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Print Mediafrom Interactivity to EngagementBudapest, November 2012
EXAMPLES   OF   I N N O VAT I O N   AND   INTERACTIVITY                                                          2
Paper        3
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Paper +          9
Click to playhttp://www.youtube.com/watch?v=CyETWJeA3ik                                                             10
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Bridging Technologies                        17
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Thank you for your attentionulbe.jelluma@printpower.euwww.printpower.eu@printpower
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16 Innovative, interactive, engaging and more effective ways to create print advertisements

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A presentation I recently made at the Print Power Conference in Budapest. It shows 16 examples of creative and engaging use of print advertisements, inserts and mailings. Including paper-based examples and also examples using QR codes, Augmented Reality and Near Field Communication.

Published in: Business
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Transcript of "16 Innovative, interactive, engaging and more effective ways to create print advertisements "

  1. 1. Print Mediafrom Interactivity to EngagementBudapest, November 2012
  2. 2. EXAMPLES OF I N N O VAT I O N AND INTERACTIVITY 2
  3. 3. Paper 3
  4. 4. 4
  5. 5. Click to play 5
  6. 6. Click to play 6
  7. 7. Click to play 7
  8. 8. Click to play 8
  9. 9. Paper + 9
  10. 10. Click to playhttp://www.youtube.com/watch?v=CyETWJeA3ik 10
  11. 11. Click to play 11
  12. 12. Click to play 12
  13. 13. Click to play 13
  14. 14. Click to play 14
  15. 15. Click to play 15
  16. 16. Click to play 16
  17. 17. Bridging Technologies 17
  18. 18. 18
  19. 19. Click to play 19
  20. 20. Click to play 20
  21. 21. Click to play 21
  22. 22. Thank you for your attentionulbe.jelluma@printpower.euwww.printpower.eu@printpower
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