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110910 geosocial

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  • Early 1960s from National Science Foundation / Military Research

    1991 – World Wide Web project made the internet we know today a reality
    Web 1.0 – Online Brochures
    Static Simple websites
    Blinking Text

    Web 2.0 – coined phrase in 1999 User-Centered Content
    Backend Integration
    Content Syndication

    Web 3.0 – Lots of different ideas, but the one that seems most plausible is to layer the web across physical space
  • Layar
  • Geo-Location services simply share your location on the internet.
    FourSquare
    Allows you to share your location with friends
  • Strategy
    Usually when you claim your business you'll be able to add things like your webpage, twitter, blog account
    Great for SEO if you have links going back to your site.
    Some will even let you put your logo on it.
    Offer specials
    It might just give you a competitive edge
  • Transcript

    • 1. Geosocial A Glimpse of Web 3.0 What’sinitforyou? Pinnacle Joel Wolfgang @joel_wolfgang Social Media Consultant November 9, 2010
    • 2. BRIEF HISTORY OF THE INTERNET Geosocial
    • 3. Geo-Location • Foursquare – Earn points and badges – Check-in style – Share location on twitter/Facebook • Gowalla – Earn points and badges – Check-in style – Share media on twitter/Facebook • Facebook Places – Check-in Style – Share location on Foursquare/Gowalla • Google Latitude – Tracking Style – Shows position of your GPS device on a map.
    • 4. Getting Ahead of the Game
    • 5. Geosocial Strategy Add Your Business To These Services Get Involved

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