How the Long Tail is Occurring in the Movie Industry

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Tanya Fish's presentation "How the Long Tail is Occurring in the Movie Industry" explores how the Long Tail and the "80/20 rule" can be seen in the movie industry and the role that the internet is playing with movie sites such as Netflix.

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How the Long Tail is Occurring in the Movie Industry

  1. 1. The Long Tail & the Movie Industry<br />Presentation by Tanya Fish<br />Pub 355<br />
  2. 2. The Long Tail<br />“Hits” and the 80-20 Rule<br />Flops make money too!<br />
  3. 3. The Long Tail<br />
  4. 4.
  5. 5. The Long Tail<br />Documentaries<br />Sports movies<br />Foreign Films<br />Anime<br />
  6. 6. Internet Revolution<br />Clay Shirky<br />Endless supply of “flops”<br />More access & choice<br />
  7. 7.
  8. 8. Thank you!<br />Questions? Comments?<br />

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