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QuScient Higher Education Services
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QuScient Higher Education Services



Higher Education Services Offered by QuScient Technologies

Higher Education Services Offered by QuScient Technologies



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QuScient Higher Education Services QuScient Higher Education Services Presentation Transcript

  • QuScient – Higher Education Services
  • Index
    • Introduction
    • Facilities and Infrastructure
    • Lead Generation Strategies
    • Online Marketing for Lead Generation
    • University Services
    • Student Retention Product Suite
  • About QuScient
      • Profitable; Debt free
      • Fully owned by founders and employees
      • 360 seats in Chennai, India
      • Marketing & Sales Office in Phoenix, AZ
      • Offshore – Onsite model
      • Contact Center
      • Software Services
      • Data / Transaction Processing
    Provider of outsourced Services FOUR years & growing Healthy Financials
  • Our Mission Competitive advantage to customers “ Fit for purpose” quality Lower costs Scalable service World–class safety/ security practices
  • Services Process Consulting Contact Center Data/Transaction Processing Services Software Services Build technology platform to facilitate BPO
  • About QuScient – Growth 2005 2006 2007 2008 2009 Accounting BPO Specialized Higher Education Provider Higher Education Newer Services & Product Range Foray – Higher Education Domain Software Products Back Office Foray- Power & Energy Domain Debt Free Growing A range of products and solutions in the Higher Education space spanning across: Lead Generation to Enrollment, Academic Records to Academic Advising and Retention
  • Recognition & Awards
    • NASSCOM, the highest industry body for outsourcing in India, honoured us with an award for Innovation.
    • This was a recognition for opening up the market for Higher Education vertical and building innovative technology products to enable such outsourcing.
    • The best testimonial appears in our client’s prospectus, where the University proclaims our service, as one of the three advantages the University offers to its students.
  • Facilities & Infrastructure
  • Geographical Spread & Infrastructure
    • 3 Delivery Centers with 360 Seats in Chennai
    • Marketing & Sales Office in Phoenix, AZ, USA
    • High Capacity Internet access with multiple redundancies
    • High End Data Servers
    • Dual monitors for special processes
    • Data encrypted and accessed via secure VPN
    • Complete power backup and uninterrupted power-supply
    • Conference rooms, training rooms, server facility, library
    • Access controlled by Bio-metric device
    • Touch Star Predictive Dialer (CRM integrated)
    • Nortel Switches
    • Cisco Routers
    • Sonic Firewalls
  • Call Center – Set up
  • University Services
  • University Services
    • Retention Services
    • Application Processing
    • Transcript Evaluation
    • Technical Support
    • Adjunct Faculty
    • Enrollment Services
  • Retention Services Graduation Coaches Level 2 Retention Services Pre - Class Level 1 Post – Class Level 1
  • Pre-Class Activities Pre–Class Activities
      • Welcome students
      • Inform students of their college email id, intranet etc.
      • Explain payment options; help fill out FA paperwork
      • Demo of online classroom platform
      • Receive inbound calls/ email
      • Create problem tickets on relevant departments
      • Satisfaction survey on closed tickets
      • Identify “ high risk ”students for enrollment counselors
      • Help with purchase of books
    • Track “No Shows”
    • Identify students with holds on their accounts
    • Call students after first week of class start to gauge
    • their experience
    • Send motivational articles
    • Conduct survey
    • Analyze survey results
    • Identify dissatisfied students
    Post Class Post-Class Activities
  • Graduation Coaches Get in touch with students who fail to submit their first post in their online classroom and urge them to do so GCs will handle issues related to Re-Registration including Admissions, Business Office Holds, Student wanting to drop out / roll to another semester Track failed students and motivate them to continue their education Work closely with the business office/ financial aid to help students who have not made their tuition payments Follow up with students to get their official transcripts and get their admin hold removed Graduation Coaching
  • Student Application Processing Work Flow
    • Flow Diagram:
    Apps scanned in to SAS by Enrollment Counselors Team India Registrars Review Apps in SAS Team India Registrars kickback incomplete apps Team India Registrars Review Apps Apps exported from SAS to ERP Enrollment Counselors process kickbacks Paper Applications Web Apply e-Apps to SAS SAS Import ERP QA
  • Award credits Check official transcripts Review courses Assess transferability of credits Match courses Check accreditation of previous university Transcript Evaluation
  • Transcript Evaluation (TR) - Process
    • Flow Diagram:
    TRs scanned @ Registrar’s Office Scanned TRs uploaded to Workflow S/w Team India Evaluators’ review TRs TR – QA Check Update-Student Info System & Retention System TRs Processed (acceptance, pre-eval, transfers) Mail Room Sorting QA ERP SAS ERP, Retention System
  • Technical Support Provide 24/7 assistance to students and faculty regarding usage of the following Passwords University website Assignments Online classroom Technical Support
  • Identify university requirements Recruit faculty in India Screen faculty Monitor Progress Faculty training ADJUNCT FACULTY SERVICES Adjunct Faculty Services
    • Search Marketing (PPC Model: Portal Targeting)
    • Search Engine Optimization
    • Social Media Marketing
    • Email Campaigns
    • Cold Calling
    • Events
      • Campaigns at colleges/universities
      • Career Fairs including seminars and presentations
      • Booths @ Select Locations e.g. Tech Parks
    • Overseas Education Consultants /Agencies
    • Franchise Set-up in Emerging Cities
    Independent Students Retail Segment Student Enrollment - Strategies Corporate Segment
    • Event Scheduling / Appointment Setting
    • Seminars & Webinars
