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Twitter 101
What is Twitter?
What is Twitter? Micro-blogging Service
What is Twitter? Micro-blogging Service                           Broadcasts or                           Messages sent ...
What is Twitter? Micro-blogging Service                           Broadcasts or                           Messages sent ...
What is Twitter? Micro-blogging Service                            Sent out in                           reverse        ...
Why do people use    Twitter?
Connect + socialise
FriendsConnect + socialise
Friends   CelebritiesConnect + socialise
Friends   Celebrities   BrandsConnect + socialise
… and More …Connect + socialise
.. Status updates         (motivations)Keep followers interested     Inspire others
.. currently working on            (motivations)   Keep followers interested        Inspire OthersShare your Skills and Kn...
.. share articles of interest            (motivations)Build Authority in a Given Area   Being a Thought Leader
.. share media       (motivations)Personalise your Stream     Be ‘Human’ Share your Fun Side
.. voice opinions      (motivations)    Democracy     Freedom       Praise    Complaints    Be ‘Human’Stand for Something
.. join a #conversation                 (motivations)        Be Part of a Movement           Meet New PeopleShare informat...
Why do businesses and brands use     Twitter?
Consumers/Fans   Clients   Others in the Industry   Connect + socialise
.. Status updates       (motivations)Broadcast Latest News Share Latest Content     Be ‘Human’
.. currently working on               (motivations)Address current concerning issues            - Site Maintenance     - P...
.. share articles of interest            (motivations)Share Valuable Related Content        Promote Others    Build Indust...
.. share media          (motivations)         Add Value         - How-To Videos        - Show Examples       - Show Inside...
.. monitor your brand       (motivations)  Customer Service- Address direct complaints   - Acknowledge Praise      Be ‘Hum...
.. start a #conversation              (motivations)      Audience Engagement     Create Brand AdvocatesGenerate Hype and B...
using twitter
using twitter                @username                use the ‘@’ symbol to mention                another Twitter account...
using twitter                RT@Username                Short for ‘ReTweet’                Twitter and many other Twitter ...
using twitter                Favourite                Bookmarking device. Save                tweets from other users with...
using twitter                #hashtag                use the ‘#’ symbol to begin or join a                conversation sur...
Tools you can use to manage TwitterTweetdeck       Manage with Desktop Clients
echofon      Manage with Desktop Clients
hootsuite        Manage with Desktop Clients
Like this presentation?      @MXYZ      _
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Twitter101

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A very basic guide to Twitter, for Beginners. And the generally confused.

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  • Web 2.0rigami Twitter Bird Logo. Credit: http://blog.iampaddy.com/2008/11/12/web-20rigami/
  • Praktika: A Free Set. Credit: Dry Icons http://www.smashingmagazine.com/2008/09/23/practika-a-free-icon-set/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/6 Free New Social Icons – Twitter, Stumble, RSS, Delicious and Reddit. Credit: Dellustrations.com http://designreviver.com/freebies/6-free-new-social-icons-digg-twitter-stumble-rss-delicious-reddit/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Other uses: use as status update, currently working on, sharing information and content.Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/6 Free New Social Icons – Twitter, Stumble, RSS, Delicious and Reddit. Credit: Dellustrations.com http://designreviver.com/freebies/6-free-new-social-icons-digg-twitter-stumble-rss-delicious-reddit/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • The Blue Bird. Credit: http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/Cute Tweeters Icon Set. Credit: MirjamiManninen http://www.smashingmagazine.com/2009/01/23/friday-freebies-flavours-icon-set-and-cute-tweeters-icon-set/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/Cute Tweeters Icon Set. Credit: MirjamiManninen http://www.smashingmagazine.com/2009/01/23/friday-freebies-flavours-icon-set-and-cute-tweeters-icon-set/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/Cute Tweeters Icon Set. Credit: MirjamiManninen http://www.smashingmagazine.com/2009/01/23/friday-freebies-flavours-icon-set-and-cute-tweeters-icon-set/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/Cute Tweeters Icon Set. Credit: MirjamiManninen http://www.smashingmagazine.com/2009/01/23/friday-freebies-flavours-icon-set-and-cute-tweeters-icon-set/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/Cute Tweeters Icon Set. Credit: MirjamiManninen http://www.smashingmagazine.com/2009/01/23/friday-freebies-flavours-icon-set-and-cute-tweeters-icon-set/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/
  • Twitter icon for a fluid app. Credit: MihaFilejhttp://www.flickr.com/photos/mfilej/2397881577/in/pool-636943@N22/Cute Tweeters Icon Set. Credit: MirjamiManninen http://www.smashingmagazine.com/2009/01/23/friday-freebies-flavours-icon-set-and-cute-tweeters-icon-set/
  • Transcript of "Twitter101"

