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WCSFP Collaborate to Innovate (The Project Factory)
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WCSFP Collaborate to Innovate (The Project Factory)

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Collaborate to Innovate Presentation from the World Congress of Science and Factual Producers in Paris on December 1, 2011. Presented by Kirsty Hunter as an introduction to The Project Factory's work …

Collaborate to Innovate Presentation from the World Congress of Science and Factual Producers in Paris on December 1, 2011. Presented by Kirsty Hunter as an introduction to The Project Factory's work and some key current trends.

Published in: Technology, Business

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Transcript

  • 1. CollaborateFriday, 16 December 11
  • 2. Collaborate InnovateFriday, 16 December 11
  • 3. Friday, 16 December 11
  • 4. Who The Project Factory • Digital media production company • Award winning team • Deliver strategy, concepts and production across online, mobile, games, social media and 3D worlds • Work with broadcasters, producers, government and brandsFriday, 16 December 11
  • 5. Who Kirsty Hunter • Managing Director (UK) • Formerly Head of Interactive at Lion Television • Credits: Britain from Above (BBC), Horrible Histories (cbbc), History Detectives (PBS), Castaway 2007 (BBC) • Teach Multiplatform Production at Indies Training Fund • Mentor Documentary CampusFriday, 16 December 11
  • 6. What Broadcast www.channel4.com/propertyscandalFriday, 16 December 11
  • 7. What Broadcast http://makingaustraliahappy.abc.net.au/Friday, 16 December 11
  • 8. What Brands http://www.smashcut.comFriday, 16 December 11
  • 9. What Brands http://oceantracks.com.au/Friday, 16 December 11
  • 10. What Producers www.howtostartarevolution.comFriday, 16 December 11
  • 11. What AppsFriday, 16 December 11
  • 12. What AppsFriday, 16 December 11
  • 13. What GamesFriday, 16 December 11
  • 14. TV FilmFriday, 16 December 11
  • 15. Book TV Film DVD MerchandiseFriday, 16 December 11
  • 16. Game App Website Book TV Film DVD Merchandise YouTube Twitter feed Facebook Group ChannelFriday, 16 December 11
  • 17. Virtual World Podcasts Map Game App Website Book TV Film DVD Merchandise YouTube Twitter feed Facebook Group Channel SMS MMSFriday, 16 December 11
  • 18. Virtual World Podcasts Map Poetry Game App Website Play Lecture Book TV Film DVD Merchandise YouTube Twitter feed Facebook Group Radio Channel SMS MMS Campaign Music Tour Partwork Exhibition Magazine Event Phone line Competition Video Infographic Interactive BillboardFriday, 16 December 11
  • 19. Examples Touch Docs New way to immerse yourself in content Personalised, curated experience - mobile & tablet Enhanced content wrapped around high quality, collectible video Delve deeper while watching or explore elements at your leisure Release globally or through selected iTunes store territories Brand with partners and broadcasters Extra revenue through paid updatesFriday, 16 December 11
  • 20. Examples Touch Docs http://itunes.apple.com/us/app/money-speed-inside-black-box/id424796908?mt=8Friday, 16 December 11
  • 21. Examples Touch Docs http://itunes.apple.com/us/app/money-speed-inside-black-box/id424796908?mt=8Friday, 16 December 11
  • 22. Examples 2 Screen Integrated with linear broadcast 2 way conversation with your audience Harnesses buzz Deeper viewing Additional content Social shared experienceFriday, 16 December 11
  • 23. Examples 2 Screen Integrated with linear broadcast 2 way conversation with your audience Harnesses buzz Deeper viewing Additional content Social shared experienceFriday, 16 December 11
  • 24. Examples Mobile AppsFriday, 16 December 11
  • 25. Where Kirsty Hunter Email: kirsty@theprojectfactory.com Office: 86-90 Paul Street, London, EC2A 4NE Web: www.theprojectfactory.com Kirsty_HunterFriday, 16 December 11