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Fox Mobile Health 2011

by Pew Research Center's Internet & American Life Project

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Mobile health trends based on Pew Internet survey data.

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Fox Mobile Health 2011 Presentation Transcript

What Really WorksMay 4, 2011@SusannahFox#mh11

The view from the Web 2.0 Summit, 2010

“Your map is wrong” – Mark Zuckerberg

The view from Europe, 1489

6 in 10 U.S. adults go online wirelessly
Nov 2010 survey

85% of U.S. adults have a cell phone
Teens data Sept 2009; adults data Nov 2010

1 in 4 adults use apps
All adults
85% use cell phones
35% have apps
24% use apps
May 2010 and Nov 2010 surveys

Mobile reaches a different audience
4 in 10 U.S. adults have used their cell phones to access the internet:
48% of African Americans
40% of Latinos
31% of whites
1 in 4 U.S. adults used their cell phones for political activities during the 2010 election:
36% of African Americans
25% of Latinos and whites
November 2010 survey

Mobile health
15% of U.S. adults have used their cell phones to look for health information:
28% of 18-29 year-olds
16% of 30-49 year-olds
6% of those ages 50+
21% of Latinos
15% of African Americans
13% of non-Hispanic whites
September 2010 survey

Peer-to-peer health care
The online conversation about health is being driven forward by two significant trends identified by the Pew Internet Project:
The Mobile Difference
The Diagnosis Difference

“In God we trust. All others must bring data.”
– W. Edwards Deming

Free data!
All of our reports, data sets, presentations, etc. are on our site:
http://www.pewinternet.org
Quick data questions:
@SusannahFox