Taking The Pain Out of Learning LinkedIn The following steps will help you get up and running on LinkedIn easily and quickly, and provide you with the First Step in utilizing a valuable digital tool To Build a Powerful Network For Yourself Peter Svoboda Introductory - Lesson 1

Yet Most people on LinkedIn do not use it effectively And is is easy to set up, fun, free, and can be very valuable How valuable? You can gain an advantage over about 95% of the competition in any situation.

Step 1 - Build a good profile by … A.Taking a look at some good profiles. Google “ LinkedIn & Kawasaki ” or look at mine to see a good example B. Good Profiles give a good picture of the person, but are neither too long or too short C. It’s your resume on Linked In - usually takes about a half hour to an hour D. This is the core, so try to make it reflect who you are, what you have done, your interests E. Once Profile is done, you have your core

In Your Profile, to help friends and recruiters find you... When listing companies and colleges, etc use both name and abbreviation BU, Boston University Do same with technical skills PCP, Primary Care Provider CFO, Chief Financial Officer

Step 2 - Account and Settings At the top right of every page is the Account and Settings link - click on it and choose all your settings - it’s self explanatory You can change any settings by clicking on Account and Settings from almost any page Account and Settings and the box on the left of the home screen are the command centers

At the top right of every page is the Account and Settings link - click on it and choose all your settings - it’s self explanatory

You can change any settings by clicking on Account and Settings from almost any page

Account and Settings and the box on the left of the home screen are the command centers

Step 3 - Get A Personal Vanity URL Instead of Http://linkedIn.com/pub1/3457/123 You can have your own name Http:LinkedIn.com/petersvoboda ( To do this pick edit Public Profile on Main Profile ) You can then place this on your stationary, website, brochure. etc for people to find more about you

Step 4 - Try Out Some Things Invite some people to join you Give and get a recommendation Create a Slide Show Do a Group Etc, Etc, etc The more you do, the more robust your presence ( we can show you how - some examples )

Invite some people to join you

Give and get a recommendation

Create a Slide Show

Do a Group

Etc, Etc, etc

The more you do, the more robust your presence ( we can show you how - some examples )

You’ll Probably Need More to build a powerful presence and network…Linked In plus 2 or 3 others from below Blog Facebook Outside groups web site twitter all are free and easy to use and you need to choose a strategy Start with LinkedIn

Blog

Facebook

Outside groups

web site

twitter

all are free and easy to use and you need to choose a strategy

Start with LinkedIn

Linked In Web site Blog Yahoo Group Face Book Possible Web Presence Strategy - 3 Links Other

Different Uses Job Seekers - new links to get you into companies Businesses - search for clients, build your brand, research competition, clients, suppliers,alliances, etc Companies/HR/Recruiters - find good talent Entrepreneurs - find possible clients, alliances, suppliers, freelancers, financing, etc

Job Seekers - new links to get you into companies

Businesses - search for clients, build your brand, research competition, clients, suppliers,alliances, etc

Companies/HR/Recruiters - find good talent

Entrepreneurs - find possible clients, alliances, suppliers, freelancers, financing, etc

You can find new New contacts New business New friends New customers And more

New contacts

New business

New friends

New customers

And more

Benefits For You Build a valuable network Show you are abreast of times technically Promote yourself and your brand Start your own group Find a new job or be found And Much Much More

Build a valuable network

Show you are abreast of times technically

Promote yourself and your brand

Start your own group

Find a new job or be found

And Much Much More

You Need A Strategy Open Networker - (I.E. recruiters with 3,000 + ) Closed Networker - you and 20, 200, 500+ contacts Boundaries - you need to follow the rules and parameters

Open Networker - (I.E. recruiters with 3,000 + )

Closed Networker - you and 20, 200, 500+ contacts

Boundaries - you need to follow the rules and parameters

3 Levels of Contact / Browsing VERSUS Viewing You Level 1 Level 1 Level 1 Level 2 Level 2 Blocked Level 3 Level 3 Blocked Level 3

Most People don’t use it right - you can gain an advantage by using it more fully Build a good profile - doesn’t take long ( Example “ LinkedIn & Kawasaki” Get vanity URL Invite some people to join you on LikedIn Get some simple recommendations Ask a question once a month Upload a Picture or Symbol representing you

Build a good profile - doesn’t take long ( Example “ LinkedIn & Kawasaki”

Get vanity URL

Invite some people to join you on LikedIn

Get some simple recommendations

Ask a question once a month

Upload a Picture or Symbol representing you

Rules of Contact You can always connect and disconnect If you disconnect no notice is sent to the other party You need to learn about special invites You need to learn some rules,practices, & boundaries that will keep you on LinkedIn, and turbo charge your presence

You can always connect and disconnect

If you disconnect no notice is sent to the other party

You need to learn about special invites

You need to learn some rules,practices, & boundaries that will keep you on LinkedIn, and turbo charge your presence

For More Details On Becoming Powerful on LinkedIn Or how-to’s of other easy to use, but powerful digital tools - email psvobod1@twcny.rr.com or call (315) 391-5115