The CIO of Volkswagen India shares his views on QlikView Business Discovery & Analytics. QlikView Business Discovery is adding value and insights to organizations in India and globally helping them steer their organizations forward.

1. Implementing BI at Volkswagen Group Sales India
19 March, 2014
Prosenjit Sengupta

2. Traditional Information Management

3. The Challenges and the Need for Change
And the Big Question was
5
Brands
30
SystemsAnalytical
Flexibility
User Ease
Real Time
Cost
Competition

4. Product Selection
Product Evaluation
 Data Integration
 Storage Efficiency
 Analysis & Forecasting
 Integration with devices
 Email / SMS / PDF / Excels
Cost of ownership
Ease of Handling
Qlikview Solution
Incadea
Local system
Manual files
QlikView
File
Structure
QlikView
Server

5. Taking BI to the User Doorstep
Innovation
Trigger
Peak of
Inflated
Expectations
Trough of
Disillusionment
Slope of Enlightenment
Plateau of
productivity
Qlikview
KPI
DMS
A Failed
Reporting
System
“High-end”
“All-inclusive”
system
Change
Management
Multiple
sources
Excel Sheets
Empower
Users
Fail Fast
Learn Quick

6. Moving Forward …
Report Type
Live Reports
Trends
Summary Sheets
Management KPI
Aggregation Basis
Date Range
Geography
Dealership
Field Force
Product / Models
Sample KPI Dashboard
Sales
Management
Customer Satisfaction
After Sales Personnel
Sales Volume
Sales per person
Prospects
Test Drives
Stocks
Throughput
Parts Turnover
Consumption / unit
Billability
ROS %
Overhead Absorption %
Equity Ratio %
Rating by VFJ
CSS Sales
CSS After Sales
Repeat Visit %
Complaint Follow up
Mystery Shopping
Headcount
Training Participation
Certification
Turnover

7. And … Spreading Out
Japan
India
Australia
Korea
Taiwan
Malaysia
Singapore
Saudi Arabia
UAE,Dubai
Indonesia
Thailand

8. Thank You