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Conversion Optimization for your Site / Blog
 

Conversion Optimization for your Site / Blog

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Tools for "Conversion Optimization" of your web site / blog. Turn clicks to clients. Presented at RE Tech South. Atlanta, GA 4/1/2011

Tools for "Conversion Optimization" of your web site / blog. Turn clicks to clients. Presented at RE Tech South. Atlanta, GA 4/1/2011

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Conversion Optimization for your Site / Blog Conversion Optimization for your Site / Blog Presentation Transcript

  • Conversion Optimization Jay Thompson @PhxREguy PhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • What Why HowJay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • like SEOJay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • like SEO but not.Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Changing "Advanced" to "Detailed" 29% increase in CTRJay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Contrasting button colors 12% increase in CTRJay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Moving search form to top of sidebar: 41% increase in usageJay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Heat mapsJay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Quick Visual TestsJay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • A/B TestingJay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Google URL BuilderJay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Questions?Jay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso
  • Heat Maps Quick Visual Tests • CrazyEgg.com • ClueApp.com • LabsMedia.com • FiveSecondTest.com • ClickTale.com A/B Testing • VisualWebsiteOptimizer.com URL Builder: • Google it. The URL is stupid long Browser Size: Browsersize.GoogleLabs.comJay Thompson @PhxREguyPhoenixRealEstateGuy.com RE Tech South 2011 #retso