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PressPage Quarterly Update                                                     Q1 2013Preferred supplier to               ...
AgendaPressPage Update Q1 2013•       Roadmap updates    -    Account administration 2.0    -    RSS Import 1.0    -    Mo...
Roadmap updateAccount administration 2.0 > 21.03.2013•       Feature description    -     Agency to see / manage subscript...
Roadmap update   RSS import 1.0 > 21.03.2013   •       Feature description       -     Upgrading from legacy newsroom     ...
Roadmap updateMobile user interface > 13.03.2013•       Feature description    -     Specific interface for mobile users.  ...
eRoadmap updateMobile user interface > 13.03.2013             Contacts are directly       All photos can be             ac...
Roadmap updateCustom pages > 13.03.2013•       Feature description    -     Ability to publish static pages such          ...
Roadmap updateHeadline module 2.1 >21.02.2013•       Feature description    -     Adding multiple headlines /          ‘co...
Roadmap updateHeadline module 2.1 >21.02.2013          Real estate trade journals            PRESS RELEASES           & ec...
Roadmap updateHeadline module 2.1 > 21.02.2013Titles of the headlines can be customised: Press releases, Case studies, Blo...
Roadmap updateHeadline module 2.1 > 21.02.2013Make a unique tag for each headline.Each case (press release, blog, case stu...
Roadmap updateHeadline module 2.1 > 21.02.2013No tag? The published case will be published under ‘Headlines’
Roadmap updateHeadline module 2.1 > 21.02.2013The amount of cases published under each headline is easily customised.
Roadmap updateHeadline gallery showcase > 21.02.2013•       Feature description    -     A more visually attractive presen...
Roadmap updateHeadline gallery showcase > 21.02.2013•       Feature description    -     A more visually attractive presen...
Roadmap updateTwitter distribution > 21.02.2013                              •       Feature description                  ...
Past the ‘newsroom’Every company is a media company                         - Press release on the web Digital press relea...
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PressPage Platform Update Q1 2013 (English)

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The evolution of the PressPage platform is mostly driven by our clients. That is why our customer development process plays a central role in the creation of our roadmap. By constantly adding new features, we enable our clients to get the most out of their social media newsrooms and releases.

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Transcript of "PressPage Platform Update Q1 2013 (English)"

