Adding value for patients
online health work
Paul K Lawton
Digital Counsellor, Cohn & Wolfe
what do patients want?
how do patients live in the
digital age?
what are patients doing?
what can pharma do?
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Adding value for patient's online health work by Paul K Lawton

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OPMA session March 6, 2014

Published in: Business
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Adding value for patient's online health work by Paul K Lawton

  1. 1. Adding value for patients online health work Paul K Lawton Digital Counsellor, Cohn & Wolfe
  2. 2. what do patients want?
  3. 3. how do patients live in the digital age?
  4. 4. what are patients doing?
  5. 5. what can pharma do?
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