State of the Social Intranet: Results of the 2012 Social Intranet Study

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This webinar examines the use of social media tools on corporate intranets and is based on a survey completed by 600+ organizations from around the world, providing some of the most current and comprehensive data on Intranet 2.0 tools.

Published in: Technology

State of the Social Intranet: Results of the 2012 Social Intranet Study

  1. 1. The State of the Social Intranet Watch the webinar video instead Findings from the Social Intranet Study By Toby Ward© 2013 Prescient Digital Media Not for distribution
  2. 2. Agenda• State of the social intranet• The most popular tools• The business case• Q&A
  3. 3. #intranet2@tobyward @intranet2
  4. 4. About Us2/13/2013 Confidential © 2012 Prescient Digital Media
  5. 5. World Leading Intranet Experts• 12 years of profitable history• Dozens of Fortune 500 Clients• World-Renown Thought Leaders; 150+ intranets
  6. 6. Clients
  7. 7. PrescientDigital.com• Hundreds of articles• Dozens of white papers & reports• Dozens of case studies & videos• Access to multiple social media channels
  8. 8. First ever intranet methodology
  9. 9. First to define & study “social intranet”
  10. 10. State of the social intranet© 2013 Prescient Digital Media Not for distribution
  11. 11. ContentSocial Intranet Study, 2012, 651 participants 6.7 17% Very Good 32% Good 31% Satisfactory 15% Poor Out of 10 5% Very Poor
  12. 12. Strictly Confidential © 2009 Prescient Digital MediaNot For Distribution
  13. 13. No anonymous content© 2013 Prescient Digital Media Not for distribution
  14. 14. All pages are stamped with the owner / author name© 2013 Prescient Digital Media Not for distribution
  15. 15. DesignSocial Intranet Study, 2012, 651 participants 6.1 13% Very Good 25% Good 30% Satisfactory 23% Poor Out of 10 9% Very Poor
  16. 16. 16
  17. 17. 17
  18. 18. Tools & ApplicationsSocial Intranet Study, 2012, 651 participants 5.8 9% Very Good 18% Good 35% Satisfactory 27% Poor Out of 10 9% Very Poor
  19. 19. Usability & Information ArchitectureSocial Intranet Study, 2012, 651 participants 5.8 9% Very Good 23% Good 28% Satisfactory 28% Poor Out of 10 10% Very Poor
  20. 20. Governance / PlanningSocial Intranet Study, 2012, 424 participants 5.5 8% Very Good 17% Good 27% Satisfactory 31% Poor Out of 10 13% Very Poor
  21. 21. Bank Intranet – Hybrid CollaborativeStrictlyConfidenti
  22. 22. SearchSocial Intranet Study, 2012, 424 participants 5.3 9% Very Good 18% Good 22% Satisfactory 29% Poor Out of 10 21% Very Poor
  23. 23. The Advanced Search fields, which appear when users selectthis option after running an initial search. The systemmaintains the results below so users can refer to them whilerefining the new search terms.
  24. 24. Social MediaSocial Intranet Study, 2012, 424 participants 4.5 9% Very Good 8% Good 18% Satisfactory 24% Poor Out of 10 32% Very Poor
  25. 25. Mobile AccessSocial Intranet Study, 2012, 651 participants 3.7 4% Very Good 4% Good 10% Satisfactory 28% Poor Out of 10 43% Very Poor
  26. 26. Overall ratingSocial Intranet Study, 2012, 651 participants 5.2 Out of 10
  27. 27. The most popular tools© 2013 Prescient Digital Media Not for distribution
  28. 28. At least one social media toolSocial Intranet Study, 2012, 651 participants 76%
  29. 29. Full, social intranetSocial Intranet Study, 2012, 651 participants 15%
  30. 30. Multiple tools, accessible to all (or most) employees© 2013 Prescient Digital Media Not for distribution
  31. 31. Instant messagingSocial Intranet Study, 2012, 651 participants 76% 55% Enterprise-wide deployment
  32. 32. BlogsSocial Intranet Study, 2012, 651 participants 75% 29% Enterprise-wide deployment
  33. 33. Discussion forumsSocial Intranet Study, 2012, 651 participants 70% 30% Enterprise-wide deployment
  34. 34. WikisSocial Intranet Study, 2012, 651 participants 67% 25% Enterprise-wide deployment
  35. 35. User commentsSocial Intranet Study, 2012, 651 participants 67% 25% Enterprise-wide deployment
  36. 36. The Business Case© 2013 Prescient Digital Media Not for distribution
  37. 37. More than ROI• A business case should weave a complete story – Cost / benefits – Return on investment – Opportunities created
  38. 38. © 2013 Prescient Digital Media Not for distribution
  39. 39. Benefits 54
  40. 40. Wiki ROI • T. Rowe Price adds 1,500 workers to its call center each tax season & transferred the entire training program to a wiki. • Price encouraged new employees to take notes during the sessions and then add notes, comments & recommendations to the wiki. • As a result, the company estimates that it saves 1-2 mins. per call at $20 per min. • Net result = millions of dollars).
  41. 41. Webinar on ‘selling’ a redesign
  42. 42. Next webinar Pros / Cons of SharePoint 2013 March 19, 12:30 EST
  43. 43. Intranet Insight > PrescientDigital.com
  44. 44. Questions?
  45. 45. 61 Toby Wardtoby@prescientdigital.comwww.PrescientDigital.com www. IntranetBlog.com @TobyWard 416.986.2226

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