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Oscar Night America 2010
                             Audience Satisfaction Survey
     Starlight will use your anonymous responses only for refining its Oscar Night America planning and programming.
              If you need more space to answer any question, please circle its number and use the sheet back.

1.        Is this the first time you’ve attended Oscar Night America?
              (Circle one)         Yes          No
2.        If no, in which years have you attended? (Check all that apply)
              ___ 2009       ___ 2008    ___ 2007      ___ 2006     ___ 2005   ___ 2004
3.        What other Starlight events have you attended?(Check any that apply)
              ___ Hospital Happenings
              ___ Great Escapes
              ___ Annual Luncheon
              Other(s): ______________________________________________________________
                     ______________________________________________________________
4.        Do you ever attend other nonprofits’ charity fundraisers? (Circle one)
              ___ Never; this is my first charity fundraiser
              ___ I’ve been to one only (but not Oscar Night America)
              ___ Sometimes, but not often
              ___ Often
              ___ I regularly attend particular charity fundraisers
                     Which ones? _____________________________________________________
                     ________________________________________________________________
                     ________________________________________________________________
5.        Have you ever attended other organizations’ Oscar Night parties?
          (Circle one)             Yes          No
6.        Which ones (and which years)?_____________________________________________
          ________________________________________________________________________
          ________________________________________________________________________
          ________________________________________________________________________
7.        How does Oscar Night America compare to them?(Check one)
              ___ This was the best Oscar Night party I’ve ever been to!
              ___ Much better
              ___ Better
              ___ Pretty much the same as the others I’ve attended
              ___ I enjoyed the other(s) more, because:__________________________________
                     ________________________________________________________________
                     ________________________________________________________________
8.        If this was your first experience with Starlight Children’s Foundation,what is your
          overall impression of Starlight and what it does? ______________________________
          ________________________________________________________________________
          ________________________________________________________________________
          ________________________________________________________________________
9.        Did you arrive early to enjoy the Casino, or will you be staying to enjoy the Casino
          after our event? (Circle one)                Yes          No
10.       How many people accompanied you tonight? _________
11.       If you’re attending without a companion, are you: (Circle one)       Male Female
12.       Are you married?(Circle one)          Yes           No
13.       If so, did your spouse accompany you tonight?(Circle one)            Yes No
14.       Do you have children? (Circle one)           Yes          No
15.   What are the reasons you’re attending Oscar Night America?Please rank from 1 (most
      important) to 8 (least important):
         ___ I always come every year
         ___ To see the Oscars on a big screen
         ___ To dress up, socialize and be seen
         ___ To snag some great auction items
         ___ To see and meet celebrities
         ___ To get the official 82nd Academy Awards souvenir program
         ___ To support Starlight’s programs and families with my ticket and donation(s)
         ___ To introduce others to Starlight Children’s Foundation—Washington
16.   How did you hear about our event?(Check any that apply)
      ___Newspaper article (specify)_______________________________________________
      ___Newspaper events listing _________________________________________________
      ___Newspaper online events calendar: _________________________________________
      ___Local magazine article (specify) ____________________________________________
      ___Local magazine events listing: ____________________________________________
      ___Local magazine online events calendar: ____________________________________
      ___Radio announcement (which station?) _______________________________________
      ___Received an e-mail alert from radio station
      ___Heard about it at a radio-station event
      ___Saw it on Star 101.5’s Web site
      ___Saw commercial on KOMO TV 4
      ___Saw it mentioned on KOMO-TV newscast(s)
      ___Read about it on KOMO’s Web site
      ___Learned about it while at Casino
      ___Saw it on Casino’s online events calendar
      ___Received a Starlight invitation (first time)
      ___Received a Starlight invitation (since I attended before)
      ___Learned about it from Starlight’s Web site
      ___Received a Starlight e-mail alert
      ___Mentioned in Starlight newsletter
      ___Saw a Starlight flyer somewhere
      ___Mentioned elsewhere on the Web (specify):___________________________________
      ___Word of mouth from an acquaintance
      ___Personal invitation from a friend or acquaintance
      ___Personally approached by someone with Starlight
      ___My employer bought a table
      ___Other (please specify): _______________________________________
      ___I don’t remember
17.   Ticket sales are an important part of this charity fundraiser. What do you think about
      the ticket cost of this event?(Check one)
         ___ Not too much to pay to support a worthy charity
         ___ A great value for the experience
         ___ I might have paid a bit more since it’s for a good cause
         ___ Almost too much to pay; not sure I’ll attend again
         ___ Too expensive; I won’t attend another
                If you checked “Too expensive,” what would be a better price? $_______
18.   What did you think about the quality of tonight’s dinner?(Check one)
         ___ Very Good
         ___ Good
         ___ Unremarkable but OK
         ___ I didn’t care for it
19.   What can we do to improve the dinner next year? ______________________________
      ________________________________________________________________________
      ________________________________________________________________________
20.   Did you use the VIP Room to meet any celebrities?(Circle one)        Yes          No
21.   Is meeting local and national celebrities an important part of your decision
      to attend Oscar Night America? (Circle one)                          Yes          No
22.   Please list any celebrities you would be willing to introduce us to for next year’s
      event (and fill out the response card at the bottom of this survey): ________________
