PN CAMP
4th and 5th DECEMBER, 2013
www.pncamp.in
Product Leaders Bootcamp
by Invitation Only
REBOOTING YOUR
START UP
• PNCamp is a Bootcamp for Software Product
Leaders.
• So, you have a product. Some direction. May...
THE NEW KYC
• Most Startups are born to solve a perceived problem. This is
the problem-solution fit.
• They have an approx...
ONLY FOR THE BATTLED
& BRUISED
• Battles make you stronger, even if the war
is yet to be won.
• Nothing to be gained by bl...
“PN CAMP – BOOTCAMP FOR PRODUCT LEADERS”

IS FOR THOSE
GETTING FIRST 10 CUSTOMERS ?

GOING BEYOND FIRST 100 CUSTOMERS ?

O...
WHAT WILL PARTICIPANTS GO
THROUGH IN DISCOVERY
HACKING
FULL DAY BOOTCAMP

ENTREPRENEURSHIP
IS A 7-YEAR BITCH
24

24

Cohor...
DISCOVERY HACKING
SESSION FACILITATORS
• Picking the right battles by Shashank (Practo) and Sridhar
(ex-Zoho and InMobi)
•...
WHAT WILL PARTICIPANTS GO
THROUGH IN SCALE
HACKING
Opening Plenary

Mandatory

15

Selling in India
(Mandatory)

15

Group...
SCALE HACKING SESSION
FACILITATORS
• "Great Indian Street Fight" by Dhiraj Kacker
• "Dancing with Elephant/Winging in the ...
THE EXPERIENCE
• Experience how people open up when they understand the
only purpose is to help each other
• Experience ho...
THE FACILITATORS
THE VOLUNTEERS
THANK YOU
#PNCamp - a Bootcamp for Software Product Leaders.
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#PNCamp - a Bootcamp for Software Product Leaders.

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Find out more details about the Scale Hacking & Discovery hacking sessions at #PNCamp

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#PNCamp - a Bootcamp for Software Product Leaders.

  1. 1. PN CAMP 4th and 5th DECEMBER, 2013 www.pncamp.in Product Leaders Bootcamp by Invitation Only
  2. 2. REBOOTING YOUR START UP • PNCamp is a Bootcamp for Software Product Leaders. • So, you have a product. Some direction. Maybe even traction. Why a Bootcamp?
  3. 3. THE NEW KYC • Most Startups are born to solve a perceived problem. This is the problem-solution fit. • They have an approximate idea of whom to sell to. • First Year: these assumptions change many times over. What next? Do you really Know Your Customer?
  4. 4. ONLY FOR THE BATTLED & BRUISED • Battles make you stronger, even if the war is yet to be won. • Nothing to be gained by blaming yourself, or the market, or the customer. • Interested? • Want to make sense of this battle and crack the formula to win the war?
  5. 5. “PN CAMP – BOOTCAMP FOR PRODUCT LEADERS” IS FOR THOSE GETTING FIRST 10 CUSTOMERS ? GOING BEYOND FIRST 100 CUSTOMERS ? OR CUSTOMER DISCOVERY STAGE HAPPY CONFUSED STAGE
  6. 6. WHAT WILL PARTICIPANTS GO THROUGH IN DISCOVERY HACKING FULL DAY BOOTCAMP ENTREPRENEURSHIP IS A 7-YEAR BITCH 24 24 Cohorts Picking the right battles Attend Together 24 24 Design driven customer development Experiments never killed anybody Shameless is the new 'sexy'
  7. 7. DISCOVERY HACKING SESSION FACILITATORS • Picking the right battles by Shashank (Practo) and Sridhar (ex-Zoho and InMobi) • Design driven thinking for customer development by Harshit Desai • Experiments never killed anybody by Rajan • Shameless is the new sexy – Kunal Shah (FreeCharge) and Avlesh (WebEngage)
  8. 8. WHAT WILL PARTICIPANTS GO THROUGH IN SCALE HACKING Opening Plenary Mandatory 15 Selling in India (Mandatory) 15 Groups Selling Abroad (Mandatory) Lunch 15 Quick Bites- 1: Writing Good Copy 15 Optional Positioning or Direction 15 15 Quick Bites - 2: Positioning for getting acquired Quick Bites - 3: "Using Social Media for Sales, Support and More" Quick Bites - 4: "PR How to get featured in Tech Crunch, spending $0" Dinner/Drinks/Closing Forum -1
  9. 9. SCALE HACKING SESSION FACILITATORS • "Great Indian Street Fight" by Dhiraj Kacker • "Dancing with Elephant/Winging in the new flat world" by Samir Palnitkar & Girish Mathrubootham • “Customers buy benefits, not features“ by Shankar Maruwada • Positioning for Getting Acquired by Jay Pullur & Sanath Rao • “How to get featured in Tech Crunch, spending $0” by Valerie Wagoner • “The Forum” by Sanjay Shah
  10. 10. THE EXPERIENCE • Experience how people open up when they understand the only purpose is to help each other • Experience how today’s leaders do more listening and less talking, with an intent to help • Experience how your Startup can walk away with sharp insights cooked in the fire of peer learning and guided discussions
  11. 11. THE FACILITATORS
  12. 12. THE VOLUNTEERS
  13. 13. THANK YOU
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