Fox mobile health 2011

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  • Web 2.0 Summit map
  • Web 2.0 Summit map
  • QMapTitle: Account of the Islands of the Mediterranean.Author: Martellus, Henricus, Germanus; FlorenceDate: 1489Source: British LibraryDescription: (Whole map) World map, including the Cape of Good Hope, rounded by Bartolomeo Dias in 1488.Language: Latin http://blogs.library.auckland.ac.nz/arts/archive/2008/08/18/Medieval-Travel-Writing-online.aspx
  • 48% of wireless users look online for information about doctors or other health professionals, compared with 31% of internet users who do not have mobile access.
  • 9% of cell phone users have software applications or “apps” on their phones that help them track or manage their health. Some 15% of those ages 18-29 have such apps.
  • More than a quarter of American adults – 26% – used their cell phones to learn about or participate in the 2010 mid-term election campaign.  In a post-election nationwide survey of adults, the Pew Research Center’s Internet & American Life Project found that 82% of adults have cell phones. Of those cell owners, 71% use their phone for texting and 39% use the phone for accessing the internet. With that as context, the Pew Internet survey found that:14% of all American adults used their cell phones to tell others that they had voted.12% of adults used their cell phones to keep up with news about the election or politics. 10% of adults sent text messages relating to the election to friends, family members and others.6% of adults used their cells to let others know about conditions at their local voting stations on election day, including insights about delays, long lines, low turnout, or other issues. 4% of adults used their phones to monitor results of the election as they occurred. 3% of adults used their cells to shoot and share photos or videos related to the election.1% of adults used a cell-phone app that provided updates from a candidate or group about election news. 1% of adults contributed money by text message to a candidate or group connected to the election like a party or interest group.  If a respondent said she or he had done any of those activities in the last campaign season, we counted that person in this 26% cohort. Throughout this report we call this group “mobile political users” or the “mobile political population.”
  • Quote attributed to W. Edwards DemingMap Title: Account of the Islands of the Mediterranean.Author: Martellus, Henricus, Germanus; FlorenceDate: 1489Source: British LibraryDescription: (Whole map) World map, including the Cape of Good Hope, rounded by Bartolomeo Dias in 1488.Language: Latin http://blogs.library.auckland.ac.nz/arts/archive/2008/08/18/Medieval-Travel-Writing-online.aspx
  • Fox mobile health 2011

    1. 1. What Really WorksMay 4, 2011@SusannahFox#mh11<br />
    2. 2. The view from the Web 2.0 Summit, 2010<br />
    3. 3. “Your map is wrong” – Mark Zuckerberg<br />
    4. 4. The view from Europe, 1489<br />
    5. 5. 6 in 10 U.S. adults go online wirelessly<br />Nov 2010 survey<br />
    6. 6. 85% of U.S. adults have a cell phone<br />Teens data Sept 2009; adults data Nov 2010<br />
    7. 7. 1 in 4 adults use apps<br />All adults<br />85% use cell phones<br />35% have apps<br />24% use apps<br />May 2010 and Nov 2010 surveys <br />
    8. 8. Mobile reaches a different audience<br />4 in 10 U.S. adults have used their cell phones to access the internet:<br />48% of African Americans<br />40% of Latinos<br />31% of whites<br />1 in 4 U.S. adults used their cell phones for political activities during the 2010 election:<br />36% of African Americans<br />25% of Latinos and whites<br />November 2010 survey <br />
    9. 9. Mobile health<br />15% of U.S. adults have used their cell phones to look for health information:<br />28% of 18-29 year-olds <br />16% of 30-49 year-olds<br />6% of those ages 50+<br />21% of Latinos<br />15% of African Americans<br />13% of non-Hispanic whites<br />September 2010 survey <br />
    10. 10. Peer-to-peer health care<br />The online conversation about health is being driven forward by two significant trends identified by the Pew Internet Project:<br />The Mobile Difference<br />The Diagnosis Difference<br />
    11. 11. “In God we trust. All others must bring data.” <br />– W. Edwards Deming<br />
    12. 12. Free data!<br />All of our reports, data sets, presentations, etc. are on our site:<br />http://www.pewinternet.org<br />Quick data questions:<br />@SusannahFox<br />

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