Read how Qualifa's sales lead generation service secured 8 meetings in the first month, leading to an agreed contract with a blue chip company. Our innovative telemarketing company ideas delivered a consistent stream of sales leads to Qube Media.
2. Qube Media are a social media agency based in Brighton,
specialising in social media research, strategy and marketing.
Challenge:
Qualifa were asked to run a campaign for Qube targeting computer
games publishers.
Qube wanted to drive new business focusing on their specific social
media outreach proposition. They needed to engage Marketing
Directors of computer game publishers and convince them of the
higher return on investment Social Media can offer compared to
traditional banner advertising.
3. Solution:
Qualifa worked with Qube to identify their areas of expertise that
differentiated them from competitors.
We used these Unique selling points as hooks
We focused on Qube’s thought-leadership and innovative social
media engagement strategies within the industry, paying particular
attention to white papers they had published.
Qualifa helped Qube to drive new business through articulating their
offering into a short elevator pitch targeted at board level contacts.
4. Results:
8 meetings were secured in the first month
Over 50 games contacts were established leading to seminar
event attendance
Contract with blue chip company agreed