      ________________________________________________________________________
      ________________________________________________________________________
23.   Did you participate in the Raise the Paddle?(Circle one)             Yes          No
24.   Did you bid on anything from the Silent Auction?(Circle one) Yes           No
25.   Which Silent Auction item(s) did you find particularly interesting?
      ________________________________________________________________________
      ________________________________________________________________________
26.   Did you bid on anything in the Live Auction?(Circle one)             Yes          No
27.   Which Live Auction items did you find particularly interesting?
      ________________________________________________________________________
      ________________________________________________________________________
28.   Do you feel the starting bids of any of the auction items were too high?
          (Circle one)               Yes         No
      If so, which one(s)? _______________________________________________________
      ________________________________________________________________________
      ________________________________________________________________________
29.   Do you feel you had sufficient time during the commercial breaks to bid on what
      you wanted? (Circle one)              Yes         No
30.   What sort of auction items or experiences would you like to see offered at Oscar
      Night America next year? __________________________________________________
      ________________________________________________________________________
      ________________________________________________________________________
31.   What did you most enjoy about this year’s event? (Check one)
          ___ The Oscars telecast
          ___ The food and drink
          ___ Socializing
          ___ Bidding on or winning an auction item
          ___ The official 82nd Academy Awards souvenir program
          ___ Winning a door prize
          ___ The gift bag contents
                 Other: ___________________________________________________________
32.   Will you join us again for next year’s event? (Check one)
          ___Yes; please send me an invitation (Use attached mailer card)
          ___No
              Why
              not?_______________________________________________________________
              _______________________________________________________________
              ___________________________________________________________________
33.   Please tell us a little about yourself:How old are you? (Check one)
          ___ High-school age               ___ 41-50
          ___ College age                   ___ 51-60
          ___ 22-30                         ___ 61-70
          ___ 31-40                         ___ 71+
34.   Are you a home owner? (Circle one)                Yes          No
35.   Are you looking to purchase a home in the next year? (Circle one) Yes              No
36.   Where do you live? (Check one)
          ___ Seattle
          ___ Eastside
          ___ North of Seattle
          ___ South King County
          ___ Vashon or Kitsap Peninsula
          ___ Other: _______________________________________
37.   What is your annual income range?(Check one)
          ___ Below $35,000
          ___ $35,000-$50,000
          ___ $51,000-$75,000
          ___ $76,000-$100,000
          ___ $101,000-$150,000
          ___ $151,000-$200,000
          ___ Let’s just say I’m well off
38.   How often do you travel out-of-state (including foreign destinations) for vacations?
          ___ Hardly ever
          ___ Once or twice a year
          ___ Frequently
          ___ Almost always
39.   Have you bought any fine jewelry in the last year? (Circle one)        Yes         No
40.   How many cars do you own? (Check one)
          ___ One            ___ Two             ___ More than two
41.   How often do you dine out?(Check one)
          ___ Hardly ever
          ___ Once a week
          ___ Twice a week
          ___ More than 8 times in a month
42.   Have you donated to a nonprofit (other than Starlight) since Jan. 2009?
          (Circle one)       Yes          No
43.   Are you involved with any charity as a volunteer, board member or staffer?
          (Circle one)       Yes          No
44.   Are you a member of any nonprofit organization?(Circle one)            Yes         No
      If so, which one(s)?________________________________________________________
      ________________________________________________________________________
      ________________________________________________________________________
45.   Are you a member of a family supported by Starlight?(Circle one) Yes               No
46.   Do you know any Starlight families? (Circle one)                       Yes         No
47.   Do you know anyone connected with Starlight Children’s Foundation—Washington?
          (Circle one)       Yes          No
48.   Which local radio stations do you listen to the most? ___________________________
      ________________________________________________________________________
49.   Which local magazines do you read the most? ________________________________
      ________________________________________________________________________
50.   Which local and community newspapers do you read the most? _________________
      ________________________________________________________________________
