View stunning SlideShares in full-screen with the new iOS app!Introducing SlideShare for AndroidExplore all your favorite topics in the SlideShare appGet the SlideShare app to Save for Later — even offline
View stunning SlideShares in full-screen with the new Android app!View stunning SlideShares in full-screen with the new iOS app!
What’s in it for you? Web Strategy & Social Media Marketing Sales Staffing IT Marketing Operations Service Management
Web Strategy and Social Media Presenter Mark Meyer (Pinnacle Operations Manager) Ryan Clark (Sr Consultant for Web Development) Michelle Hillaert (Social Media Consultant) Agenda Topic How do the Web and SM Affect Your Business? Web Strategy Considerations Social Media – How to Get Started So, What’s Your Marketing Strategy?
Web Strategy Ideas to take your site to the next level What’s in it for you? Pinnacle Ryan Clark Senior Web Development Consultant
What’s Missing From Your Strategy? Design & Usability Content Creation & Management Improving Search Engine Ranking Visitor Tracking Process Improvement Mobile Users Social Media
Design & Usability First Impressions Count Direct reflection on your business Opinions formed in as little as 1/20 sec Visitors have low levels of patience User frustration costs you sales
Design & Usability First Impressions Count Web is the great equalizer Gain competitive advantage
Design & Usability What You Can Do Compare your site to others Get feedback from the outside Experiment and measure Continually improve