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Hashtag Confidential: Everything Recruiters Need to know about Twitter
 

Hashtag Confidential: Everything Recruiters Need to know about Twitter

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Presentation to Colorado Talent Recruiters Network February 2014

Presentation to Colorado Talent Recruiters Network February 2014

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  • HousekeepingTweet, use your phoneYou will get copies – I was watching Jimmy Fallon
  • There are over 510 million twitter users. (source: All Twitter)32 percent of all internet users are using Twitter. (source: Marketing Land)In 2012, 1 million accounts are added to Twitter everyday. (source: Infographics Labs)11 accounts are created every second on Twitter. (source: Infographics Labs)There are 175 million tweets sent from Twitter every day in 2012. (source: Infographics Labs)The average user follows (or is followed by) 51 people. (source: Diego Basch’s Blog)Top 3 countries on Twitter are the USA at 107 million, Brazil 33 million and Japan at nearly 30 million. (source: Jeff Bullas)34% of job seekers use Twitter to help find work; up from 26% in 2011. (source: jobvite)69 percent of follows on Twitter are suggested by friends. (source: Web Analytics World)11% had a contact share a job on Twitter. (source: jobvite)26 percent of retweets are incited by a request to retweet. (source: Web Analytics World)10% jobseekers searched for jobs on Twitter. (source: jobvite)55% of Twitter users are 35 or older, The average Twitter user is 37.3 years old. (source: pingdom)67% of Twitter-using job seekers are male, 69% are under the age of 40, 46% earn more than $75,000 and 44% are college graduates. (source: jobvite)50 percent of Twitter users are using the social network via mobile. (source: Microsoft)
  • Google = 202MYoutube = 191FB = 144Twiiter = 5th on the listMSNLINKEDIN = (after pinterest, live.com, yelp, etc.) 49 Million = 21st on the list
  • PersonaPersonCompanyMediaProductEvent
  • SAD TWITTER ACCOUNT
  • SAD TWITTER ACCOUNT
  • Whajt is employer branding? Making people want to work at your place of business.i.e., Cruise ship advertising – screening in and screening outWhat do people want to know…some of it is the lofty stuff…but really it’s the daily details….where will I eat lunch, will people laugh at my jokes, can I decorate my cube, will I get promoted if I work hard, are these my peeps?
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  • Swedish flash mob – bruno mars - amazing
  • Swedish flash mob – bruno mars - amazing

Hashtag Confidential: Everything Recruiters Need to know about Twitter Hashtag Confidential: Everything Recruiters Need to know about Twitter Presentation Transcript