Salons Tanning

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Here are some great wayst to promote your salon, hair or nail or your tanning business.

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  • Please update with Gen Mills Schnucks e-Movie Cash artwork
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  • Salons Tanning

    1. 1. Hair and Tanning Salon Promotions Date, Year
    2. 2. Business Purpose <ul><li>Increase store traffic </li></ul><ul><li>Increase purchase frequency </li></ul><ul><li>Promote goodwill of your company </li></ul><ul><li>Promote products </li></ul><ul><li>Motivate store managers or store employees to higher levels of performance </li></ul>We help clients find better ways to:
    3. 3. Expertise <ul><li>Sales Performance Programs </li></ul><ul><li>Referral Marketing Programs </li></ul><ul><li>Product Promotions </li></ul><ul><li>Retail or Website Traffic Promotions </li></ul><ul><li>Loyalty Programs </li></ul><ul><li>Trade Show Promotions </li></ul><ul><li>Web Promotions </li></ul><ul><li>In-On-Near Pack Promotions </li></ul><ul><li>Sweepstakes and Game Promotions </li></ul><ul><li>Character Marketing Promotions </li></ul>
    4. 4. Services <ul><li>Full Service Sales Promotion Agency </li></ul><ul><li>Creative Development </li></ul><ul><li>Copy Writing </li></ul><ul><li>Graphics Design </li></ul><ul><li>Legal </li></ul><ul><li>Print Production </li></ul><ul><li>Awards, Trips and Premiums </li></ul><ul><li>Promotional Products/Apparel </li></ul><ul><li>Fulfillment </li></ul><ul><li>Administration </li></ul><ul><li>Measurement/Tracking </li></ul><ul><li>ROI Analysis </li></ul>
    5. 5. Industries <ul><li>Banking/Credit Union </li></ul><ul><li>Financial Services </li></ul><ul><li>Entertainment/Sports Teams </li></ul><ul><li>C Store </li></ul><ul><li>Grocery </li></ul><ul><li>Quick Serve Restaurant </li></ul><ul><li>Tanning </li></ul><ul><li>Salon </li></ul><ul><li>Mass Retailer </li></ul><ul><li>Specialty Retailer </li></ul><ul><li>Education </li></ul><ul><li>Food Service </li></ul><ul><li>Vending </li></ul><ul><li>Automoitve </li></ul><ul><li>Colleges </li></ul><ul><li>Non Profits </li></ul>
    6. 6. . Play On Line Instant Win Game with Purchase Builds Trial and Loyalty <ul><li>Objective </li></ul><ul><li>Increase sales in commercial vending channel </li></ul><ul><li>Solution </li></ul><ul><li>Create an online game with a chance to win $1 million. To play you had to get the freshness code off the package </li></ul><ul><li>Results </li></ul><ul><li>Sales grew from 12 million to 16 million units during the 9 month promotion period </li></ul>
    7. 7. Freshness Code Back Side of Package
    8. 8. Short Code Keyword Consumer clicks link, MobiDecoder™ message is delivered SMS Msg . MobiDecoder Traffic Builder Mass Media, Email, POS
    9. 9. HITS provides counter-top, floor or attachable POP to allow customers to decode their LithoDecoder TM circulars or FSI in the retail location. Customers simply place the printed LithoDecoder TM circular of FSI behind the decoding display and the messages are instantly revealed. Creates a fun and interactive promotional element to your marketing campaign. MobiDecoder Display
    10. 10. Make a Donation And Get A WebDecoder Go To Website to See What You Have Won Sell Sponsorship AD Space on the Website Contact information, donation, feedback on experiences with company, demographic data, market research, survey information, etc. Website registration WebDecoder ® game card WebDecoder Website Traffic Builder Idea Place your WebDecoder here!
    11. 11. VirtualDecoder Turn Clicks into Leads VirtualDecoder TM requires no printed pieces for the promotion . Promotion is communicated via clients home page, TV, Radio, direct mail, etc. Consumer completes registration detail and is forwarded to VirtualDecoder TM game play page.
    12. 12. Once the consumer has completed their registration detail, the VirtualDecoder TM Game piece is delivered on-screen . The participant positions the VirtualDecoder TM card over the hidden message to reveal their prize award or value offer. VirtualDecoder TM Application
    13. 13. Mobile Marketing The NEW Channel for Customer Communication Twice as many people own a mobile phone than have access to the Internet 45% of brands have already tested and deployed text messaging campaigns (mformobile) 89% of major brands planning to market via mobile phones by 2010 (Airwide Solutions) In the next 5 years over half of brands will spend between 5% and 25% of total marketing budget on mobile (m for mobile) Use mobile marketing for: Mobile Coupons Information on Demand Mobile Surveys Auto Responders Text Blasts & Alerts Promotional Blasts Mobile Voting & Polling Mobile Fund Raising
    14. 14. Mobile Coupons Target customers with special offers and coupons. Redemption codes and one-time use coupons can be via text only or with mobile coupon for in-store redemption. Send Coupon via Text Include an Image And a link for Directions TO: 79274 MSG: Salt Island Directions: Salt Island Chop House - King Me King Crab Dinner $16.99 * For more info, visit www.cellsigns. com/saltisland
    15. 15. Mobile Surveys Your feedback is appreciated. Please answer our 3 questions. How was your experience? 1) Excellent 2) Average 3) Fair 4) Poor TO: 79274 MSG: SURVEY <ul><ul><li>Promote, Receive Feedback & Build Loyalty. </li></ul></ul><ul><li>CUSTOMER FEEDBACK </li></ul><ul><ul><li>Ask leading questions to receive important feedback from customers. Instantly receive a review and post online or use for internal training. </li></ul></ul>Gain insights from your customers minutes after they visit your store or restaurant. Cross-promote sign-up for alerts, mobile coupons and other campaigns.
    16. 16. Facebook & Twitter Promotions
    17. 17. Traffic Ticket Direct Mail <ul><li>Objective </li></ul><ul><li>Retain market share </li></ul><ul><li>Strategy </li></ul><ul><li>Counter attack incoming competition within a specific regional market. Traffic Tickets ™ were mailed to 500,000 households surrounding the stores. </li></ul><ul><li>Results </li></ul><ul><li>32% response from direct mail. In every store, over 1,000 people per day came up to the deli counters to play the game. </li></ul><ul><li>The program was completely funded by vendor participation. </li></ul><ul><li>And this promotion was credited for 100% market share retention. </li></ul>
    18. 18. Self Liquidation Gift with Purchase Objective: Increase sales of Coke with Super size Meal Tactic: Free Self Liquidating NFL Super Tickets Poster with Purchase Results: Over 500,000 posters were given away in the first two weeks of the campaign Properties: All Pro Sports
    19. 19. Code Entry Page Get a Code with Purchase Code Revealed from Scratch Off Card or POS System Collect 6 or 13 or 18 Codes e-Movie Cash Program With Hair Cut or Tan
    20. 20. e-Movie Cash Program Sample
    21. 21. Wallet Coupons 3-4 Times Redemption Rates of all other Coupons Postcard Mailer Wallet Card
    22. 22. Promotional Products and Apparel                                 
    23. 23. Coupon or Calendar Advertising

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