The New Environment for Foundations

The New Environment for Foundations “Where the puck is going”Council on Foundations: Philanthropy and the Digital Public DialogueApril 30, 2012Lee Rainie: Director, Pew Internet ProjectEmail: Lrainie@pewinternet.orgTwitter: @Lrainie PewInternet.org

Digital Revolution 1Internet (80%) and Broadband at home (66%) Home broadband Home dial-up80%70% 71%60%50% 66%40%30%20%10% 0% June April March March April March March March April April May May August Jan 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2011 2012

Where the puck is going• Modest further increases in internet and broadband adoption• Major increases in citizen content creation as more life activities get “social-ized” – Reading – Browsing – Other media consumption – Links to causes, organizations, and brands• Massive expansion of volume and velocity of information – leads to new filtering systems via social networks, algorithms, and intermediaries

Digital Revolution 2Mobile – 88% cell owners / 46% smartphone owners 327.6 Total U.S. population: 315.5 million

Where the puck is going• Massive expansion of the “internet of things” – environment, artifacts, appliances, landscape• Widespread “metaverse” blending of data and environment – in augmented reality, mirror worlds (simulations), life logging• End of the personal computer as the dominant tool for internet access – new devices and interfaces (voice and gesture)

Digital Revolution 3 Social networking – 52% of all adults100% % of internet users 86% 85%80% 83% 70% 71% 76% 67% 61%60% 52% 48% 49% 47% 51%40% 35% 25% 33% 25% 26%20% 9% 8% 11% 13% 7% 7% 4% 0% 6% 1% 2005 2006 2007 2008 2009 2010 2011 2012 18-29 30-49 50-64 65+

Where the puck is going• Personal networks sit next to institutions as vital sources of news and political activity• DIY construction of personal networks become standard for personal and community problem solving• Just-in-time personalized information becomes a staple of personal engagement with organizations• People treat organizations as “nodes” in their networks

Overall changes• New socio-economic divides matter – tech access and social network structure• Citizen attention is reallocated• Influence in the messaging environment is reconfigured as the “Fifth Estate” of citizen creators rises• Transparency is a new measure of how citizens assess organizations and hallmark of civic life – surveillance, sousveillance, coveillance

Thank you!

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The New Environment for Foundations

by Pew Research Center's Internet & American Life Project

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