Our CommunityMarketing Program™                Presented by ProPrinters                    1 877 614 7746 Paradigm Partner...
Community Advertising 7,000 Community Chambers of Commerces in the  U.S A Typical Community Has : 200-1,000 B2C’s A Typ...
B2C Advertisers Pizza                                     Retail Mall Quick Serve                               Dry Cl...
Community Fundraising Community has 20-40 Sports Teams between  the High School Teams/Clubs can K-8  Community Teams/Club...
Community Merchandise Community Chamber Population Range: 10,000 to 60,000 Conservative Population: 5%-20% Buy Average ...
Community Sales Opportunity 10% of Advertising or $100,000 to $1,200,000 Sell 4 Fundraisers: Earn $20,000 to $400,000 M...
Other Community Sales            Benefits Easier Access to Decision Makers Personal Involvement in the Community Shorte...
Our Community Marketing            Programs1)    Our Community Calendar™2)    Our Community TrafficTicket Direct Mail Prog...
#1 OurCommunity Calendar™
#2 Our CommunityTrafficTicket Direct Mail       Program™  Paradigm Partners Inc Confidential and Copyright 2011
Traffic Builder Decoder        Examples Paradigm Partners Inc Confidential and Copyright 2011
#3 Our Community LithoDecoder      Direct Mail Program* Hidden Image printed on material        APPLICATIONS:       * User...
LithoDecoder FilterParadigm Partners Inc Confidential and Copyright 2011
#4 Our Community BingoProgram™     Paradigm Partners Inc Confidential and Copyright 2011
#5 Our Community Gift Card    Direct Mail Program     Paradigm Partners Inc Confidential and Copyright 2011
# 6 Our CommunityMobile Program™   Text Messaging      QR Code   Mobile Website    Text Surveys           Paradigm Partner...
#7 Our Community Merchandise Store™       Paradigm Partners Confidential and Copyright 2011
8 Our Community Gift Card Program™        Paradigm Partners Inc Confidential and Copyright 2011
Ad ExampleParadigm Partners Inc Confidential and Copyright 2011
#9 Our Community Collect         Game
Collect and Win Game             Board Game Board Back   Game Board Front
Game Ticket Inside
Game Ticket Back Game Ticket            Front
#10 Our Community Coupon Card
Postcard/One Piece Mailer
Door Hanger
In Vehicle Merchandise
Our Community Fundraiser           Programs1) Our Community Braman Gift Card     Fundrasier Program™2)   Our Community OPO...
#1 Our Community Braman Gift Card       Fundraising Program™        Paradigm Partners Inc Confidential and Copyright 2011
#2 Our Community-OPOLY  Fundraising Program™    Paradigm Partners Inc Confidential and Copyright 2011
OPOLY Game Sales Profit                          Game                         Sell Price             Ad                   ...
#3 OurCommunity PopcornFundraiser Program™ Consumer Price $10 Organization Cost $5 You earn $5 per sale                   ...
Email Marketing Fundraising               Program™     You Earn        35%   of the $20 or   $25 Sell Price  No Set Up Cos...
Free WebsiteParadigm Partners Inc Confidential and Copyright 2011
#5 Our Community Coupon Card    Fundraising Program™      Paradigm Partners Confidential and Copyright 2011
Promotion CalendarTiming       Promotion   Merchandis                          Fundraiser                             e Q1...
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Our Community Marketing Program Ppt 10 7 11

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community marketing program rolling out in NJ to create a co-op marketing program for small businesses within a community.

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Our Community Marketing Program Ppt 10 7 11