      ________________________________________________________________________
51.   Which Web sites and/or blogs do you use most for local news? _________________
      ________________________________________________________________________
      ________________________________________________________________________
52.   Please share with us anyone whom you feel would enjoy Oscar Night America 2011:
        May we mention your name? (Circle one)            Yes         No
        Name            Mr./Mrs./Ms._______________________________________
        Title           _________________________________________________
        Company         _________________________________________________
        Street Address _________________________________________________
        City/ZIP        _________________________________________________
        Telephone(s)    _________________________________________________
        E-mail          _________________________________________________
  53.   Please list anything you’d like to contribute to next year’s Oscar Night America silent
        or live auctions(and fill out the response card
        below):__________________________________________________________________
        __________________________________
        ________________________________________________________________________
        ________________________________________________________________________
  54.   Please list anyone you think might be willing to donate something to next year’s
        auctions: _______________________________________________________________
        ________________________________________________________________________
        ________________________________________________________________________
  55.   What specific things would you like to see us do to improve Oscar Night America?
        ________________________________________________________________________
        ________________________________________________________________________
        ________________________________________________________________________
  56.   Anything else you’d like to share about your Oscar Night Americaexperience?
        ________________________________________________________________________
        ________________________________________________________________________
        ________________________________________________________________________

 Thank you very much for your valuable feedback, and for supporting
            Starlight Children’s Foundation Washington.
==================================================================

  OSCAR NIGHT AMERICA RESPONSE CARD:
___ I don’t want to miss next year’s Oscar Night America; please be sure to send me
    an invitation.
___ I won’t be attending next year. Please take me off your mailing list for this event.
___ I know a local or national celebrity to whom I will recommend Starlight.
    Pleasecontact me for his/her information
___ I have something I’d like to donate for next year’s auction. Please contact me.
        Name:                 _______________________________
        Company:              _______________________________
        Title:                _______________________________
        Street Address:       _______________________________
        City/ZIP:             _______________________________
Telephone:   _______________________________
E-mail:      _______________________________

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(Starlight) Oscar Night America 2010 Attendee Survey

  • 1. Oscar Night America 2010 Audience Satisfaction Survey Starlight will use your anonymous responses only for refining its Oscar Night America planning and programming. If you need more space to answer any question, please circle its number and use the sheet back. 1. Is this the first time you’ve attended Oscar Night America? (Circle one) Yes No 2. If no, in which years have you attended? (Check all that apply) ___ 2009 ___ 2008 ___ 2007 ___ 2006 ___ 2005 ___ 2004 3. What other Starlight events have you attended?(Check any that apply) ___ Hospital Happenings ___ Great Escapes ___ Annual Luncheon Other(s): ______________________________________________________________ ______________________________________________________________ 4. Do you ever attend other nonprofits’ charity fundraisers? (Circle one) ___ Never; this is my first charity fundraiser ___ I’ve been to one only (but not Oscar Night America) ___ Sometimes, but not often ___ Often ___ I regularly attend particular charity fundraisers Which ones? _____________________________________________________ ________________________________________________________________ ________________________________________________________________ 5. Have you ever attended other organizations’ Oscar Night parties? (Circle one) Yes No 6. Which ones (and which years)?_____________________________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ 7. How does Oscar Night America compare to them?(Check one) ___ This was the best Oscar Night party I’ve ever been to! ___ Much better ___ Better ___ Pretty much the same as the others I’ve attended ___ I enjoyed the other(s) more, because:__________________________________ ________________________________________________________________ ________________________________________________________________ 8. If this was your first experience with Starlight Children’s Foundation,what is your overall impression of Starlight and what it does? ______________________________ ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ 9. Did you arrive early to enjoy the Casino, or will you be staying to enjoy the Casino after our event? (Circle one) Yes No 10. How many people accompanied you tonight? _________ 11. If you’re attending without a companion, are you: (Circle one) Male Female 12. Are you married?(Circle one) Yes No 13. If so, did your spouse accompany you tonight?(Circle one) Yes No 14. Do you have children? (Circle one) Yes No
