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Customer Engagement Solution Overview
Customer Engagement Solution Overview
Customer Engagement Solution Overview
Customer Engagement Solution Overview
Customer Engagement Solution Overview
Customer Engagement Solution Overview
Customer Engagement Solution Overview
Customer Engagement Solution Overview
Customer Engagement Solution Overview
Customer Engagement Solution Overview
Customer Engagement Solution Overview
Customer Engagement Solution Overview
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Customer Engagement Solution Overview

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Overview of the Qryptal customer engagement solution. This solution could be useful if your customers visit physical outlets (e.g. retail, food, entertainment etc).

Overview of the Qryptal customer engagement solution. This solution could be useful if your customers visit physical outlets (e.g. retail, food, entertainment etc).

Published in: Marketing, Technology, Business
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  • 1. ! SCAN & WIN Customer Engagement Solution Overview
  • 2. A platform to quickly create & deploy Mobile enabled Campaigns Confidential • Subject to change without notice © 2013 Qryptal
  • 3. Campaigns on Qryptal Confidential • Subject to change without notice © 2012 Qryptal Pte Ltd
  • 4. After many successful mobile campaigns we find that consumers today are very mobile savvy and eager to participate, ! but need a clear “incentive” and a trustworthy environment. Confidential • Subject to change without notice © 2013 Qryptal Pte Ltd
  • 5. We have applied our learning into a new simple but powerful engagement solution… SCAN & WIN Confidential • Subject to change without notice © 2013 Qryptal
  • 6. Scan this with any QR Code reader app on your mobile. Need App ? On your mobile, visit GoToQR.com/app Confidential • Subject to change without notice © 2013 Qryptal
  • 7. Typical Production Config SCAN & WIN • Encourage users to scan on • • • Scan the QR Code with any QR code reader App on your mobile to check if you won an instant prize! ! every visit but they get only ONE chance everyday per outlet! One-time Mobile Verification via SMS prevents misuse Profile fields: Name, Mobile & E-mail
 During production, the codes will be Geo-locked to outlet co-ordinates Need App? Visit GoToQR.com/app on your mobile Confidential • Subject to change without notice © 2013 Qryptal Pte Ltd
  • 8. Flexible Random Rewards • Random selection from multiple • • • rewards Can assign weights to make high value rewards rarer You can change rewards and weights at anytime by logging into your Qryptal Account Redemption tracking is supported Confidential • Subject to change without notice © 2013 Qryptal
  • 9. Why ? “The report also observed that increasingly brands were transitioning from using coupons purely to drive retail footfall to strategies designed to develop longer-term relationships with consumers. It found that delivery and redemption data analytics were now being used not merely to assess the progress of a campaign but to gauge what offers could be tailored to which individuals.” Report: Strategies, Opportunities & Forecasts 2012-2017, Juniper Research Confidential • Subject to change without notice © 2013 Qryptal
  • 10. Why ? • Your customers will like it (they would like it even more if you • • • • offer creative rewards) Easy to setup & run You get to know who visits (Profile: Name, E-mail, Mobile #) Live account feed informs you of how frequently they visit & which outlets Since you have database access (unlike FB), you can do precise permission based marketing Want to send a special new outlet coupon to customers who visited in the last 90 days ? By “visit”, we are referring to a person who actually visited your physical outlet and not someone from Timbuktu visiting “virtually” Confidential • Subject to change without notice © 2013 Qryptal
  • 11. Admin Account Live Feed Works on Tablets, Smartphones and computers: Auto-updating Feed Locate Profile by Mobile Filter by Location Touch to Redeem
  • 12. Thank You ! Demo & Discussion info@qryptal.com Confidential • Subject to change without notice © 2013 Qryptal

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