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  1. 1. <ul><li>RFID Technology: An Update </li></ul><ul><li>Elham Mousavidin </li></ul><ul><li>(ISRC) </li></ul><ul><li>November 18, 2004 </li></ul>
  2. 2. Future Store (Source: Wired Magazine)
  3. 3. RFID Spending <ul><li>$1 billion in 2004 </li></ul><ul><li>Mostly in warehouses and distribution centers </li></ul><ul><li>[Wall Street research firm Robert W. Baird & Co, Estimate] </li></ul>(Source: ZDNet Australia )
  4. 4. RFID System Components (Source: Manhattan Associates)
  5. 5. Classification of Tags <ul><ul><ul><li>Passive </li></ul></ul></ul><ul><ul><ul><li>Semi-Passive </li></ul></ul></ul><ul><ul><ul><li>Active </li></ul></ul></ul>(Source: d’Hont 2002)
  6. 6. RFID Applications (Source: speedpass.com) (Source: gettyimages.com)
  7. 7. RFID Applications Supply Chain and Inventory Management <ul><li>U.S. Department of Defense </li></ul>(Source: RFID Journal)
  8. 8. RFID Applications Inventory Management <ul><li>Libraries benefit from RFID tagging </li></ul>(Source: gettyImages.com)
  9. 9. RFID Applications Identification, Security, Automated payments <ul><li>More than 1000 patients in Mexico </li></ul><ul><li>Anticrime computer center in Mexico City </li></ul><ul><li>Baja Beach Club in Barcelona </li></ul>(Source: BBCNews)
  10. 10. RFID Applications Security (Source: NYTimes) <ul><li>FDA and Major Drug Makers </li></ul><ul><ul><li>Combat counterfeiting and fraud </li></ul></ul>
  11. 11. RFID Applications Production Club Car Golf Car Manufacturer <ul><li>Production Line </li></ul><ul><ul><li>Reduced Production Time </li></ul></ul><ul><ul><li>Increased Accuracy </li></ul></ul>(Source: RFID Journal)
  12. 12. RFID Applications Production <ul><li>Canus (skin care products) </li></ul><ul><li>Supply Chain </li></ul><ul><li>Temperature Measurement </li></ul>(Source: gettyimages.com)
  13. 13. RFID Applications Construction <ul><li>Concrete Maturity Test </li></ul>(Source: IRD)
  14. 14. RFID Applications Other <ul><li>Indy Racing League </li></ul><ul><ul><li>Drivers </li></ul></ul><ul><ul><li>Race Crew </li></ul></ul><ul><ul><li>Race Car Manufacturers </li></ul></ul>(Source: RFID Journal)
  15. 15. RFID Applications Other <ul><li>Goodyear and Siemens </li></ul><ul><ul><li>Checking Tire Pressure </li></ul></ul>(Source: gettyimages.com)
  16. 16. RFID Applications Other <ul><li>Identify Vehicles in the UK </li></ul><ul><ul><li>Security </li></ul></ul><ul><ul><li>Access control </li></ul></ul><ul><ul><li>Electronic payment </li></ul></ul><ul><ul><li>Tracking/processing </li></ul></ul><ul><ul><li>Traffic management </li></ul></ul>e-Plate (Source: gettyimages.com)
  17. 17. RFID Applications Other <ul><li>Wannado City Theme Park </li></ul><ul><li>Dolly’s splash town </li></ul>(Source: RFID Journal) (Source: RFID Journal)
  18. 18. Obstacles to RFID adoption <ul><li>Cost </li></ul><ul><li>Standardization </li></ul><ul><li>Privacy </li></ul>(Source: www.spychips.com)
  19. 19. Standardization <ul><li>Institutions: </li></ul><ul><li>International Organization for Standardization (ISO) </li></ul><ul><li>EPCglobal and Auto-ID lab </li></ul><ul><ul><li>EPCglobal Network </li></ul></ul>
  20. 20. Standardization EPCglobal Network <ul><li>Electronic Product Code (EPC) </li></ul><ul><li>Object Name Space (ONS) </li></ul><ul><li>Physical Markup language (PML) </li></ul><ul><li>Savant Systems </li></ul>
  21. 21. Privacy <ul><ul><li>“ I think the RFID privacy movement is primarily an anti-retail movement, because no one is discussing this at all in manufacturing process control or its use in libraries” </li></ul></ul><ul><ul><li>Cheryl Shearer, IBM’s global leader , business development for emerging markets </li></ul></ul>
  22. 22. Privacy Grocers will replace price tags with bar codes and confuse shoppers. Phil Donahue
  23. 23. Solutions <ul><li>Educating consumers </li></ul><ul><li>Disabling tags </li></ul><ul><li>RFID Jammers </li></ul>(source: RSA Security)
  24. 24. Store of the Future? (Source: Wired Magazine)
  25. 25. <ul><li>Questions? </li></ul>

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