  1. 1. PressPage Quarterly Update Q1 2013Preferred supplier to Bart Verhulst, Co-founder & CEO b.verhulst@presspage.com www.prespage.com
  2. 2. AgendaPressPage Update Q1 2013• Roadmap updates - Account administration 2.0 - RSS Import 1.0 - Mobile user interface - Custom pages - Headline gallery / showcase and Media coverage - Headline module 2.1 - Twitter distribution• Beyond the ‘newsroom’ - Content-engagement-platform
  3. 3. Roadmap updateAccount administration 2.0 > 21.03.2013• Feature description - Agency to see / manage subscription details of all client newsrooms - Directly manage and cancel accounts - Accessible thru the ADMINISTRATOR account• What’s in it for the agency? - Clear overview of all agency clients and account details - Provide clients with timely warning for renewal - Timely cancellation of accounts
  4. 4. Roadmap update RSS import 1.0 > 21.03.2013 • Feature description - Upgrading from legacy newsroom to PressPage’s technology becomes easier. - Ability to import archive of news releases into PressPage platform* • What’s in it for the client? - All news and content in one place - All news and content on a future- proof platform - Enhanced SEO & search - Click-thru: old news drives new news • What’s in it for the agency? - Easier buy-in of the service by the end client - Complete and modern solution, versus a part solution*) Import via RSS feed from legacy newsroom.
  5. 5. Roadmap updateMobile user interface > 13.03.2013• Feature description - Specific interface for mobile users. - Renders both on newsroom and release level. - Android & iOS: iPhone & Samsung...• What’s in it for the client? - Better navigation and interactivity of content on mobile devices. - Trend towards mobile content consumption rising.• What’s in it for the agency? - Ongoing platform enhancements are included in the PressPage service. - Offers agency the possibility to “up- sell” on technology features to client.
  6. 6. eRoadmap updateMobile user interface > 13.03.2013 Contacts are directly All photos can be accessible by mail and previewed and phone. downloaded. Please note to include int. dialing codes to contact persons! Browsing thru headlines Quotes are clearly is easy. Headline archive presented, including is also made accessible. Facebook, Twitter, and LinkedIn accounts of the ‘ambassador’.
  7. 7. Roadmap updateCustom pages > 13.03.2013• Feature description - Ability to publish static pages such as: - Company profile - Management team - Company fact sheet - Press kit - ...• What’s in it for the client? - Allowing the newsroom to become a central hub for all brand info.• What’s in it for the company? - This feature allows for more static information to become accessible on the newsroom.
  8. 8. Roadmap updateHeadline module 2.1 >21.02.2013• Feature description - Adding multiple headlines / ‘content categories’, like” - Press releases - News releases - Blog posts - Case studies...• What’s in it for the client? - One place where all different content categories are displayed and accessible. - Ability to provide content for different types of visitors.• What’s in it for the agency? - Being able to provide a full ‘communications suite’
  9. 9. Roadmap updateHeadline module 2.1 >21.02.2013 Real estate trade journals PRESS RELEASES & economic desk of• Feature description newspapers - Adding multiple headlines / ‘content categories’, like” - Press releases - News releases COLUMN Mortgage consumers - Blog posts - Case studies...• What’s in it for the client? - One place where all different content categories are MARKET DEVELOPMENT Real estate agents displayed and accessible. - Ability to provide content for different types of visitors.• What’s in it for the agency? - Being able to provide a full ‘communications suite’
  10. 10. Roadmap updateHeadline module 2.1 > 21.02.2013Titles of the headlines can be customised: Press releases, Case studies, Blog, Successstories...
  11. 11. Roadmap updateHeadline module 2.1 > 21.02.2013Make a unique tag for each headline.Each case (press release, blog, case study...) that is published with the corresponding tag,will be published under the referred headline.
  12. 12. Roadmap updateHeadline module 2.1 > 21.02.2013No tag? The published case will be published under ‘Headlines’
  13. 13. Roadmap updateHeadline module 2.1 > 21.02.2013The amount of cases published under each headline is easily customised.
  14. 14. Roadmap updateHeadline gallery showcase > 21.02.2013• Feature description - A more visually attractive presentation of content on the newsroom. - Also applies to (media) ‘coverage’ module.• What’s in it for the client? - A more attractive presentation of content to increase consumption and interactivity.• Important - For this feature to work well, a featured image (possibly reflecting the theme of the case) must be added.
  15. 15. Roadmap updateHeadline gallery showcase > 21.02.2013• Feature description - A more visually attractive presentation of content on the newsroom. - Also applies to (media) ‘coverage’ module.• What’s in it for the client? - A more attractive presentation of content to increase consumption and interactivity.• Important - For this feature to work well, a featured image (possibly reflecting the theme of the case) must be added.
  16. 16. Roadmap updateTwitter distribution > 21.02.2013 • Feature description - Automatic distribution of the social media release through Twitter (optional) • What’s in it for the client? - Secures process of social distribution. - Increases visibility of release to followers. - Consistency in content distribution. • What’s in it for the agency? - Workflow efficiency.
  17. 17. Past the ‘newsroom’Every company is a media company - Press release on the web Digital press release - Downloads - Press release on the web Social press release - Downloads - Shareable through social channels - Content on the web Social media release - Downloads - Shareable through social channels - Enriched with web content (photos, videos..) Social - ‘Digital file’ of SMR’s - Overview / historic (media)newsroomContent engagement - From ‘news’ to ‘content’ - Differentiated audiences platform - Shareable and interactive - Increased web-traffic / measurable...
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