – Company Confidential •  •  •  •  •  Ads Promotions Lead forms Product & content recommendations Social media sharing
  • 8. The Modern Customer 8 ©2013 Qualtrics – Company Confidential
  • 9. Only Email 9 ©2013 Qualtrics – Company Confidential IT Help Minimal Visitor Interaction
  • 10. Understand Visitors 10 ©2013 Qualtrics – Company Confidential No IT help 20+ Targeting Variables
  • 11. Timely Studies 11 ©2013 Qualtrics – Company Confidential IT Help Inaccessible Data
  • 12. Launch in Hours 12 ©2013 Qualtrics – Company Confidential No IT Help Collect Hard to Access Data
  • 13. Hands-on Walkthrough Feedback link Slider Infobar Popover 13 ©2013 Qualtrics – Company Confidential
  • 14. Product Demo 14 ©2013 Qualtrics – Company Confidential
  • 15. Questions? Connect with us: Twitter: @Qualtrics Linkedin: www.linkedin.com/company/qualtrics Insight Summit: www.qualtrics.com/summit/ ©2013 Qualtrics – Company Confidential

×