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Qnet media coverage july 2013

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Media coverage of QNET's products and activities in Egypt in the month of July 2013.

Media coverage of QNET's products and activities in Egypt in the month of July 2013.

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  • 1. QNet Evaluation Report July2013
  • 2. s/n Announcement Market Number of Clips 1 QNET’s New Initiative to Grow the Egyptian Economy Egypt 1 2 QNET welcomes a ban on Pyramid Companies in Egypt Egypt 2 3 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Egypt 34
  • 3. 1) QNET’s New Initiative to Grow the Egyptian Economy
  • 4. QNET’s New Initiative to Grow the Egyptian Economy Prominent Asian direct selling company, QNET Limited, has launched a new program to enable local manufacturers in Egypt sell their products exclusively through QNET’ e-commerce platform. In its effort to expand its business scope, QNET recently launched the Merchant Program which aims to help small local manufacturers to market their products to a larger audience through the power of QNET’s online store and distributor networks.“QNET is committed to promote Egyptian products and to help support its small-medium entrepreneurs, who otherwise have no other way to distribute and market their products. It is our way of boosting the economy and to help create jobs for the people. “As Egypt's Small Medium Enterprise (SME) sector, which accounts for about 80 per cent of the economy, showing signs of a rebound, it is timely indeed for us to enable SMEs to realize benefits such as enhanced productivity and reduced costs,” said Mr. Dave Osh, Chief Executive Officer of QNET Limited. QNET has already signed its first Merchant Program contract with Egyptian company, Bell and Belle, a SME based in Alexandria, to distribute its range of skin care products.
  • 5. The SME Company had just got the Ministry of Health’s approvals and product registration to commence business. The products are all composed of natural ingredients. Bell and Belle will leverage on QNET’s Independent Representatives (IRs) in Egypt to market its products. ell and Belle owner, Mrs Mona Gaber said it is a great opportunity to market her company’s products through QNET not only in Egypt, but also to the entire Middle East/North Africa (MENA) region if proven success. “We are delighted to seal this arrangement with QNET, which is one of the fastest growing direct selling companies in the world. We have full confidence in the direct selling business as it helps us to save costs like advertising and promotion and return those savings to consumers by selling at reasonable prices. “Our tie-up with QNET is also based on the fact that QNET has got a strong network of IRs in Egypt and the MENA region. They would be able to promote and market our products aggressively and help us grow stronger from a tiny enterprise into a formidable SME in Egypt,” Mrs. Mona Gaber adds According to Wamda, a platform designed to empower entrepreneurs in the MENA region, the SME sector is critical to the Egyptian economy. It notes that SMEs are responsible for a mammoth 98 per cent of the country’s total economic activity and they provide nearly 80 per cent of total value added to the country’s economy. QNET’s New Initiative to Grow the Egyptian Economy
  • 6. Publication: Ict News Country: Egypt Circulation: 10.000 Language: Arabic Summary: To global direct selling company QNET, bringing people closer to their dreams is a key goal. Being the Official Direct Selling Partner of the Marussia F1 Team, QNET wanted to give its Independent Representatives (IRs) worldwide the chance to experience the magnificence of the F1 race. Headline: QNET’s New Initiative to Grow the Egyptian Economy Date: July3 rd 2013
  • 7. 2) QNET welcomes a ban on Pyramid Companies in Egypt
  • 8. QNET welcomes a ban on Pyramid Companies in Egypt QNET’s Zaheer Merchant: The need of the hour is appropriate legislation The recent investigation by the Public Funds Authority into the 8 companies allegedly involved in pyramid schemes in Egypt and the subsequent media reports around it, has created a great deal of confusion around marketing concepts such as direct selling (DS), multi level marketing (MLM), Network Marketing (NM) and pyramid schemes. Zaheer Merchant, Director of Corporate Affairs for QNET helps explain the difference and stresses on the need for clear legislative guidelines to regulate the industry in Egypt. 1. What do the terms Direct Selling, MLM and NM mean and how are they different from each other? ZM: Direct Selling is simply the marketing of products and services directly to consumers in a face-to-face manner, away from a retail location. Direct selling encompasses a variety of distribution methods; Multilevel Marketing and Network Marketing are two types of distribution and compensation methods. 2. Network marketing and pyramid companies are currently under the scanner in Egypt. What does QNET have to say about it? ZM: Based on media reports, it is clear that there are several misconceptions about this industry in Egypt. This is why QNET strongly advocates the creation of a legislation to govern this industry. Fast growing economies such as Thailand, Malaysia, Indonesia, Vietnam, Taiwan and Singapore all have a specific statute that regulates, and more important, facilitates direct selling. We are more than willing to help the relevant ministry with draft guidelines based on our experience in other legislated markets.
