Platfora Data Visualization Meetup

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Platfora Data Visualization Meetup

  1. 1. DATA VISUALIZATION MEETUP July 18, 2013
  2. 2. Platfora Company Overview "We like Platfora's in- memory approach, which, when combined with a strong visual exploratory front end and some other notable capabilities in security and parallel processing, holds appeal to both business users and data analysts.” - Krishna Roy, 451 Research KEY FACTS Founded June 2011; based in San Mateo, CA Raised $27.2M led by top Silicon Valley investors including Andreessen Horowitz, Battery Ventures, Sutter Hill Ventures, and IQT. GA in March 2013 in v2.0; currently shipping v2.3
  3. 3. Platfora software instantly transforms RAW DATA in HADOOP into INTERACTIVE, IN-MEMORY BUSINESS INTELLIGENCE. No ETL or data warehouse required. Introducing Platfora
  4. 4. BIG DATA BUSINESS INTELLIGENCE More than pretty visualizations James Mulholland, @jwmulholland, #prettybigdata
  5. 5. Communication Experience Tool
  6. 6. Communication Experience Tool
  7. 7. Tapping into our perceptive abilities PATTERNS TRENDS OUTLIERS
  8. 8. Putting in context information
  9. 9. Making choices
  10. 10. visualization brings data to a human level
  11. 11. HADOOP Ad-hoc analysis Geolocation Network Flow Records Public / Internet Datasets Sensor Logs Social Graph Web Access Mobile App Access ERP Data (Finance & CRM) Customer Demographics Data Reservoir
  12. 12. Analyzing data requires iterative refinement to find the signal in the noise
  13. 13. DEMO
  14. 14. “I saw the angel in the marble and carved until I set him free” Michelangelo
  15. 15. big data
  16. 16. big data How big?
  17. 17. PETABYTE 1,000,000,000+MB
  18. 18. How to solve for BIG
  19. 19. ACCESS
  20. 20. Platfora alpha Platfora current
  21. 21. ?
  22. 22. learning from discovery insights
  23. 23. Data-driven means having “informed intuition.” ~Peter Skomoroch Data Scientist, LinkedIn
  24. 24. keep people at the center
  25. 25. It will be BIG
  26. 26. THANK YOU

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