In this one hour webinar, Prescient's President and CEO Toby Ward discusses why intranet projects fail. View the entire presentation here: http://www.prescientdigital.com/articles/view-why-do-intranet-projects-fail
Tools & ApplicationsSocial Intranet Study, 2012, 424 participants 5.9 10% Very Good 18% Good 35% Satisfactory 27% Poor Out of 10 8% Very Poor
Usability & Information ArchitectureSocial Intranet Study, 2012, 424 participants 5.9 9% Very Good 23% Good 28% Satisfactory 28% Poor Out of 10 10% Very Poor
Governance / PlanningSocial Intranet Study, 2012, 424 participants 5.6 8% Very Good 19% Good 27% Satisfactory 32% Poor Out of 10 12% Very Poor
Bank Intranet – Collaborative ModelStrictlyConfidential
SearchSocial Intranet Study, 2012, 424 participants 5.3 9% Very Good 18% Good 22% Satisfactory 29% Poor Out of 10 21% Very Poor
The Advanced Search fields, which appear when users selectthis option after running an initial search. The systemmaintains the results below so users can refer to them whilerefining the new search terms.
Social MediaSocial Intranet Study, 2012, 424 participants 4.6 9% Very Good 8% Good 18% Satisfactory 24% Poor Out of 10 32% Very Poor
Perspective • 1/3 of IT projects exceed budgets and schedules by almost 100% in small to mid-size companies (Gartner)
Planning Stages • Strategic planning • Governance & policies • Business case & ROI • Functional planning • Information architecture • Wireframing • Design • Content management • Change management
Mission Statements• Our mission is to connect people with the ultimate places to play.• To improve organizational effectiveness & communications by enabling employees to access timely, relevant info & applications where, when & how they need it.
Objectives & Goals - Definitions• Goals – Qualitative – Something worked toward, or striven for – Something toward which effort is directed• Objectives – Quantitative – End result of an endeavor/effort – SMART • Specific, Measurable, Attainable, Realistic, Time Defined
GovernanceDefines the ownership and management model. o Management team o Roles & responsibilities o Decision making process o Policies & standards
The champion• C-level executive• The champion should have power and influence• Understands the value of the website & the potential• Needs to be involved, but not on a day-to-day basis• Only attend an occasional meeting
Champions• Champions will participate in: – Supporting owner and committee – Representing intranet to senior executive – Source of funding – Trouble-shooting and conflict resolution
Owner o Maintains the intranet vision & mandate o Manages policy development o Approves project prioritization o Monitors performance against objectives o Allocates resources and budgets
Intranet Steering Committee• Chaired by Intranet Owner• Includes HR, IT, Comms, and sometimes divisional representatives• Brings insight from the whole organization• Discusses policy, evolution of site and drives future enhancements• Provides input, reviews and signs off on plans & policies• Troubleshooting
Policies• Standardization Policy – Compliance details for platform, templates and style guide• Email Usage Guidelines & Policy• Social Media Guidelines• Content Management Policy defining: – Content types: front-page news vs. static content – How content is developed, formatted, presented – Limitations on technical and graphic elements – Roles and responsibilities of publishers, editor etc.
Knowledge Management• The way and means that organizations create, store and access (reuse) knowledge to accomplish enterprise goals. KM requires: organizational processes and rules (taxonomy); innovative and participatory individuals; and the appropriate technology to support knowledge sharing.
More acronyms please Content Management (CM) is only one facet of KM, namely the technology and process by which online content is created and published Web Content Management (WCM) – via a CMS for a website or an intranet or an extranet Enterprise Content Management (ECM) – the STRATEGY and the technology (CMS) for medium-to-large organization content management; encompassing multiple technologies such as Records Management, Digital Asset Management, etc.
Content Management System (CMS) A content management system (CMS) is a technology (software) used to publish and manage content on a site Content is published using templates or wizards The CMS consists of two major parts: the content management application (CMA) the content delivery application (CDA)
Effective content management• Effective CM requires: Detailed rules (editorial policy); Contributors who know and want to write: Supporting CMS
Rules• Conforms to the templates provided• Every page / document has name & email• Date of last published• Is reviewed / archived / deleted at fixed times (e.g. 6 months)• All content is written and formatted for the web• No anonymous comments
Content is SAGE• Smart• Actionable• Goal-oriented• Engaging
Smart content is written for web• Succinct• Chunks• Bullets• Sub-headers• Scanning