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  • Gamers as human resource
  • Transcript

    • 1.  
      Sonja Plummer-Morgan, MLIS
      Maine Library Association President & VP Pres Elect
      Association for Rural & Small Libraries
      Maine Library Association Conference 2010
      Social Media Trends & the Library Profession
    • 2. Idea for Today…
      The people in the world are acting
      globally and collaboratively.
      We as librarians or
      information specialists need to act
      with them.
    • 3. What We Hope to Accomplish…
      View online social networks as an extension of traditional library services.
      Place social networks in three categories: communicating, delivering information, and organizing information.
      Learn a few new tools that may be relevant to you.
    • 4. “We may sit in our library and yet be in all quarters of the earth.” 
    • 5. John Lubbock 1834-1913
    • 6. The idea of libraries reaching beyond the boundaries of our buildings or communities is expanded with online
      social networking and communication but it is not a new concept for librarians.
    • 7. “This isn’t a direct marketing tool, this is human communication.” -- Rob Key, CEO of Converseon
      • Connect with other professionals
      • 8. Share information, promote services, and assist local and distant readers.
      • 9. Librarians often underestimate the impact they can make in any online or local community
    • A Lil’ Tired Here…
    • 10. What Happens Online that Saves Your Library Money??
      • Instant chat…………….fewer long distance phone calls
      • 11. Post events……………..reduce costs for paper ads
      • 12. Digitize photos..............archival & storage cost down
      • 13. Social sites……………..find solutions to problems
      • 14. E-learning…………… costs
      • 15. Online flyers…………..postage costs
      • 16. Collections…………….grant access not acquisition
      • 17. Notices or signs………..less paper and ink used
      • 18. Colleagues…………….reduce burnout with support
      • 19. Prof Dev……………….find grants & fundraising
    • Online Social Networks Top Five?
    • 20. According to
      (, here are
      the most used online social networks…
      Estimated 550,000,000 unique users each month
      Estimated 90,500,000 unique users each month
      Estimated 89,800,000 unique users each month
      Estimated 50,000,000 unique users each month
      Estimated 42,000,000 unique users each month
    • 21. What Are Librarians Doing Online?
      E-learning, attending conferences and workshops
      Storing photographs & other documents digitized
      Rural isolation partially mitigated
      Answering questions for our patrons
      Sharing news
      Recommending, downloading, discussing solutions
      Finding emerging trends
      Marketing and promoting
      Creating and expressing through art
    • 22. Maine Library Association 2010Facebook
    • 23. Twitter
    • 24. Deep Thoughts…
      According to the Inquisitr, there are
      4.1 BILLION
      text messages sent every day
      in the United States.
    • 25. ‎"Children today are tyrants. They contradict their parents, gobble their food, and tyrannize their teachers."
      Socrates, 470 BC-399 BC
    • 26. This is Social Networking
    • 27. Some Other Ways to Socially Network…, Library Thing, a Nobii, and Shelfari
      (reader’s advisory) and
      TeacherTube and Youtube
      Slideshare and Prezzi
      Digg (newsy stuff)
      Photobucket and Flickr
      Skype (video conferencing)
      GoogleTalk (instant messenger)
      MyInfoQuest (texting reference)
      Second Life
    • 28. Making it happen…
      • Set aside time
      • 29. Utilize volunteers
    • Social Networking Practices
      • Make your Mission the foundation
      • 30. Add disclaimers. Views expressed author’s not library’s
      • 31. Honor confidentiality of patrons
      • 32. Show respect to everyone
      • 33. Remember your online presence reflects your library
      • 34. Carefully observe copyright laws
      • 35. Create or imagine no expectation of privacy
    • 36. “No problem can be solved from the same consciousness that created it. We must learn to see the world anew.” ~ Albert Einstein
      Appreciative Inquiry: Where AI, positive change research and organizational
      leadership connect for world benefit.
    • 37. “We Can Make Any Future That We Can Imagine.” ~Jane McGonigal
      Jane McGonigal is a world-renowned game designer. She is also a researcher, a future
      Forecaster, and a very playful human being. Jane is the Director of Games Research &
      Development at the Institute for the Future in Palo Alto, California.
    • 38. “Cut through the management speak, and the key to success is simple: Observe people going about their daily lives, identify unmet needs, and come up with a new product.”
      ~Dr. Frank Luntz
    • 39. This Book Is Overdue! How Librarians and Cybrarians Can Save Us All
      By Marilyn Johnson
      Coming to MLA May 10th, 2010 at 6pm
    • 40. Other Links to Consider:
      • 85 Reasons to be Thankful for Librarians
      • 41. Ted: Ideas Worth Spreading
      Superstructing : The Next Decade
      • 42. ONET Online:
      • 43. Technology For Good
      • 44. TechCrunch
      • 45. Plurk