QUALITY
@ SPEED
Peter Cochrane
cochrane.org.uk
ca-global.org
COCHRANE
a s s o c i a t e s
Sunday, 7 July 13
Incremental change and steady technological
progress has allowed us to realise and maintain
high quality products and serv...
We are expert at designing and creating
hardware based systems of very high quality and
reliability from concatenated comp...
We have not enjoyed the
same level of success in
the realm of software
and it still remains a
challenging arena...
...but ...
Our Systems
and Services
now perform and
deliver to a very high
standard & level of qualitySunday, 7 July 13
BUT; this is not the finishing line, nor is it the
end of the story....
Sunday, 7 July 13
B e c a u s e W E
Are E N T E R I N G
A NEW ERA
- Less deterministic
- Emergent behaviours
- Highly networked
- Shorter ha...
Computing power, creativity and innovation, is
migrating to the periphery, toward the individual,
it is multi-device, mult...
Sunday, 7 July 13
Human inability
& lim itationsYears
HalfLifeofKnowledge
Physics <13 years
Medic < 5 years
ITC < 1 year
TimeYears
Sunday, 7...
Years
HalfLifeofKnowledge
TimeYears
Our mathematical framework
is limited to < 5 variables
Sunday, 7 July 13
Sunday, 7 July 13
THi n G THAT
T h i n k L I N K
Communication,Collaboration
Autonomy, Evolution,AI + AL
Social Nets,Work, Interaction
And t...
IN THIS WOR LD
T H I N G B E C O M E
LESS CLEAR
Expertise in short supply
No real experience base
Outcome unpredictable
Kn...
OUR PAST LOOKS LIKE
THIS - BUT THE
FUTURE
MIGHT
NOT !
Sunday, 7 July 13
perfection is
the enemy
of good
Enough
Sunday, 7 July 13
W h at D oes
Mean ??
Sunday, 7 July 13
IT MEAns doing
sufficient
- Hitting the target once
- Using miniminimal energy
- Overcoming multiple unknowns
- Coping wit...
MO t h er
Na t u r e
- Optimises
nothing
- Minimizes
energy and
material used
- Improves to a point
of equilibrium and
som...
and sacrifices organisms
without a care or thought
MO t h er
Na t u re
Taps on the door of
Survival of
the
Fortunate
Sunda...
T H E R E A L L Y
B A D N E W S
We are not good at complexity
and/or non-linear systems:
- limited dimensional thinking
- ...
T H E B I G
Question
Will any of our
tried and tested
design and quality
control methods
and techniques
work in the new
a ...
AND;what will
s u c c e s s l o o k
like ?
“A satisfactory result by a
mechanism or mechanisms
t h a t w e d o n ’ t f u l...
Speed
Technology
Demand
Change
Expectation
Networking
Innovation
AI AL
Acceptance
Adaptation
Sunday, 7 July 13
An accelerating
Cycle
...with more and more
machine defined and dominated
cycles and integrated components
Sunday, 7 July 13
HOW Will
All This
S h a p e
Up AND
W h a t
will the
END GAME
LOOK LIKE ?
Sunday, 7 July 13
Sunday, 7 July 13
Will make new and very different
demands of us, our infrastructures, the
way we design, produce, deliver, manage, and
orga...
now is the time to
start thinking
Thank You
cochrane.org.uk
ca-global.org
COCHRANE
a s s o c i a t e s
Sunday, 7 July 13
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Quality at Speed

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Quality is now something most people can take for granted. The products they buy and services they enjoy perform to high levels of reliability and quality year on year. But it wasn’t always that way! We arrived here through the incremental improvement of our technology and processes over many decades. At better than 6 sigma hardware components now provide us with quality vehicles, phones, computers, food, clothing, services and lives. But we cannot relax!

Quality is not a destination, it is the lifeblood of what we do and achieve, and we are approaching a new and very different era sometimes defined as the ‘Second Industrial Revolution’. This involves the printing and programing of materials as opposed to the smelting, molding, machining and laborious assembly of components into ‘products’. And as this far more evolutionary and eco friendly time now approaches, it also offers the only visible route to global sustainability through the minimization of energy and material use, whilst achieving a near 100% recycling.

Mother nature optimizes nothing, she looks to the survival of ‘The Fortunate’ and achieves this by targeting ‘Good Enough‘ solutions and levels of performance. This model fits well with our anticipated future of rapid change, shortened usage lifetimes, and knowledge creation rates that will make it impossible for any of us to keep up to date with developments. Today Medical Doctors see a knowledge half life of 5 years, Physicists enjoy 13 years, but technologists get only 1 year if they are lucky! This is already manifest in the traffic and activity on The Internet and in The Cloud, with Social Networking/Working, BYOD, and the migration of innovation to the edge of networks. The emergence of AI information systems and distributed manufacturing is also running in parallel.

So, our challenge is now to anticipate, adapt, and change in advance of the technology driven changes to come. For sure, quality and quality systems will be drastically different in another 30 years. Quality taken for granted will have to become quality at speed!