  • 9. Globally Direct Selling is an approximately US$154 billion industry with more than 91 million people involved it as distributors of a wide range of products and services. 3. If the government decides to ban pyramid companies, how will it affect QNET? ZM: We would welcome a ban on pyramid companies. Genuine Direct Selling Companies like QNET will benefit if pyramid schemes are banned. Currently, the lack of guidelines and legislation leads to genuine DS companies being bracketed with pyramid schemes that disguise themselves as direct selling companies, which negatively impacts the entire industry. 4. How can people tell the difference between a legitimate Direct Selling company and a pyramid scheme? ZM: As a general guide, here are 6 ways to tell the legitimate direct selling companies apart from pyramid schemes. Direct Selling is NOT a “get-rich-quick scheme”. Direct Selling may be very lucrative, but it is also a tough business. Right from the start, genuine businesses will tell you that the results happen only if you put in the time and effort. Any company that promises you an easy way to riches should be regarded with caution. QNET for example, has a detailed earnings disclaimer available in its website and marketing materials. Direct Selling companies deliver quality products or services. Pyramid schemes have no legitimate products or services. Good direct selling companies dedicate substantial resources to research and development to create quality products that are of actual use to people. QNET offers more than 30 different products in 9 different product categories.
  • 10. Publication: Al Souk Al Arabia Country: Egypt Circulation: 25.000 Language: Arabic Summary: The recent investigation by the Public Funds Authority into the 8 companies allegedly involved in pyramid schemes in Egypt and the subsequent media reports around it, has created a great deal of confusion around marketing concepts such as direct selling (DS), multi level marketing (MLM), Network Marketing (NM) and pyramid schemes. Zaheer Merchant, Director of Corporate Affairs for QNET helps explain the difference and stresses on the need for clear legislative guidelines to regulate the industry in Egypt. Headline: QNET welcomes a ban on Pyramid Companies in Egypt Date: July 14th 2013
  • 11. Publication: Forbes Country: Egypt Circulation: 10.000 Language: Arabic Headline: QNET welcomes a ban on Pyramid Companies in Egypt Date: July31st 2013 Summary: The recent investigation by the Public Funds Authority into the 8 companies allegedly involved in pyramid schemes in Egypt and the subsequent media reports around it, has created a great deal of confusion around marketing concepts such as direct selling (DS), multi level marketing (MLM), Network Marketing (NM) and pyramid schemes. Zaheer Merchant, Director of Corporate Affairs for QNET helps explain the difference and stresses on the need for clear legislative guidelines to regulate the industry in Egypt.
  • 12. 3) 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living
  • 13. Publication: Al Akhbar Country: Egypt Circulation: 1.091.859 Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income Date: July21st 2013
  • 14. Publication: Al Allam Al Youm Country: Egypt Circulation: 164.070 Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income Date: July22nd 2013
  • 15. Publication: Ros Al Youusef Country: Egypt Circulation: 55.000 Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: Direct Selling and Women Empowerment Date: July22nd 2013
  • 16. Publication: Al Messa Country: Egypt Circulation: 450.000 Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July24th 2013
  • 17. Publication: Al Ahram Bankers Country: Egypt Circulation: 119.138 Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July28th 2013
  • 18. Publication: Allam Al Mal Country: Egypt Circulation: 35.000 Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline:Direct Selling and Women Empowerment Date: July28th 2013
  • 19. Publication: Le Progres Egyptien Country: Egypt Circulation: 10.000 Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July22nd 2013
  • 20. Publication: Al Borsa Country: Egypt Link: http://bit.ly/13OnH3F Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July 17th 2013
  • 21. Publication: Al Mal Country: Egypt Link: http://bit.ly/18nm8ex Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: US$168 billion is the size of Network marketing industry globally Date: July 17th 2013
  • 22. Publication: Al Bashayer Country: Egypt Link: http://bit.ly/18nmAcM Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: Network marketing doesn’t need particular qualifications and it offers job opportunities for women Date: July 17th 2013
  • 23. Publication: Misr News Agency Country: Egypt Link: http://bit.ly/15lCQFt Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: Donna Imson: Network marketing offers job opportunities for women Date: July 17th 2013