    • Corporate Email Campaigns
    • Corporate Microsites Campaigns
    • Direct corporate internal mailers
    • Extended Engagement models-Onsite Counseling
    • Event Sponsorship
  • Student Enrollment process 1st level introductory call Elevator pitch, qualification scheduling Interface with student to initiate batch start sequence Dispatch process Details sent to Univ. for evaluation Registration call Document collection evaluation fee payment Follow up call (s) Reinforcement of information scheduling for registration 3rd Level finalization call Reinforcement of all points batch start details Financials scheduling of follow up call 2nd Level discovery call Discover prospect information concept reinforcement University Information Specialization information scheduling
  • Lead Generation Strategies
  • Lead Acquisition - Offerings
    • Level-1
    • Lead Procurement &
    • Acquisition
    • Raw leads from brokers
    • Leads from directories
    • Leads from affiliates
    • Area specific lead mining
    • Leads via bespoke portals
    • Level-2
    • Lead Generation
    • Call Centre Services
    • Call
    • Validate
    • Prospect
    • Registration
  • Lead Acquisition – High Level Process Lead Acquisition Lead Management Lead Qualification Lead Prospecting Lead Conversion Quality Assurance Sales Closure 170 Seat Contact Center CTI Integrated, Completely Automated Predictive Dialing Facility
  • Lead Generation: Typical Process Lead to Closure and After Sales Support Independent Students Corporate Students Leads via Email & Web Campaigns Leads Qualified by Enrollment Counsellors Transcription Evaluation Paper Work & Fee Processing Completed App. to university Leads via Custom (Intranet) Campaigns (email and Micro-site) Registration & Post-Enrollment support E.g. International Student Enrollment E.g. International Student Enrollment
  • Online Marketing for Lead Generation
  • © 2008 QuScient Technologies, Confidential & Proprietary Review Existing Plan Competitor Analysis. Target Definition SEM, SMM Planning Online Marketing: Approach Creative Plan Microsites, Landing pages Content Creation Text, video & audio Creative Plan Microsites, Landing pages PR & Video Campaign planning
  • © 2008 QuScient Technologies, Confidential & Proprietary PPC Campaign SMM Ad Campaign Content Targeting Launch Micro Sites Online PR Online Marketing: Approach Contd… Online Road Shows YouTube etc.
  • Online Marketing: Approach Contd…
    • SMM (Social Media Marketing) Strategies
    • Social Media Persona development
    • Social Media Networking
    • Content Development:
    • Micro-site
    • Video
    • Audio
    • Articles and Interviews by experts
    • SEO and SEM Strategies
    • Site Analysis
    • Key word analysis & strategy
    • Submissions planning and strategy (includes online PR)
    • Content Targeting
    • Landing page development
    • Micro-site development
  • ProRetention TM – Student Retention Product Suite
  • ProRetention TM Concept & Approach ` University Staff Student Portal ProRetention TM Tickets Surveys
  • ProRetention™ : Student Lifecycle Management
    • Deliver targeted emails
    • Ensures effective Handling of issues
    • Helps in Risk management
    • Survey management
    • Executive Dashboards
    • Time Based Alerts
    • Instant Messaging
    • Advanced Reporting
    • Secured and centralized document store
    • Powerful and robust searchable database
    • of documents
    • Configurable and flexible workflow interfaces
    • Tracking the status of student’s key life
    • cycle information
    • Milestones
      • Financial Aid application
      • Financial Aid award
      • Transcripts Request
      • Transcripts Receipts
      • Transcripts Evaluation
    • Student hold status
    • Attendance Tracking and Student Schedules
    Comprehensive Student Communication Management Operational BI Document Repository Student Lifecycle information
  • ProRetention™: Unique Positioning
    • ProRetention ™
    • Product Suite
    • Comprehensive Issue & communication management
    • 360 degree student-view
    E R P
    • People Soft
    • Banner
    • Datatel
    • Jenzabar
    • Diamond D
    • Others
    Lead Management CRM Online Education Platform
    • Angel
    • Blackboard
    • eCollege
    • Others
    • Easy Implementation
    • No change to existing software
    • Go Live in a week
    • Minimal training
  • ProRetention™ Student Relationship Management ProRetention™ Student Relationship Management Student Communication Management Student Life Cycle Information Create / Publish Survey Time-based Alerts Instant Messaging Advanced Reporting Process Knowledge Base Executive Dash Board Document Repository
  • Executive Dashboard
      • Advanced real-time dashboards for Executive Management and Heads of Administrative Services
      • Student segmentation by:
        • Key Retention Statistics
        • Performance of Administrative Services
          • Tickets by
            • Age
            • Status
            • Period
        • Student Level Statistics (including satisfaction assessment)
          • Academic level
          • Demographics
          • Payment Trends
          • Student Contact Trends
  • Sample BI Dashboards
  • ProRetention™ Student Portal Student profile updates Fill out SURVEY Raise problem ticket College Announcements Student forum Media Gallery Chat This portal will empower a student to raise his own problem tickets, review his personal information and change information View lifecycle information ProRetention™ Student Portal Student profile updates This portal will empower a student to raise his own problem tickets, review his personal information and change information View lifecycle information Student profile updates This portal will empower a student to raise his own problem tickets, review his personal information and change information Chat View lifecycle information Student profile updates This portal will empower a student to raise his own problem tickets, review his personal information and change information Fill out SURVEY Raise problem ticket Chat View lifecycle information Student profile updates This SMM ready portal will empower a student to raise his own problem tickets, review his personal information and change information
  • Thank you www.quscient.com www.proretention.com