Trends In Online Medical Activity
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Trends in online medical activity: E-patients on the internet - by Lee Rainie

Trends in online medical activity: E-patients on the internet - by Lee Rainie

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Trends In Online Medical Activity Trends In Online Medical Activity Presentation Transcript

  • TRENDS IN ONLINE HEALTH MEDICAL ACTIVITY Lee Rainie Director – Pew Internet Project Excerpted slides from presentation to medical librarians 10.27.09
  • Networked Individuals as e-patients
    • 61% of total population – 83% of online population
    • 64% of women; 57% of men
    • 65% of whites; 51% blacks; 44% Hispanics
    • Age
      • 72% of 18-29-year-olds
      • 71% of 30-49-year-olds
      • 59% of 50-64-year-olds
      • 27% of those 65 and older
    • Skews upscale and educated
    • Parents
    http://e-patients.net/
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  • Other e-patient activities
    • 47% of adults have used the internet to get information about doctors or other health professionals
    • 38% have gotten information about hospitals or other medical facilities
    • 33% have gotten information about how to lose or control their weight
    • 27% have gotten information about health insurance
    • 12% have gotten information about how to stay healthy on an overseas trip
  • 60% of e-patients engage with social media
    • 41% have read someone else's commentary or experience about health or medical issues on an online news group, website, or blog.
    • 24% have consulted rankings or reviews online of hospitals/other medical facilities.
    • 24% have consulted rankings or reviews of docs or other providers.
    • 19% have signed up to receive updates about health or medical issues.
    • 13% have listened to a podcast about health or medical issues.
  • 20% of e-patients are e-participators
    • 6% have tagged or categorized content about health issues.
    • 6% have posted comments about health issues in an online discussion, listserv, or other online group forum.
    • 5% have posted comments about health on a blog.
    • 5% have reviewed a doctor.
    • 4% have reviewed a hospital.
    • 4% have shared photos, videos or audio files online about health or medical issues.
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  • Thank you!
    • Lee Rainie
    • Director
    • Pew Internet & American Life Project
    • 1615 L Street NW
    • Suite 700
    • Washington, DC 20036
    • Email: [email_address]
    • Twitter: http://twitter.com/LRainie
    • 202-419-4500