Understanding the Options: A review of cloud services and solutions available to publishers (Ted Hill)

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Ted Hill of THA Consulting will break down the different types of cloud-based offerings available to the publishing industry. He'll help you understand the breadth and depth of services available and what you need to know when looking for the right solution.

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  • Seen as many failures as successes. Dozens of failures, dozens of successes.
  • Understanding the Options: A review of cloud services and solutions available to publishers (Ted Hill)

    1. 1. Understanding the Options:A review of cloud services andsolutions available to publishersBook Publishing in the CloudJuly 26, 2012NYC
    2. 2. Who I am/what I do  Business development consultant  30 years publishing experience  Business application of new technologies  Launched dozens of new business initiatives  Raw startups to large corporations
    3. 3. Worked with…
    4. 4. SaaS, IaaS & PaaS Software as a Service Platform as a Infrastructure Service as a Service
    5. 5. Software as a service & hosted solutions Enterprise Publishing Specific Intelligence, Marketing, Commerce
    6. 6. Enterprise software solutions  Business-oriented tools  Applications include:  Billing systems  Customer relationship management  Enterprise resource planning  Financials  Human resource management  Email, Calendars, & Contact Management
    7. 7. Publishing specific solutions  Address unique needs of publishers  Applications include:  Contracts, rights & royalties  Title management  Editorial & production management  Editorial & production workflow  Digital asset management  Digital asset & metadata distribution
    8. 8. Business intelligence, marketing &commerce solutions  May be unique to publishing or not  Some applications include:  Social media (Facebook, Twitter)  Marketing tools (Google AdWords,)  Business intelligence & analytics (Book Radar, Bookseer)  Sales tracking & validation (RoyaltyShare)  B2B services (NetGalley, Edelweiss)  Many, many others
    9. 9. When should IT be a part of the process?  Whenever they can be helpful  When ever more than a few users are involved  Whenever you’re spending a noticeable amount of money  Whenever you need to push out or pull in data or content from any of your other software systems
    10. 10. Thank you! ted@thaconsulting.co m

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