Bowker PubTrack Consumer

Name Bowker PubTrack Consumer
- Street address 630 Central Avenue
- Location New Providence, NJ, United States
About Bowker’s PubTrack™ Consumer service is the publishing industry’s exclusive resource for understanding consumer book buying behavior. Moving beyond basic book-sales data, PubTrack™ Consumer shows who today’s book buyer is, what they buy, where they buy books, and what motivates their purchase. Actionable reports provide the entire publishing team the information needed to create, market and sell in today’s dynamic publishing environment. Data are derived from a nationally representative panel of U.S adult men, women and teens that complete weekly online surveys about their book purchase behavior.
Website www.bookconsumer.com
Tags book consumer, book buyer, PubTrack, Bowker, books, reading, US trends, buying behaviors, fiction, non-fiction, hardcover, mass market, paperback
Joined Jun 09
Presentations 3, Documents 0
Following 0, Followers 1