  • 2. 15. What are the reasons you’re attending Oscar Night America?Please rank from 1 (most important) to 8 (least important): ___ I always come every year ___ To see the Oscars on a big screen ___ To dress up, socialize and be seen ___ To snag some great auction items ___ To see and meet celebrities ___ To get the official 82nd Academy Awards souvenir program ___ To support Starlight’s programs and families with my ticket and donation(s) ___ To introduce others to Starlight Children’s Foundation—Washington 16. How did you hear about our event?(Check any that apply) ___Newspaper article (specify)_______________________________________________ ___Newspaper events listing _________________________________________________ ___Newspaper online events calendar: _________________________________________ ___Local magazine article (specify) ____________________________________________ ___Local magazine events listing: ____________________________________________ ___Local magazine online events calendar: ____________________________________ ___Radio announcement (which station?) _______________________________________ ___Received an e-mail alert from radio station ___Heard about it at a radio-station event ___Saw it on Star 101.5’s Web site ___Saw commercial on KOMO TV 4 ___Saw it mentioned on KOMO-TV newscast(s) ___Read about it on KOMO’s Web site ___Learned about it while at Casino ___Saw it on Casino’s online events calendar ___Received a Starlight invitation (first time) ___Received a Starlight invitation (since I attended before) ___Learned about it from Starlight’s Web site ___Received a Starlight e-mail alert ___Mentioned in Starlight newsletter ___Saw a Starlight flyer somewhere ___Mentioned elsewhere on the Web (specify):___________________________________ ___Word of mouth from an acquaintance ___Personal invitation from a friend or acquaintance ___Personally approached by someone with Starlight ___My employer bought a table ___Other (please specify): _______________________________________ ___I don’t remember 17. Ticket sales are an important part of this charity fundraiser. What do you think about the ticket cost of this event?(Check one) ___ Not too much to pay to support a worthy charity ___ A great value for the experience ___ I might have paid a bit more since it’s for a good cause ___ Almost too much to pay; not sure I’ll attend again ___ Too expensive; I won’t attend another If you checked “Too expensive,” what would be a better price? $_______ 18. What did you think about the quality of tonight’s dinner?(Check one) ___ Very Good ___ Good ___ Unremarkable but OK ___ I didn’t care for it
  • 3. 19. What can we do to improve the dinner next year? ______________________________ ________________________________________________________________________ ________________________________________________________________________ 20. Did you use the VIP Room to meet any celebrities?(Circle one) Yes No 21. Is meeting local and national celebrities an important part of your decision to attend Oscar Night America? (Circle one) Yes No 22. Please list any celebrities you would be willing to introduce us to for next year’s event (and fill out the response card at the bottom of this survey): ________________ ________________________________________________________________________ ________________________________________________________________________ 23. Did you participate in the Raise the Paddle?(Circle one) Yes No 24. Did you bid on anything from the Silent Auction?(Circle one) Yes No 25. Which Silent Auction item(s) did you find particularly interesting? ________________________________________________________________________ ________________________________________________________________________ 26. Did you bid on anything in the Live Auction?(Circle one) Yes No 27. Which Live Auction items did you find particularly interesting? ________________________________________________________________________ ________________________________________________________________________ 28. Do you feel the starting bids of any of the auction items were too high? (Circle one) Yes No If so, which one(s)? _______________________________________________________ ________________________________________________________________________ ________________________________________________________________________ 29. Do you feel you had sufficient time during the commercial breaks to bid on what you wanted? (Circle one) Yes No 30. What sort of auction items or experiences would you like to see offered at Oscar Night America next year? __________________________________________________ ________________________________________________________________________ ________________________________________________________________________ 31. What did you most enjoy about this year’s event? (Check one) ___ The Oscars telecast ___ The food and drink ___ Socializing ___ Bidding on or winning an auction item ___ The official 82nd Academy Awards souvenir program ___ Winning a door prize ___ The gift bag contents Other: ___________________________________________________________ 32. Will you join us again for next year’s event? (Check one) ___Yes; please send me an invitation (Use attached mailer card) ___No Why not?_______________________________________________________________ _______________________________________________________________ ___________________________________________________________________ 33. Please tell us a little about yourself:How old are you? (Check one) ___ High-school age ___ 41-50 ___ College age ___ 51-60 ___ 22-30 ___ 61-70 ___ 31-40 ___ 71+ 34. Are you a home owner? (Circle one) Yes No