  1. 1. Our CommunityMarketing Program™ Presented by ProPrinters 1 877 614 7746 Paradigm Partners Inc Confidential and Copyright 2011
  2. 2. Community Advertising 7,000 Community Chambers of Commerces in the U.S A Typical Community Has : 200-1,000 B2C’s A Typical B2C Spends: $5,000 to $30,000 on Advertising Total Community Advertising: $1 Million to $12 Million Advertising: Coupon Mailers, Promotions, Mobile, Paradigm Partners Inc Confidential and Copyright 2011 Bill Board, Newspaper, Magazine, Web
  3. 3. B2C Advertisers Pizza  Retail Mall Quick Serve  Dry Cleaner C Store  Fitness Center Grocery  Medical Clinic Pharmacy  Hospital Bank  Sports Team Credit Union  Salon Car Dealer  Law Firm Auto Parts  Education Package Goods MFG  Financial Services Utility  Restaurant Insurance  Phone/Cable/Internet Building Supply  Real Estate Construction  Dental Chiropractor Paradigm Partners Inc Confidential and Copyright 2011
  4. 4. Community Fundraising Community has 20-40 Sports Teams between the High School Teams/Clubs can K-8 Community Teams/Clubs Team/Club generally run 2 Fundraisers a year Total Fundraisers Per Year: 40 to 80 Raise $5,000 to $100,000 Per Fundraiser Sell 4 Fundraisers: $20,000 to $400,000 Paradigm Partners Inc Confidential and Copyright 2011
  5. 5. Community Merchandise Community Chamber Population Range: 10,000 to 60,000 Conservative Population: 5%-20% Buy Average Merchandise Annual Purchases: $30 Total Merchandise Potential: $15,000 to $60,000 Paradigm Partners Inc Confidential and Copyright 2011
  6. 6. Community Sales Opportunity 10% of Advertising or $100,000 to $1,200,000 Sell 4 Fundraisers: Earn $20,000 to $400,000 Merchandise Sales: $30,000 Total Community Sales: $150,000 to $1,630,000 3 Communities: $450,000 - $4,890,000 6 Communities: $900,000 - $9,780,000 Paradigm Partners Inc Confidential and Copyright 2011
  7. 7. Other Community Sales Benefits Easier Access to Decision Makers Personal Involvement in the Community Shorter Sales Cycle and Easier Repeat Sales More Open to New and Better Ideas 35% Plus Margins Paradigm Partners Inc Confidential and Copyright 2011
  8. 8. Our Community Marketing Programs1) Our Community Calendar™2) Our Community TrafficTicket Direct Mail Program™3) Our Community LithoDecoder Direct Mail Program™4) Our Community Bingo Direct Mail Program™5) Our Community Gift Card Direct Mail Program™6) Our Community Mobile Program™7) Our Community Merchandise Program™8) Our Community Gift Card Purchase/Quote/Mtg Program ™9) Our Community Collect Game Program ™10) Our Community Coupon Card Program ™ Paradigm Partners Inc Confidential and Copyright 2011
  9. 9. #1 OurCommunity Calendar™
  10. 10. #2 Our CommunityTrafficTicket Direct Mail Program™ Paradigm Partners Inc Confidential and Copyright 2011
  11. 11. Traffic Builder Decoder Examples Paradigm Partners Inc Confidential and Copyright 2011
  12. 12. #3 Our Community LithoDecoder Direct Mail Program* Hidden Image printed on material APPLICATIONS: * User visits website WEB, TV, DIGITAL SIGNAGE, * User completes registration JUMBOTRON, KIOSK, PRINT, * User decodes WebDecoder® APPAREL, PACKAGING WebDecoder ® game piece WebDecoder ® being decoded
  13. 13. LithoDecoder FilterParadigm Partners Inc Confidential and Copyright 2011
  14. 14. #4 Our Community BingoProgram™ Paradigm Partners Inc Confidential and Copyright 2011
  15. 15. #5 Our Community Gift Card Direct Mail Program Paradigm Partners Inc Confidential and Copyright 2011
  16. 16. # 6 Our CommunityMobile Program™ Text Messaging QR Code Mobile Website Text Surveys Paradigm Partners Inc Confidential and Copyright 2011
  17. 17. #7 Our Community Merchandise Store™ Paradigm Partners Confidential and Copyright 2011
  18. 18. 8 Our Community Gift Card Program™ Paradigm Partners Inc Confidential and Copyright 2011
  19. 19. Ad ExampleParadigm Partners Inc Confidential and Copyright 2011
  20. 20. #9 Our Community Collect Game
  21. 21. Collect and Win Game Board Game Board Back Game Board Front
  22. 22. Game Ticket Inside
  23. 23. Game Ticket Back Game Ticket Front
  24. 24. #10 Our Community Coupon Card
  25. 25. Postcard/One Piece Mailer
  26. 26. Door Hanger
  27. 27. In Vehicle Merchandise
  28. 28. Our Community Fundraiser Programs1) Our Community Braman Gift Card Fundrasier Program™2) Our Community OPOLY Fundraiser Program™3) Our Community Popcorn Fundrasier Program ™4) Our Community 365 School Fundraiser Program™5) Our Community Coupon Card Fundraiser Program™ Paradigm Partners Inc Confidential and Copyright 2011
  29. 29. #1 Our Community Braman Gift Card Fundraising Program™ Paradigm Partners Inc Confidential and Copyright 2011
  30. 30. #2 Our Community-OPOLY Fundraising Program™ Paradigm Partners Inc Confidential and Copyright 2011
  31. 31. OPOLY Game Sales Profit Game Sell Price Ad Advertising Game $35.00 Game Cost Proceeds Rate SalesQuantity Total Profit Estimate Estimate Avg. 500 $150.00 $17,500.00 $8,250.00 $20,269.50 $5,480.50 750 $200.00 $26,250.00 $11,000.00 $24,293.25 $12,956.75 1,000 $300.00 $35,000.00 $16,500.00 $25,177.50 $26,322.50 2,500 $450.00 $87,500.00 $24,750.00 $43,545.00 $68,705.00 5,000 $600.00 $175,000.00 $33,000.00 $72,672.50 $135,327.50 Paradigm Partners Inc Confidential and Copyright 2011
  32. 32. #3 OurCommunity PopcornFundraiser Program™ Consumer Price $10 Organization Cost $5 You earn $5 per sale Paradigm Partners Inc Confidential and Copyright 2011
  33. 33. Email Marketing Fundraising Program™ You Earn 35% of the $20 or $25 Sell Price No Set Up CostJust Send Email Out Paradigm Partners Inc Confidential and Copyright 2011
  34. 34. Free WebsiteParadigm Partners Inc Confidential and Copyright 2011
  35. 35. #5 Our Community Coupon Card Fundraising Program™ Paradigm Partners Confidential and Copyright 2011
  36. 36. Promotion CalendarTiming Promotion Merchandis Fundraiser e Q1 Bingo Yes 365 Q2 TrafficTicke Yes Popcorn t Q3 Web/Mobi Yes Opoly Decoder Q4 Calendar Yes Coupon Card Paradigm Partners Inc Confidential and Copyright 2011

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