Customer Engagement Solution Overview

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Overview of the Qryptal customer engagement solution. This solution could be useful if your customers visit physical outlets (e.g. retail, food, entertainment etc).

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Customer Engagement Solution Overview

  1. 1. ! SCAN & WIN Customer Engagement Solution Overview
  2. 2. A platform to quickly create & deploy Mobile enabled Campaigns Confidential • Subject to change without notice © 2013 Qryptal
  3. 3. Campaigns on Qryptal Confidential • Subject to change without notice © 2012 Qryptal Pte Ltd
  4. 4. After many successful mobile campaigns we find that consumers today are very mobile savvy and eager to participate, ! but need a clear “incentive” and a trustworthy environment. Confidential • Subject to change without notice © 2013 Qryptal Pte Ltd
  5. 5. We have applied our learning into a new simple but powerful engagement solution… SCAN & WIN Confidential • Subject to change without notice © 2013 Qryptal
  6. 6. Scan this with any QR Code reader app on your mobile. Need App ? On your mobile, visit GoToQR.com/app Confidential • Subject to change without notice © 2013 Qryptal
  7. 7. Typical Production Config SCAN & WIN • Encourage users to scan on • • • Scan the QR Code with any QR code reader App on your mobile to check if you won an instant prize! ! every visit but they get only ONE chance everyday per outlet! One-time Mobile Verification via SMS prevents misuse Profile fields: Name, Mobile & E-mail
 During production, the codes will be Geo-locked to outlet co-ordinates Need App? Visit GoToQR.com/app on your mobile Confidential • Subject to change without notice © 2013 Qryptal Pte Ltd
  8. 8. Flexible Random Rewards • Random selection from multiple • • • rewards Can assign weights to make high value rewards rarer You can change rewards and weights at anytime by logging into your Qryptal Account Redemption tracking is supported Confidential • Subject to change without notice © 2013 Qryptal
  9. 9. Why ? “The report also observed that increasingly brands were transitioning from using coupons purely to drive retail footfall to strategies designed to develop longer-term relationships with consumers. It found that delivery and redemption data analytics were now being used not merely to assess the progress of a campaign but to gauge what offers could be tailored to which individuals.” Report: Strategies, Opportunities & Forecasts 2012-2017, Juniper Research Confidential • Subject to change without notice © 2013 Qryptal
  10. 10. Why ? • Your customers will like it (they would like it even more if you • • • • offer creative rewards) Easy to setup & run You get to know who visits (Profile: Name, E-mail, Mobile #) Live account feed informs you of how frequently they visit & which outlets Since you have database access (unlike FB), you can do precise permission based marketing Want to send a special new outlet coupon to customers who visited in the last 90 days ? By “visit”, we are referring to a person who actually visited your physical outlet and not someone from Timbuktu visiting “virtually” Confidential • Subject to change without notice © 2013 Qryptal
  11. 11. Admin Account Live Feed Works on Tablets, Smartphones and computers: Auto-updating Feed Locate Profile by Mobile Filter by Location Touch to Redeem
  12. 12. Thank You ! Demo & Discussion info@qryptal.com Confidential • Subject to change without notice © 2013 Qryptal

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