Hey, Nice and informative post. Editor http://www.facebookster.com
posted by guest896190 on Facebook Application Marketing [slide 1] (1 month ago, 0 since then)
As usual a great deck Dave. Acquisition via CPA advertising is straightforward for our Facebook App so we are going to use this as a guide for tuning our activation, retention and referral goals. Big props to Andrew Chen's writings on this as well. He's another great mind in the area. I haven't seen any case studies around executing this for facebook. We will likely pull data from 3-4 3rd party sources to measure our goals. If anyone is interested, maybe I will put something together.
posted by PeteMauro on Startup Metrics 101: a Product & Marketing Workshop [slide 1] (5 months ago, 3 since then)
great stuff pete :)
posted by dmc500hats on Facebook Application Marketing [slide 1] (10 months ago, 1 since then)


