CIPR Pride Awards Wessex and Channel Islands
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Social media highlights from the CIPR Pride Awards Wessex and the Channel Islands 2013, created using our MP+ Social tool.

Social media highlights from the CIPR Pride Awards Wessex and the Channel Islands 2013, created using our MP+ Social tool.

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CIPR Pride Awards Wessex and Channel Islands Presentation Transcript

  • 1. CIPR PRide Awards 2013 Social media highlights PRide Wessex and Channel Islands – 20th November Contact: Darryl Sparey Brand Insight Director darryl.sparey@precise.co.uk T: +44 (0)20 7264 4768 www.precise.co.uk
  • 2. Highlights 104 mentions Most used hashtag #PRideWX 103 mentions 127,831 followers reached 127,910 Twitter followers reached 2 Most prolific tweeter: CIPR Wessex (@CIPR_Wessex) 25 tweets Most retweeted user: CIPR Wessex (@CIPR_Wessex) 15 re-tweets 104 tweets CIPR PRide Awards 2013
  • 3. Trend in mentions Volume 90 80 70 60 50 40 30 20 10 0 3 CIPR PRide Awards 2013
  • 4. What were people talking about? Live analysis from Precise Media Platform+ 4 CIPR PRide Awards 2013
  • 5. Most prolific Twitter users Author Tweets Followers CIPR Wessex Group 17,400 25 696 Claire Hall 3,564 9 396 MrsGTBmth 312 6 52 Emily Wilkinson 5,166 6 861 Natasha Tobin 1,592 4 398 McKenna Townsend 2,620 4 655 Matthew McKenna 624 4 156 Jason MacKenzie 5,052 4 1,263 Katie Marlow 1,334 2 667 Ordnance Survey 38,682 2 19,341 Liquid 2,672 2 1,336 BriscoeFrench 2,316 2 1,158 Rachael Mills 74 2 37 Jon Perks 1,398 2 699 Jez Hull 5 Reach 184 2 92 CIPR PRide Awards 2013
  • 6. Top Twitter users Most prolific Twitter user Largest audience reached on Twitter Ordnance Survey CIPR Wessex Group CIPR Claire Hall CIPR Wessex Group Emily Wilkinson Emily Wilkinson MrsGTBmth Jason MacKenzie Jason MacKenzie Nicky Hirst Precise Matthew McKenna Claire Hall McKenna Townsend Eastleigh Borough Natasha Tobin Liquid Jez Hull McKenna Townsend Jane Wilson Jon Perks BriscoeFrench Rachael Mills Natasha Tobin BriscoeFrench Steven Woodgate Liquid Jon Perks Ordnance Survey Katie Marlow Webreality Katie Marlow 0 5 10 15 Volume 6 CIPR PRide Awards 2013 20 25 30 0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000 45,000 Volume
  • 7. About… MP+ Social This analysis was produced by Precise using our MP+ Social service. MP+ Social provides real-time access to your coverage from all social media channels - Facebook, Twitter, YouTube, blogs and forums - and enables you to quickly identify the most influential content and the impact of social content on your profile. Find out more here. Precise Precise is a business information group that provides media monitoring and media analysis services and software applications to public relations, marketing and media professionals. Our recently launched Media Platform+ is unique in providing integrated access to social media and mainstream news and analytics in a single timeline. We are the CIPR’s partner for media monitoring and analysis, and headline sponsor of the CIPR PRide awards. Find out more here. 7 CIPR PRide Awards 2013
  • 8. Thank you