  • 4. 35. Are you looking to purchase a home in the next year? (Circle one) Yes No 36. Where do you live? (Check one) ___ Seattle ___ Eastside ___ North of Seattle ___ South King County ___ Vashon or Kitsap Peninsula ___ Other: _______________________________________ 37. What is your annual income range?(Check one) ___ Below $35,000 ___ $35,000-$50,000 ___ $51,000-$75,000 ___ $76,000-$100,000 ___ $101,000-$150,000 ___ $151,000-$200,000 ___ Let’s just say I’m well off 38. How often do you travel out-of-state (including foreign destinations) for vacations? ___ Hardly ever ___ Once or twice a year ___ Frequently ___ Almost always 39. Have you bought any fine jewelry in the last year? (Circle one) Yes No 40. How many cars do you own? (Check one) ___ One ___ Two ___ More than two 41. How often do you dine out?(Check one) ___ Hardly ever ___ Once a week ___ Twice a week ___ More than 8 times in a month 42. Have you donated to a nonprofit (other than Starlight) since Jan. 2009? (Circle one) Yes No 43. Are you involved with any charity as a volunteer, board member or staffer? (Circle one) Yes No 44. Are you a member of any nonprofit organization?(Circle one) Yes No If so, which one(s)?________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ 45. Are you a member of a family supported by Starlight?(Circle one) Yes No 46. Do you know any Starlight families? (Circle one) Yes No 47. Do you know anyone connected with Starlight Children’s Foundation—Washington? (Circle one) Yes No 48. Which local radio stations do you listen to the most? ___________________________ ________________________________________________________________________ 49. Which local magazines do you read the most? ________________________________ ________________________________________________________________________ 50. Which local and community newspapers do you read the most? _________________ ________________________________________________________________________ ________________________________________________________________________ 51. Which Web sites and/or blogs do you use most for local news? _________________ ________________________________________________________________________ ________________________________________________________________________
  • 5. 52. Please share with us anyone whom you feel would enjoy Oscar Night America 2011: May we mention your name? (Circle one) Yes No Name Mr./Mrs./Ms._______________________________________ Title _________________________________________________ Company _________________________________________________ Street Address _________________________________________________ City/ZIP _________________________________________________ Telephone(s) _________________________________________________ E-mail _________________________________________________ 53. Please list anything you’d like to contribute to next year’s Oscar Night America silent or live auctions(and fill out the response card below):__________________________________________________________________ __________________________________ ________________________________________________________________________ ________________________________________________________________________ 54. Please list anyone you think might be willing to donate something to next year’s auctions: _______________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ 55. What specific things would you like to see us do to improve Oscar Night America? ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ 56. Anything else you’d like to share about your Oscar Night Americaexperience? ________________________________________________________________________ ________________________________________________________________________ ________________________________________________________________________ Thank you very much for your valuable feedback, and for supporting Starlight Children’s Foundation Washington. ================================================================== OSCAR NIGHT AMERICA RESPONSE CARD: ___ I don’t want to miss next year’s Oscar Night America; please be sure to send me an invitation. ___ I won’t be attending next year. Please take me off your mailing list for this event. ___ I know a local or national celebrity to whom I will recommend Starlight. Pleasecontact me for his/her information ___ I have something I’d like to donate for next year’s auction. Please contact me. Name: _______________________________ Company: _______________________________ Title: _______________________________ Street Address: _______________________________ City/ZIP: _______________________________
  • 6. Telephone: _______________________________ E-mail: _______________________________