2. CONTENTS
What is a Smart TV?
Web 2.0
About the brand
About the product
Product Variants
Competitors
3. WHAT IS A SMART TV?
A smart TV, sometimes referred to as connected
TV or hybrid TV, is a television set or set-top box with
integrated Internet and Web 2.0 features, and is an example
of technological convergence between computers and
television sets and set-top boxes
4. WEB 2.0
Web 2.0 describes World Wide Web sites that
emphasize user-generated content, usability,
and interoperability
Examples of Web 2.0 include social networking
sites, blogs, wikis, folksonomies, video sharing sites, hosted
services, Web applications, and mashups
5. ABOUT THE BRAND
LG Electronics Inc. is a South
Korean multinational electronics company headquartered
in Yeouido-dong, Seoul, and a member of the LG Group,
employing 83,000 people working in 119 local subsidiaries
worldwide
CEO of LG Electronics is Bon-joon Koo, who assumed the
role of Vice Chairman of LG Electronics on 1 October 2010
6. ABOUT THE PRODUCT
Key Features
o WebOS 2.0
o Magic Remote
o Full HD 1080p Resolution
o Energy Star
7. ABOUT THE PRODUCT(Cont.)
Technical Specifications
Model No. LG 40 LF6300
Screen Size 40”
1080p Full HD Yes
Processor Dual Core
Natural Voice Recognition Yes
Web Browser Yes
Wi-Fi® Built-in Yes
Limited Warranty 1 Year Parts & Labor
Price Range
₹83,000 - ₹90,000
8. VARIANTS
LG 50LF6090
LG 55LF6090
LG 60LF6090
LG 60UF7700
LG 65UF7700
LG 70UF7700
LG 79UF7700
LG 60LF6300
LG 55UF7600
9. COMPETITORS
Panasonic Smart Viera
o Panasonic's new My Home Screen user interface is the
freshest, newest idea in connected TV
o It takes design cues from both LG and Samsung, though
the customization options on My Home Screen are
unique
10. COMPETITORS(Cont.)
Samsung Smart Hub
o All Samsung Smart TVs now include S Recommendation,
which suggests content from both live TV and its video-
based apps based on your viewing habits
11. COMPETITORS(Cont.)
Sony Entertainment Network (SEN)
o Press the SEN button on the remote and you just get a
long list of all the apps available on Sony's connected
TV service
12. COMPETITORS(Cont.)
Toshiba Cloud TV
o Looking like a cross between Samsung and Panasonic's
smart TV, Cloud TV has split between separate screens
for Home, Premium Apps and TV & Video
13. COMPETITORS(Cont.)
Philips Smart TV
o Philips' system has a thumbnail that displays - with
sound - either live TV or a live video source, a Tweet
button and a fresh design that puts all apps along the
bottom of the screen
o Philips has created a roomy connected TV interface
that borders on looking classy
14. CONCLUSION
LG's connected TV platform gets the nod largely because of
its oh-so-simple design that puts seemingly disparate
sources of video onto one home screen
It's beautifully simple, and file support is huge
It's not got the most extensive choice of apps, but LG's
Smart TV platform succeeds on ease of use - and
spectacularly so