Adding value for patient's online health work by Paul K Lawton
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Adding value for patient's online health work by Paul K Lawton

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OPMA session March 6, 2014

OPMA session March 6, 2014

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Adding value for patient's online health work by Paul K Lawton Adding value for patient's online health work by Paul K Lawton Presentation Transcript

  • Adding value for patients online health work Paul K Lawton Digital Counsellor, Cohn & Wolfe
  • what do patients want?
  • how do patients live in the digital age?
  • what are patients doing?
  • what can pharma do?