    1. 1. Twitter 101
    2. 2. What is Twitter?
    3. 3. What is Twitter? Micro-blogging Service
    4. 4. What is Twitter? Micro-blogging Service Broadcasts or Messages sent as ‘Tweets’
    5. 5. What is Twitter? Micro-blogging Service Broadcasts or Messages sent as ‘Tweets Tweets limited to 140 characters
    6. 6. What is Twitter? Micro-blogging Service  Sent out in reverse chronological order to show the latest tweets, first.
    7. 7. Why do people use Twitter?
    8. 8. Connect + socialise
    9. 9. FriendsConnect + socialise
    10. 10. Friends CelebritiesConnect + socialise
    11. 11. Friends Celebrities BrandsConnect + socialise
    12. 12. … and More …Connect + socialise
    13. 13. .. Status updates (motivations)Keep followers interested Inspire others
    14. 14. .. currently working on (motivations) Keep followers interested Inspire OthersShare your Skills and Knowledge Show your Capabilities
    15. 15. .. share articles of interest (motivations)Build Authority in a Given Area Being a Thought Leader
    16. 16. .. share media (motivations)Personalise your Stream Be ‘Human’ Share your Fun Side
    17. 17. .. voice opinions (motivations) Democracy Freedom Praise Complaints Be ‘Human’Stand for Something
    18. 18. .. join a #conversation (motivations) Be Part of a Movement Meet New PeopleShare information and thoughts on topic
    19. 19. Why do businesses and brands use Twitter?
    20. 20. Consumers/Fans Clients Others in the Industry Connect + socialise
    21. 21. .. Status updates (motivations)Broadcast Latest News Share Latest Content Be ‘Human’
    22. 22. .. currently working on (motivations)Address current concerning issues - Site Maintenance - Problems with Product/Service Keep your followers in the Loop - Generate interest and feedback for new Products/Services
    23. 23. .. share articles of interest (motivations)Share Valuable Related Content Promote Others Build Industry Authority Become a Thought Leader
    24. 24. .. share media (motivations) Add Value - How-To Videos - Show Examples - Show Insider InfoEnhance Audience Engagement
    25. 25. .. monitor your brand (motivations) Customer Service- Address direct complaints - Acknowledge Praise Be ‘Human’
    26. 26. .. start a #conversation (motivations) Audience Engagement Create Brand AdvocatesGenerate Hype and Brand Awareness
    27. 27. using twitter
    28. 28. using twitter @username use the ‘@’ symbol to mention another Twitter account in a conversation. Using reply will also create a mention. User (people or brands) will see your message in their ‘mentions’ feed.
    29. 29. using twitter RT@Username Short for ‘ReTweet’ Twitter and many other Twitter platforms have functions to allow you to easily ReTweet information, as well as RT’ing with added comments.
    30. 30. using twitter Favourite Bookmarking device. Save tweets from other users with valuable information (or that are just plain funny).
    31. 31. using twitter #hashtag use the ‘#’ symbol to begin or join a conversation surrounding a topic. Rapid growth in #conversation can lead to your discussion being a ‘trending topic’.
    32. 32. Tools you can use to manage TwitterTweetdeck Manage with Desktop Clients
    33. 33. echofon Manage with Desktop Clients
    34. 34. hootsuite Manage with Desktop Clients
    35. 35. Like this presentation? @MXYZ _
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