Presentacion Usalsuny Mayo2009

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    Presentacion Usalsuny Mayo2009 - Presentation Transcript

    1. DELIVERING PROSPECTIVE TRAVELERS ONLINE Implementing an Internet Field Project in the Argentine Travel Market
    2. What We Knew Europe Online Travel SALES Trends Air Travel 57%; Hotels 17%; Packages 14,5%; Trains7,5%, Rent a Car 4%. UK represent 30% of online travel markets , Germany is second with 19%. Fuente: Centre for Regional and Tourism Research , Denmark
    3. What We Knew In 2009 Internet Travel Sales in USA will be 40 % of TOTAL travel sales. SOURCE: Blizzard Internet Marketing, Inc USA Online Travel SALES Trends
    4. *Tech diffusion and Market adoption trends in developed countries takes almost 5 to 8 years to reach critical mass in emergent markets countries.
      • We identified interest from local travelers in the Internet usage for travel arrangements and Internet adoption reach the critical mass in the market almost in 2006:
      What We Discover Fuente: D`Alessio IROL E-Commerce in ARGENTINA
    5. *Developed an Online Start Up to grasp the Market Opportunity* We identified and qualified local software developers to create and generate a Web based B2C travel Platform solution to create our Online Travel division. What We Did To provide a full Online B2C Travel Platform in the next 12-18 months OUR GOAL
    6. How We Did It
    7. How We Did It
    8. Developed the complete site with local suppliers Create and generate our own content , besides generate global alliances with high quality services and content providers & utilized to target prospective travelers. How We Did It Promote It Plan & Developed Launch Site Be there when travelers search for info. Online-Offline Advertising campaigns including keyword development, bid pricing and ranking strategies.
    9. What it Looks Like
    10. What about RESULTS
    11. What about RESULTS
    12. What about new Business?
      • *Software Development
      • *Web Creative & Design
      • *Content Generation for Hispanic
      • Markets
      • *Web Maintenance services
      • *Contact Center
      • *Localization Services
      • New Ventures in Internet at fraction of USA costs
    13. Phone: 5411-9-4023-3535  Email: echevarria.gustavo@gmail.com We look forward to hearing from you soon ! Contact US
    SlideShare Zeitgeist 2009

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