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RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
RFID_11 Gilles Floyrac_Amadeus.ppt
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RFID_11 Gilles Floyrac_Amadeus.ppt

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  • 1. Amadeus position towards RFID Gilles Floyrac Systems Planning Director, Amadeus s.a.s ETSI Sophia Antipolis May 25 th , 2004
  • 2. Amadeus position towards RFID <ul><li>Amadeus ? </li></ul><ul><li>Amadeus and its customers </li></ul><ul><li>Assessing future trends : Amadeus Lab </li></ul><ul><li>RFID in the travel industry </li></ul><ul><li>Amadeus prototyping activities with MBDS </li></ul>
  • 3. Amadeus ? <ul><li>Amadeus is a Global Distribution System founded in 1987 providing IT solutions for the travel and the tourism industry </li></ul><ul><li>Currently, 46,7% of the company is held by three founder airline shareholders : </li></ul><ul><li>4,979 employees spread worldwide (1,311 in Sophia) </li></ul><ul><li>90 nationalities </li></ul>18,3 % 23,3 % 5,1 % 53,3 % <ul><li>Number 1 in terms of revenue and bookings (29,7 % of global market share) </li></ul>
  • 4. Main locations © copyright 2004 - AMADEUS Global Travel Distribution S.A. / all rights reserved / unauthorized use and disclosure strictly forbidden Sophia’s largest employer Sophia Antipolis Development Erding Data Centre Madrid Headquarters Buenos Aires Regional Office Miami Regional Office Bangkok Regional Office London IT Services Centre Sydney IT Services Centre
  • 5. Amadeus key figures
  • 6. Amadeus operates with 3 Business Lines Amadeus e-Travel Dedicated to delivering successful travel solutions to online consumers (airlines, corporations and travel agencies) worldwide Amadeus Travel Distribution World’s travel distribution leader connecting providers with travel offices Amadeus IT Services Portfolio of integrated solutions covering airlines, hotels’ customers and revenue management
  • 7. Amadeus and its customers Travel Service Providers Distribution Infrastructure Networks Subscribers End Users Local providers International providers Amadeus National Marketing Companies (NMCs) Internet Amanet <ul><li>Airline sites </li></ul><ul><li>Hotel sites </li></ul><ul><li>TA sites </li></ul><ul><li>JV sites </li></ul><ul><li>Airline sales offices </li></ul><ul><li>Travel Agencies </li></ul><ul><li>Direct to Corporate </li></ul>brick & mortar Click & mortar Consumers Corporations
  • 8. Assessing future trends : Amadeus Lab <ul><li>Amadeus-MBDS partnership (services exploration) </li></ul><ul><ul><li>Yearly development of travel related wireless services prototypes using Amadeus reservation system </li></ul></ul><ul><ul><li>Civic involvement as a citizen company </li></ul></ul><ul><ul><li>Proof of concept implementations of best-of-breed technologies targeting the traveler </li></ul></ul><ul><li>Amadeus-MIT partnership (Global Airline Industry Program) </li></ul><ul><li>W3C membership (standardization) </li></ul>
  • 9. RFID in the travel industry <ul><li>Commercial phase </li></ul><ul><li>Taxi fleets management in London’s Heathrow airport </li></ul><ul><li>Trial phase </li></ul><ul><li>Delta Air Lines Inc. starts its second test of RFID technology to track bags </li></ul><ul><li>Volunteer travelers have tried the RFID based e-Tag trial service in Narita airport (Japan) allowing hands-free travel </li></ul><ul><li>The Transportation Security Administration (TSA) is examining the use of RFID-tagged airline boarding passes that could allow passenger tracking within airports </li></ul>
  • 10. RFID in the travel industry <ul><li>RFID allows to offer services adapted to the actual situation of the customer </li></ul>Global Core system Booking Check in Baggage handling Hotel welcoming : : Amadeus : : Car pick up RFID
  • 11. Amadeus prototyping activity : W3Travel platform overview Data sources Car Rental Cruises Railways Others <ul><li>Other data sources: </li></ul><ul><li>LBS server </li></ul><ul><li>airport server </li></ul><ul><li>news server </li></ul><ul><li>… </li></ul>Traveler devices Application server Any wireless network <ul><li>This architecture relies on Internet standards: </li></ul><ul><li>Transport layer: HTTP, SMTP, … </li></ul><ul><li>Presentation layer: HTML, XHTML, WML… </li></ul><ul><li>Data exchange: SOAP… </li></ul>eTravel PlanitGo Server Airlines Hotels
  • 12. Amadeus-MBDS prototyping activity : W3Travel 2004 with RFID Data sources Car Rental Cruises Railways Others <ul><li>Other data sources: </li></ul><ul><li>LBS server </li></ul><ul><li>airport server </li></ul><ul><li>news server </li></ul><ul><li>… </li></ul>Application server Any wireless network Traveler devices eTravel PlanitGo Server Airlines Hotels Context aware and adaptive service delivery
  • 13. Thank You !

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