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Social Media: Key Trends, Impacts And Role For Brands

by Director, Communications and Employee Engagement at BAE Systems on Aug 03, 2009

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The presentation at the Research Showcase on Social Media-- Preliminary results from the Global Web Index UK and US data...

The presentation at the Research Showcase on Social Media-- Preliminary results from the Global Web Index UK and US data

* Motivations for using the web
* Social media usage trends
* How social media is driving change – video example
* The impact of social media
* Role for brands and challenge for advertising

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Social Media: Key Trends, Impacts And Role For Brands Social Media: Key Trends, Impacts And Role For Brands Presentation Transcript