CIPR Public Relations Show 2013
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CIPR Public Relations Show 2013

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Social media highlights from the CIPR Public Relations Show, a new event for the UK public relations profession.

Social media highlights from the CIPR Public Relations Show, a new event for the UK public relations profession.

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CIPR Public Relations Show 2013 Presentation Transcript

  • 1. The Public Relations Show 2013 26 November Contact: Darryl Sparey Brand Insight Director darryl.sparey@precise.co.uk T: +44 (0)20 7264 4768 www.precise.co.uk
  • 2. Highlights 2,071 mentions Most used hashtag #PRShow13 1,967 mentions 3,957,003 followers reached 4,077,568 Twitter followers reached 2 Most prolific tweeter: Mynewsdesk UK (@mynewsdesk_uk) 78 tweets Most retweeted user: CIPR UK (@CIPR_UK) 88 re-tweets 1,999 tweets The Public Relations Show 2013
  • 3. Trend in mentions Volume 1800 1600 1400 1200 1000 800 600 400 200 0 3 The Public Relations Show 2013
  • 4. Most prolific Twitter users Author Tweets Followers MYNEWSDESK_UK PRSHOW13 IJ_COX CIPR_UK RICHARDBAGNALL ADAMCRANFIELD LORNA_BLACKMORE CELINA_GORKANA MS_ORGANISED LAYNEYP PJSMIDDLETON WADDS JANGLES MELTWATER STEVE_FALLA PETERBRITTEN BRITTANYMKIRK FCMASSOCIATES AARONSHARDEY GEMHUME1 BEETAYLORBEE MANABOUTOFFICE LIZMRAWLINS PREZLY WAVINGCLOUD FOLLOWFREDRIK MEOWCLAIRE 4 Reach 147,664 45,639 24,085 983,373 80,793 40,999 4,900 36,070 31,283 6,286 6,044 210,187 206,254 121,573 25,135 6,600 5,085 5,084 1,235 9,220 1,924 1,497 26,179 9,301 1,618 1,357 697 78 64 57 48 30 30 27 22 22 22 22 18 17 17 16 16 16 16 16 14 14 14 13 13 13 13 13 1,893 713 423 20,487 2,693 1,367 181 1,640 1,422 286 275 11,677 12,133 7,151 1,571 413 318 318 77 659 137 107 2,014 715 124 104 54 The Public Relations Show 2013
  • 5. Top Twitter users Most prolific Twitter user Largest audience reached on Twitter CIPR_UK MYNEWSDESK_UK WADDS PRSHOW13 JANGLES IJ_COX MYNEWSDESK_UK CIPR_UK WEARESOCIAL RICHARDBAGNALL MELTWATER ADAMCRANFIELD AMODERNMOTHER LORNA_BLACKMORE RICHLEIGHPR MS_ORGANISED RICHARDBAGNALL PJSMIDDLETON BUSINESSWIRE LAYNEYP ALLTHINGSIC CELINA_GORKANA LEEODDEN WADDS ROBBROWN MELTWATER BRITMUMS JANGLES FASHIONFOIEGRAS PETERBRITTEN PRSHOW13 STEVE_FALLA COMMUNICATEMAG GORKANA FCMASSOCIATES ADAMCRANFIELD BRITTANYMKIRK PRCA_UK AARONSHARDEY 0 20 40 60 Volume 5 The Public Relations Show 2013 80 100 0 200,000 400,000 600,000 800,000 1,000,000 1,200,000 Volume
  • 6. About… MP+ Social This analysis was produced by Precise using our MP+ Social service. MP+ Social provides real-time access to your coverage from all social media channels - Facebook, Twitter, YouTube, blogs and forums - and enables you to quickly identify the most influential content and the impact of social content on your profile. Find out more here. Precise Precise is a business information group that provides media monitoring and media analysis services and software applications to public relations, marketing and media professionals. Our recently launched Media Platform+ is unique in providing integrated access to social media and mainstream news and analytics in a single timeline. We are the CIPR’s partner for media monitoring and analysis, and headline sponsor of the CIPR PRide awards. Find out more here. 6 The Public Relations Show 2013
  • 7. Thank you