About Your product and services are good and you know it! Question is: "Who else knows?"
Do your potential customers know about your product or service? Do they even know about you?
All it takes in 20 minutes a day on LinkedIn to be the TOM [Top of Mind] of your industry. Make that 30 minutes on some days to include 10 minutes Twitter and another hour a week for a Blog and everyone will recognise you for the expert YOU ARE.
My name is Petra Fisher. Read my articles on LinkedIn, Twitter and Blogging @ http://petrafisher.com/blog