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Transcript of "Quality at Speed"

  1. 1. QUALITY @ SPEED Peter Cochrane cochrane.org.uk ca-global.org COCHRANE a s s o c i a t e s Sunday, 7 July 13
  2. 2. Incremental change and steady technological progress has allowed us to realise and maintain high quality products and services decade after decade... ...we have become masters of design, production, delivery, and support... Sunday, 7 July 13
  3. 3. We are expert at designing and creating hardware based systems of very high quality and reliability from concatenated components that exhibit known imperfections and limitations in performance... ...failures and limitations are counterbalanced! Sunday, 7 July 13
  4. 4. We have not enjoyed the same level of success in the realm of software and it still remains a challenging arena... ...but we have attained workable levels of quality through the applicationof good practice, and the evolution of standards... Sunday, 7 July 13
  5. 5. Our Systems and Services now perform and deliver to a very high standard & level of qualitySunday, 7 July 13
  6. 6. BUT; this is not the finishing line, nor is it the end of the story.... Sunday, 7 July 13
  7. 7. B e c a u s e W E Are E N T E R I N G A NEW ERA - Less deterministic - Emergent behaviours - Highly networked - Shorter half lives - Far more organic - Faster change More evolutionary than designed Sunday, 7 July 13
  8. 8. Computing power, creativity and innovation, is migrating to the periphery, toward the individual, it is multi-device, multi-screen - and it is going global...people and things on-line... Sunday, 7 July 13
  9. 9. Sunday, 7 July 13
  10. 10. Human inability & lim itationsYears HalfLifeofKnowledge Physics <13 years Medic < 5 years ITC < 1 year TimeYears Sunday, 7 July 13
  11. 11. Years HalfLifeofKnowledge TimeYears Our mathematical framework is limited to < 5 variables Sunday, 7 July 13
  12. 12. Sunday, 7 July 13
  13. 13. THi n G THAT T h i n k L I N K Communication,Collaboration Autonomy, Evolution,AI + AL Social Nets,Work, Interaction And they have a natural ability to synchronize without external stimulus or influence Sunday, 7 July 13
  14. 14. IN THIS WOR LD T H I N G B E C O M E LESS CLEAR Expertise in short supply No real experience base Outcome unpredictable Knowledge sparse Definitions difficult Standards lacking V i r g i n T e r r i t o r y Quality will be different ! Sunday, 7 July 13
  15. 15. OUR PAST LOOKS LIKE THIS - BUT THE FUTURE MIGHT NOT ! Sunday, 7 July 13
  16. 16. perfection is the enemy of good Enough Sunday, 7 July 13
  17. 17. W h at D oes Mean ?? Sunday, 7 July 13
  18. 18. IT MEAns doing sufficient - Hitting the target once - Using miniminimal energy - Overcoming multiple unknowns - Coping withmultiple variables Sunday, 7 July 13
  19. 19. MO t h er Na t u r e - Optimises nothing - Minimizes energy and material used - Improves to a point of equilibrium and sometimes superiority and then ceases all improvement These are the key principals of all natural systems and applicable to those we are now engineering for the future... . . . e m e r g e n t behaviour is the net and natural result ! Sunday, 7 July 13
  20. 20. and sacrifices organisms without a care or thought MO t h er Na t u re Taps on the door of Survival of the Fortunate Sunday, 7 July 13
  21. 21. T H E R E A L L Y B A D N E W S We are not good at complexity and/or non-linear systems: - limited dimensional thinking - no general mathematics - no general theory - lack of expertise - minimal experience - evolutionary thinking is raw - emergent behaviours largely unpredictable Sunday, 7 July 13
  22. 22. T H E B I G Question Will any of our tried and tested design and quality control methods and techniques work in the new a n d f a r m o r e complex future ?? Sunday, 7 July 13
  23. 23. AND;what will s u c c e s s l o o k like ? “A satisfactory result by a mechanism or mechanisms t h a t w e d o n ’ t f u l l y understand, cannot fully characterize or quantify, and non optimal in the traditional sense” Sunday, 7 July 13
  24. 24. Speed Technology Demand Change Expectation Networking Innovation AI AL Acceptance Adaptation Sunday, 7 July 13
  25. 25. An accelerating Cycle ...with more and more machine defined and dominated cycles and integrated components Sunday, 7 July 13
  26. 26. HOW Will All This S h a p e Up AND W h a t will the END GAME LOOK LIKE ? Sunday, 7 July 13
  27. 27. Sunday, 7 July 13
  28. 28. Will make new and very different demands of us, our infrastructures, the way we design, produce, deliver, manage, and organise societies, companies, people... quality..... A world of of more things than people Sunday, 7 July 13
  29. 29. now is the time to start thinking Thank You cochrane.org.uk ca-global.org COCHRANE a s s o c i a t e s Sunday, 7 July 13
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