Motorola Kablosuz Çözümler ve RFID Tim Zimmerman Bill Clark Tibet Oğurtanı Teknoloji Müdürü Kurumsal Mobilite İş Çözümleri
Unrivaled breadth of mobility and communications products <ul><li>The Technology </li></ul><ul><ul><li>In/Out Wireless Cov...
Current RF System s 1 Enterprise LAN SCALABILITY MANAGEMENT SECURITY Enterprise RFID Application Enterprise RFID Applicati...
Industry Recognition for Motorola RFID <ul><li>Voted  #1 RFID Vendor To Turn To by AMR Research </li></ul><ul><li>Motorola...
RFID UHF Infrastructure Products  Antennas  Handheld Fixed Reader European ETSI Standard AN480 XR480EU EU MC9090
<ul><li>Released in 2006 , the XR480 has good traction in EMEA with both partners and end users. </li></ul><ul><li>Based o...
<ul><li>Released in 2007, the MC9090 EU version has all the same features as the general MC9000 series but with  ETSI 300-...
Mobile Carts Pallet Jacks Shrink Wrappers Pallet Jacks Skate Wheel Conveyors Forklifts Clamp Trucks Portals
Motorola RFID Asset Management Solution <ul><li>Motorola Access Ports </li></ul><ul><li>RFS7000 RF Management Switch </li>...
10 Reasons Why. . .  <ul><li>Unrivaled history of innovation and technical expertise </li></ul><ul><li>#1 Market Share in ...
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  • GO THROUGH THIS SLIDE VERY SLOWLY. Clearing: Same look with this architecture – with readers connecting to the RFID network which communicates with RFID tags. RFID applications run in a similar architecture – distributed fat readers as opposed to access points. Same transition. Instead of devices, there are tags. RFID tag – talking bar code. We invented the bar code, now we’re doing it again in an open standards environment. But where am I going with the connection? Instead of building separate networks, we’re collapsing them to create RF Switching. They will merge together. Click Now the switch is still in the middle. But it connects out to the readers which speak to the tags, and it connects to the ports which still speak to the mobile units. Migrating to an RF Switching domain. Now RFID can also experience the scalability, management, and security we were able to create with 802.11. Like we created 802.11, we created the bar code. We understand this space in the same way. By combining and collapsing the two environments, by bridging the gap between 802.11 and RFID, the possibilities are endless. Transition: Let me give you an example. Why Wi-NG Expands the Boundaries of Wi-Fi Deployment New Feature set Supports “RF Abstraction” Hardware Independent Enabled to support evolving RF Technologies Mesh , FMC, 802.11n, WiMAX Supports the Integration of Third-party Applications NAC, Locationing systems Speeds up feature development Enables faster response to security threats ------------------------------------------------------------------ Within RF Switching we have RF Abstraction that allows us to easily add support any emerging RF technology, not just RFID. Fixed Mobile Convergence for example. Large percentage (24%) of cell phone calls are made within an enterprise – those charges all run through a carrier. Fixed mobile convergence with dual-mode VoIP phones (already being manufactured by several handset vendors) – will be able to switch back and forth seamlessly between the wireless network and the carrier when the user is out of range. The switching architecture will be able to handle that convergence – and deliver carrier-independent communication. The next area I want to talk briefly about is WiMax. Supporting cellular broadband/WAN Connectivity and bridge Wi-Fi units in a LAN. Then there’s Mesh… Mesh is the extension cord of the network. Deploying Wi-Fi over large coverage areas – college campuses, manufacturing plants, and even metro areas. Integrating within the wireless switching platform. Transition: All of this technology continues to emphasize our strategy around enterprise mobility.
  • Experience Long history in RFID: since 2001 ISO 2000certified/ mature operations Highest skilled applications engineers, engineering design, testing &amp; support Global industry experience Innovation Over 75 years of technology innovation Broad RF leadership Many firsts in RFID: Portal, Mobile, Handheld, Multi-protocol, Customers Installations Over 300 RFID Patents Products Most complete suite of RFID products in the industry Wireless, Mobile, Scanning &amp; RFID RFID Performance Leader
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    1. 1. Motorola Kablosuz Çözümler ve RFID Tim Zimmerman Bill Clark Tibet Oğurtanı Teknoloji Müdürü Kurumsal Mobilite İş Çözümleri
