Go viral for victory II - Spread your news on social networks
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Go viral for victory II - Spread your news on social networks

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Go viral for victory II - Spread your news on social networks Go viral for victory II - Spread your news on social networks Presentation Transcript

  • Go viral for victory II. Spread your news on social networksPES activists’ forum Warsaw, 04.12.2010.Sara Montinaro, PES Communications unitsara.montinaro@pes.org
  • Why is important to be online?
  • Why is important to be online?• to be known • to keep in contact• to share stories • to get organised
  • Why is important to be online?
  • Why is important to be online? ... to build a community!
  • Added value for PES activist
  • Added value for PES activistEU dimension
  • Added value for PES activist EU dimension• spread PES related stories• keep in touch with your European comrades• organise and advertise PES events
  • Added value for PES activist EU dimension Local dimension• spread PES related stories• keep in touch with your European comrades• organise and advertise PES events
  • Added value for PES activist EU dimension Local dimension• spread PES related stories • make PES content available and easily accessible• keep in touch with your European comrades • help comrades with foreign language content• organise and advertise PES events • organise and advertise your events
  • online vs. offline
  • online vs. offlineSynergyit is all about interaction:
  • online vs. offlineSynergyit is all about interaction:• I go online to organise offline actions, events, meetings• I go online to share offline stories with my community and advertise them
  • Content_source
  • Content_source• Self-produced
  • Content_source• Self-produced • Format: pics, notes, docs, status, blog posts
  • Content_source• Self-produced • Format: pics, notes, docs, status, blog posts• Synchronised
  • Content_source• Self-produced • Format: pics, notes, docs, status, blog posts• Synchronised • with the PES: RSS feeds for your notes, share status articles and links
  • Content_source• Self-produced • Format: pics, notes, docs, status, blog posts• Synchronised • with the PES: RSS feeds for your notes, share status articles and links • with yourself: twitter, flickr, youtube, blog
  • Content_diffusion
  • Content_diffusion• It is based on your online reputation and your networks itself
  • Content_diffusion• It is based on your online reputation and your networks itself • Use multimedia content (images are welcomed)
  • Content_diffusion• It is based on your online reputation and your networks itself • Use multimedia content (images are welcomed) • tag, like, share (profiles, groups, pages, links, status updates)
  • Content_diffusion• It is based on your online reputation and your networks itself • Use multimedia content (images are welcomed) • tag, like, share (profiles, groups, pages, links, status updates) • connect to a specific community (Re:new, myspace, PES facebook page, etc) and exchange info and stories
  • Content_diffusion• It is based on your online reputation and your networks itself • Use multimedia content (images are welcomed) • tag, like, share (profiles, groups, pages, links, status updates) • connect to a specific community (Re:new, myspace, PES facebook page, etc) and exchange info and stories • notify/message if possible
  • online vs. offlineSocial Network SystemsSynergyit is all about interaction:• I go online to organise offline actions, events, meetings• I go online to share with my community and advertise offline stories
  • online vs. offlineSocial Network SystemsSynergyit is all about interaction:• I go online to organise offline actions, events, meetings• I go online to share with my community and advertise offline stories
  • online vs. offlineSocial Network SystemsSynergyit is all about interaction:• I go online to organise offline actions, events, meetings• I go online to share with my community and advertise offline stories
  • online vs. offlineSocial Network SystemsSynergyit is all about interaction:• I go online to organise offline actions, events, meetings• I go online to share with my community and advertise offline stories
  • online vs. offlineSocial Network SystemsSynergyit is all about interaction:• I go online to organise offline actions, events, meetings• I go online to share with my community and advertise offline stories
  • _facebook
  • _facebookProfile, page or group?
  • _facebookProfile, page or group?There are no definitive solutions
  • _facebook
  • _facebook_Pagestatustageventspics&videossuggest to friendsdiscussionsinsightssynchronisationsend updates
  • _facebook_Page _Groupstatus statustag tagevents eventspics&videos pics&videossuggest to friends add friendsdiscussions documentsinsights notificationssynchronisation Privacy settingssend updates group chat @facebook.com
  • _twitter @PES_PSE
  • _twitter @PES_PSE •use the #tag #re_new
  • _twitter @PES_PSE •use the #tag #re_new •retweet PES updates
  • _twitter @PES_PSE •use the #tag #re_new •retweet PES updates •use @PES_PSE
  • _twitter @PES_PSE •use the #tag #re_new •retweet PES updates •use @PES_PSE •follow
  • _twitter @PES_PSE •use the #tag #re_new •retweet PES updates •use @PES_PSE •follow •sync with facebook
  • _flickr http://www.flickr.com/photos/pesmanifesto2009/
  • _flickr http://www.flickr.com/photos/pesmanifesto2009/ •groups
  • _flickr http://www.flickr.com/photos/pesmanifesto2009/ •groups •http://www.flickr.com/groups/renew/
  • _flickr http://www.flickr.com/photos/pesmanifesto2009/ •groups •http://www.flickr.com/groups/renew/ •http://www.flickr.com/groups/my-pes/
  • _flickr http://www.flickr.com/photos/pesmanifesto2009/ •groups •http://www.flickr.com/groups/renew/ •http://www.flickr.com/groups/my-pes/ •sets
  • _flickr http://www.flickr.com/photos/pesmanifesto2009/ •groups •http://www.flickr.com/groups/renew/ •http://www.flickr.com/groups/my-pes/ •sets •tags
  • _flickr http://www.flickr.com/photos/pesmanifesto2009/ •groups •http://www.flickr.com/groups/renew/ •http://www.flickr.com/groups/my-pes/ •sets •tags •sync with facebook
  • _youtube http://www.youtube.com/user/europeansocialists?feature=mhum
  • _youtube http://www.youtube.com/user/europeansocialists?feature=mhum •embed your videos in your blogs
  • _youtube http://www.youtube.com/user/europeansocialists?feature=mhum •embed your videos in your blogs •share
  • _youtube http://www.youtube.com/user/europeansocialists?feature=mhum •embed your videos in your blogs •share •like
  • _youtube http://www.youtube.com/user/europeansocialists?feature=mhum •embed your videos in your blogs •share •like •sync with facebook
  • _blog http://www.blogger.com/
  • _blog http://www.blogger.com/•create your blog online
  • _blog http://www.blogger.com/•create your blog online•manage the layout
  • _blog http://www.blogger.com/•create your blog online•manage the layout•multiple editors
  • _blog http://www.blogger.com/•create your blog online•manage the layout•multiple editors•easy add-on applications
  • _blog http://www.blogger.com/•create your blog online•manage the layout•multiple editors•easy add-on applications•... for the more experts Wordpress
  • _MyPES http://my.pes.org
  • _MyPES http://my.pes.orgUse MyPES to get organised with other PESactivists
  • _MyPES http://my.pes.orgUse MyPES to get organised with other PESactivists•Exchange corner: the securized forum
  • _MyPES http://my.pes.orgUse MyPES to get organised with other PESactivists•Exchange corner: the securized forum•City groups: new features coming soon
  • _MyPES http://my.pes.orgUse MyPES to get organised with other PESactivists•Exchange corner: the securized forum•City groups: new features coming soon•Share MyPES content on facebook andtwitter
  • Thank you!
  • The incomplete list of social networks’ key words
  • _interconnectivity
  • _tag
  • _share
  • _feedback
  • _proactivity
  • _wiki
  • _community
  • _regularity
  • _story-telling
  • _information
  • _communication
  • _RSS
  • _advertising
  • _organising
  • _synchronisation
  • _regularity
  • _never definitive