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Book Summary of Upside of Irrationality by Dan Ariely

by on Jul 20, 2013

  • 1,776 views

This is a book summary. It presents the important ideas and research insights expressed in the original book THE UPSIDE OF IRRATIONALITY, written by the outstanding Duke University Professor Dan ...

This is a book summary. It presents the important ideas and research insights expressed in the original book THE UPSIDE OF IRRATIONALITY, written by the outstanding Duke University Professor Dan Ariely.

Why read this book summary? The original book is undoubtedly brilliant and deeply insightful. However, it is over 200 pages in length. This book summary presents the essential ideas in lesser space.
It is easy to read.
It saves you time.

Contents:
1. Paying More For Less
2. The Meaning of Labour
3. The IKEA Effect
4. The Not-Invented-Here Bias
5. The Case For Revenge
6. On Adaptation
7. Hot Or Not
8. When a Market Fails
9. On Empathy and Emotions
10. Long-Term Effects of Short-Term Emotions
11. Lessons from our Irrationalities

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  • AndreaGradidge Andrea Gradidge Thank you for sharing this online. 2 months ago
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  • soumenchatterjee75436 Soumen Chatterjee at MentorUs Hi Sameer!
    You have captured the essence of the book so well in this ppt. Thanks for sharing and you have stoked my interest to pick up a copy of this book.

    Look forward to hearing from you,

    Cheers!
    Soumen
    +91 90004 11196
    3 months ago
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Book Summary of Upside of Irrationality by Dan Ariely Book Summary of Upside of Irrationality by Dan Ariely Presentation Transcript