    2. 2. Unrivaled breadth of mobility and communications products <ul><li>The Technology </li></ul><ul><ul><li>In/Out Wireless Coverage </li></ul></ul><ul><ul><li>Wireless Everywhere </li></ul></ul><ul><ul><li>Mobile Philosophy </li></ul></ul><ul><ul><li>Over 400 combined </li></ul></ul><ul><ul><ul><li>RFID-Centric Patents </li></ul></ul></ul><ul><li>The Application </li></ul><ul><ul><li>Yard/Facility/Campus Communication </li></ul></ul><ul><ul><ul><li>WiFi, Mesh, Private Radio Networks, Wi-NG, Mobile Handhelds </li></ul></ul></ul><ul><ul><li>Data Capture/Processing </li></ul></ul><ul><ul><ul><li>RFID, Bluetooth, Imaging </li></ul></ul></ul><ul><ul><li>Centralized Management </li></ul></ul><ul><ul><ul><li>RFID Switch, QOS, Auto Config. </li></ul></ul></ul><ul><ul><li>Security </li></ul></ul><ul><ul><ul><li>RFID, Biometrics </li></ul></ul></ul>Enterprise RF Switch Laptop Enterprise Mobile Rugged Mobile Mobile Devices Mobile RFID RFID Handheld Fixed RFID Forklift / Mobile RFID RFID Networking Imaging Wireless Biometrics
    3. 3. Current RF System s 1 Enterprise LAN SCALABILITY MANAGEMENT SECURITY Enterprise RFID Application Enterprise RFID Application RF Switching (4 th Generation Wireless) RF Switching Architecture Wi-Fi, RFID, VoWLAN WiMAX , FMC, Mesh RF TAGS Enterprise LAN
    4. 4. Industry Recognition for Motorola RFID <ul><li>Voted #1 RFID Vendor To Turn To by AMR Research </li></ul><ul><li>Motorola RFID Customer Awards </li></ul><ul><ul><li>State of Hawaii – ComputerWorld Honors laureate </li></ul></ul><ul><ul><li>Kimberly Clark – Best RFID Pilot, RFID World </li></ul></ul><ul><ul><li>Falabella - Top Innovator honor, Apparel Magazine </li></ul></ul><ul><ul><li>Lexar - Supply & Demand Chain Executive 100 Award </li></ul></ul><ul><ul><li>Montreal Transit – Service Enhancement Award, RFID Journal </li></ul></ul><ul><li>Rated #1 RFID product for retail by RIS (Retail Information Systems) magazine </li></ul><ul><li>Ranked #1 by ABI Research in latest UHF RFID Vendor Matrix </li></ul><ul><ul><li>Highest level of RFID product innovation </li></ul></ul><ul><ul><li>Large amount of real-world implementations </li></ul></ul>
    5. 5. RFID UHF Infrastructure Products Antennas Handheld Fixed Reader European ETSI Standard AN480 XR480EU EU MC9090
    6. 6. <ul><li>Released in 2006 , the XR480 has good traction in EMEA with both partners and end users. </li></ul><ul><li>Based on Windows CE this device can easily host middleware or filter applications to help small location deployments. </li></ul><ul><li>The XR480 has many interface options and can support 6-8 antennas for portal configurations </li></ul><ul><li>Web configuration allows easy set up </li></ul>Warehouse and Logistics…… …..XR480 Series
    7. 7. <ul><li>Released in 2007, the MC9090 EU version has all the same features as the general MC9000 series but with ETSI 300-220 support . </li></ul><ul><li>Based on Motorola Platform Architecture version 1, running WM5.0 and supporting Image capture for multimodal applications. </li></ul><ul><li>Supports Gen2 EPC tags </li></ul><ul><li>Variable Duty Cycle support </li></ul><ul><li>US version sold over 3500 units </li></ul>Warehouse and Logistics…… …..MC9090 RFID Series
    8. 8. Mobile Carts Pallet Jacks Shrink Wrappers Pallet Jacks Skate Wheel Conveyors Forklifts Clamp Trucks Portals
    9. 9. Motorola RFID Asset Management Solution <ul><li>Motorola Access Ports </li></ul><ul><li>RFS7000 RF Management Switch </li></ul>RFID Asset Tags Readers & Antennas Multi-Modal Handhelds RF Management <ul><li>Manual/Item Scanning </li></ul><ul><li>Exception Processing </li></ul><ul><li>Fixed </li></ul><ul><li>Stationary </li></ul><ul><li>Mobile </li></ul><ul><li>Reusable </li></ul><ul><li>Asset Tags </li></ul>Next <ul><li>Moto Tags </li></ul><ul><li>Partner Tags </li></ul><ul><li>Clustering </li></ul><ul><li>Opportunistic Locationing </li></ul><ul><li>Mobile AP Triangulation </li></ul><ul><li>Security </li></ul><ul><li>Centralized RF Management </li></ul><ul><li>Auto Config. </li></ul>
    10. 10. 10 Reasons Why. . . <ul><li>Unrivaled history of innovation and technical expertise </li></ul><ul><li>#1 Market Share in RFID Readers & Tags </li></ul><ul><li>Industry Recognition </li></ul><ul><li>Most Complete RFID Solution </li></ul><ul><ul><li>Broadest RFID portfolio, including readers in multiple form factors </li></ul></ul><ul><li>Highest Performing RFID Product Line </li></ul><ul><ul><li>RFID Fixed Readers </li></ul></ul><ul><ul><li>RFID Handheld Readers </li></ul></ul><ul><ul><li>RFID Mobile Readers </li></ul></ul><ul><li>RFID Deployment Leadership </li></ul><ul><ul><li>Industry and application Expertise </li></ul></ul><ul><li>#1 Leadership in North American Retail </li></ul><ul><li>Broadest/Deepest Ecosystem of Partners Across Industries </li></ul><ul><li>Broad portfolio of mobile communications and data capture products </li></ul><ul><li>GLOBAL capabilities beyond any of our competitors </li></ul><ul><ul><li>Global Product Offerings, Service & Support </li></ul></ul>
    11. 11. Questions?

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