Blogger 101: A Beginner's How-To Guide
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Blogger 101: A Beginner's How-To Guide

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Many businesses are tapping into the power of content marketing via blogs. This presentation takes a look at popular blog platforms and the types of blog formats available for businesses regardless of ...

Many businesses are tapping into the power of content marketing via blogs. This presentation takes a look at popular blog platforms and the types of blog formats available for businesses regardless of size and industry. Plus, get an easy to follow, how-to guide to create your first blog on Google’s blogging platform -- Blogger.

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  • 1. Change slide title to Blogger 1012. Make sure all slides have a slide number
  • Make sure side-header is included on all pages.
  • Make sure side-header is included on all pages.
  • 1. Make sure side-header is included on all pages.2. Consider creating boxes for text if image is too small
  • See Note #2 on Slide 11.
  • See Note #2 on Slide 11
  • Make sure text boxes are consistent

Blogger 101: A Beginner's How-To Guide Blogger 101: A Beginner's How-To Guide Presentation Transcript

  • Project Socialize, LLC 2014 © Copyright 2010 “Social Media puts the “public” into PR and the “market” into marketing.” ~ Chris Brogan
  • ž  Online forms of communicating include: ž Blogs ž Microblogs ž social networking sites ž Podcasts ž  What’s a blog? Websites that contain entries/ articles in reverse chronological order ž  What are the types of blogs: ž  Writing blogs ž  Picture blogs ž  Video blogs 2
  • Blogger is one of the earliest blog platforms. Owned by Google they pride themselves as being a “push button publisher”. Wordpress - once for bloggers only, it is now a fully-customizable content management system with over 200 million users. Websites that contain entries/articles in reverse chronological order.
  • MTV Movies Blog – Visit: http://moviesblog.mtv.com/
  • 5 Lilia Photography –Photography Blog –Visit: http://lilia.com/
  • The Cooking Blog–Writing Blog –Visit: http://thecookingblog.blogspot.com/
  • 1  Name your blog 2  Use the name as the blog address 3  If not available Blogger will immediately tell you.
  • Blog Dashboard 1  Write/Post a Blog Article 2  Review and approve comments 3  Design how the blog looks 4  Follow other blogs
  • 1  Write/Publish/ Preview a blog Article 2  Insert photos and video into blog post 3  Access other Dashboard functions
  • Look at your new blog!
  • 13
  • 14 Nikki J. Means, Founder & CEO Project Socialize Phone: 513-779-2444 Email: info@ProjectSocialize.com Website: http://ProjectSocialize.com Twitter: http://twitter.com/projectSocializ Facebook: https://www.facebook.com/ProjectSocialize Flickr: http://www.flickr.com/photos/projectsocializellc/ YouTube: http://www.youtube.com/user/ProjectSocialize