  • 24. Publication: Al Osboaa Country: Egypt Link: http://bit.ly/12V42Zn Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: Network marketing doesn’t need particular qualifications and it offers job opportunities for women Date: July 17th 2013
  • 25. Publication: Boursa News Country: Egypt Link: http://bit.ly/18nqCSq Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July 17th 2013
  • 26. Publication: Forbes Country: Egypt Link: : http://bit.ly/12Xcqrr Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: Donna Imson: Network marketing doesn’t need particular qualifications and it offers job opportunities for women Date: July 17th 2013
  • 27. Publication: Allam Rakamy Country: Egypt Link: http://bit.ly/14hpKw8 Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July 17th 2013
  • 28. Publication: : Ektesady Country: Egypt Link: http://bit.ly/1audRD8 Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: Qnet : Network marketing doesn’t need particular qualifications and it offers job opportunities for women Date: July 17th 2013
  • 29. Publication: Zawya Country: Egypt Link: http://bit.ly/11ZsXjP Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: Qnet: Network marketing doesn’t need particular qualifications and it offers job opportunities for women Date: July 17th 2013
  • 30. Publication: Mubasher Country: Egypt Link: http://bit.ly/1b4bnit Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: Qnet: 168 billion dollars are the shares of the capital direct selling industry around the world Date: July 17th 2013
  • 31. Publication: Hi Tech 4All Country: Egypt Link: : http://bit.ly/1347WiR Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July 17th 2013
  • 32. Publication: Moutamar Country: Egypt Link: http://bit.ly/16L30Ay Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July 18th 2013
  • 33. Publication: Veto Country: Egypt Link: http://bit.ly/16L3QNI Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July 18th 2013
  • 34. Publication: Amwal Al Ghad Country: Egypt Link: http://bit.ly/134euOt Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July 18th 2013
  • 35. Publication: Shabab Al Nil Country: Egypt Link: http://bit.ly/16ScbiI Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July 18th 2013
  • 36. Publication: Feedze Country: Egypt Link: http://bit.ly/18wcnuI Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July 18th 2013
  • 37. Publication: My News Desk Country: Egypt Link: http://bit.ly/1dNnkFm Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: Donna Imson: Network marketing offers job opportunities for Egyptian women Date: July 18th 2013
  • 38. Publication: My News Desk Country: Egypt Link: http://bit.ly/18wd336 Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income Date: July 19th 2013
  • 39. Publication: Youm 7 Country: Egypt Link: http://bit.ly/1aBdUgo Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income Date: July 19th 2013
  • 40. Publication: Al Gornal Country: Egypt Link: http://bit.ly/158M3SI Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income Date: July 19th 2013
  • 41. Publication: Yahoo Maktob Country: Egypt Link: http://yhoo.it/128Ni6f Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income Date: July 19th 2013
  • 42. Publication: I News Arabia Country: Egypt Link: http://bit.ly/14tAxTZ Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income Date: July 19th 2013
  • 43. Publication: News Egypt Country: Egypt Link: http://bit.ly/12UMYX9 Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income Date: July 19th 2013
  • 44. Publication: Al Nharda Country: Egypt Link: http://bit.ly/128KGoP Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income Date: July 19th 2013
  • 45. Publication: Souk Al Asr Country: Egypt Link: http://bit.ly/13NOcPr Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July 21st 2013
  • 46. Publication: Hoorya Country: Egypt Link: http://bit.ly/1bBMN7M Language: Arabic Summary: More than 65 million women around the world find direct selling to be the answer to gaining control of their own time, often while working in other full- or part-time careers and while being wives and mothers—managers of households. Statistics show that more than 80% of people involved in this industry globally are women. Headline: 65 million women around the world find direct selling to be the answer to gain extra income and enhance their way of living Date: July 21st 2013
  • 47. Online Coverage NO of Hits Top Coverage Hits 27 Yahoo Maktoob Youm 7 Zawya Mubasher QNet key Online coverage
  • 48. QNet key Print coverage Print Coverage NO of Hits Top Coverage Hits 9 Al Akhbar Alam Al Youm Al Messa Ahram Bankers
  • 49. Thank You

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