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Mobile visualisation for those on the go – Enhancing the user experience

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Mobile visualisation for those on the go – Enhancing the user experience

Mobile visualisation for those on the go – Enhancing the user experience

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Mobile visualisation for those on the go – Enhancing the user experience Presentation Transcript

  • 1. MOBILE VISUALISATION ENHANCING THE USER EXPERIENCE PRESENTER: LEANNE KHOR
  • 2. WHY ARE WE HERE ? Commercial in Confidence 1. Importance of User Experience on the Mobile 2. Existing Challenges 3. Handy Tips to Remember
  • 3. THE LEAP TO ONLINE SUCCESSFUL SHIFT FROM PAPER WORLD TO THE DIGITAL WORLD ONLINE SURVEYS – INTUITIVE YET CREATIVELY DESIGNED ONLINE DASHBOARDS – SIMPLE YET ENGAGING Commercial in Confidence Speaker Leanne Khor, Potentiate lobal, Australia Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013 1:
  • 4. CURRENTLY MR PLATFORMS ARE OPTIMISED FOR ENHANCING A DESKTOP USER EXPERIENCE Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 5. THE NEXT STEP… IS BRINGING THAT USER EXPERIENCE WITH YOU ON YOUR MOBILE Commercial in Confidence Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 6. MOBILE USAGE STATISTICS Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 7. SMARTPHONE USAGE STATISTICS Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 8. IMPORTANCE OF USER EXPERIENCE ON A MOBILE PLATFORM IMPORTANT TO CONSIDER BECAUSE: • ENGAGE YOUR AUDIENCE – REDUCE DROP OUTS • MAKE IT EASY TO NAVIGATE WITH NO TRAINING REQUIRED • ENHANCE THE USER EXPERIENCE NOT DETRACT SHOULD WE TRANSFER EXISTING DESKTOP TOOLS ACROSS TO A MOBILE PLATFORM? Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 9. HOW WOULD WE DO THAT? Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 10. HANDY HINTS: REAL ESTATE IS PRECIOUS • THIS IS THE SAME WEBSITE ON A DESKTOP VS. MOBILE BROWSER • LESS SCREEN REAL ESTATE ON A MOBILE • LAY OUT MAIN FUNCTIONS CLEARLY • UTILISE COLLAPSIBLE MENUS Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 11. HANDY HINTS: TEXT AND ELEMENTS ALIGNMENT • WRAP TEXT WITHIN A BORDER SO IT RESIZES SEAMLESSLY • DESIGN WITH LARGER SIZED BUTTONS • REPOSITION ELEMENTS SO THEY FIT ON AVAILABLE REAL ESTATE Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 12. HANDY HINTS: INCORPORATE TOUCH/SWIPE THINKING • MOUSE CLICKS VS. TOUCH SCREEN • DESIGN BIGGER BUTTONS ON MOBILE PLATFORM • LARGER DROP DOWN MENUS – POSSIBLY INTERACT WITH PHONE WHEEL FEATURES • SWIPE TO NEXT PAGE VS. CLICK THROUGH Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 13. LET’S LOOK AT AN EXAMPLE OF A SUCCESSFUL CROSS PLATFORM VISUALISATION Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 14. SUCCESS STORY: FACEBOOK CROSS PLATFORM VISUALISATION Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 15. HOW WE DID IT… Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 16. SUCCESSFUL MOBILE VISUALISATION: THE CHECKLIST • DISPLAY MAIN FUNCTIONS ON SCREEN • USE LARGER SIZED BUTTONS • INTEGRATE DROP DOWN MENUS WITH PHONE WHEEL FEATURES • COLLAPSIBLE MENUS – HIDE LESS FREQUENTLY USED FUNCTIONS • TEST ACROSS DEVICES – CHECK ELEMENT ALIGNMENTS • DESIGN SWIPE/TOUCH FUNCTIONALITIES Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 17. CONNECT WITH LEANNE LinkedIn: au.linkedin.com/in/leannekhor Email: Leanne.khor@potentiateglobal.com Speaker Leanne Khor, Potentiate, Australia Session X: Trends in Infographics, Visualisation and Presenting, 28 June 2013
  • 18. THANK YOU LEANNE KHOR POTENTIATE